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Strategi Pemanfaatan Teknologi dan Inovasi Untuk Meningkatkan Keberlanjutan UMKM Sari Tebu Nal di Kota Parepare Sudarmono, Sudarmono; Putra, Ririn Ade; Ilahi, Andi Alfianto Anugrah
Jurnal Ilmiah Multidisiplin Amsir Vol 2 No 2 (2024): Juni
Publisher : AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62861/jimat amsir.v2i2.485

Abstract

This research analyzes the utilization of technology and innovation to enhance the sustainability of Sari Tebu Nal SMEs in Parepare City. The research method used is qualitative method with data collection techniques through interviews, observation, and documentation study. The results of the research on sustainable technology innovation strategies in sugarcane juice SMEs can be seen from several aspects, namely innovations made in flavor innovation, packaging, and Social Media technology used in marketing products due to family support to establish sugarcane juice health drink businesses, as well as skills in creating new ideas in product making so that the products produced are highly developed, therefore the stakeholders of Health Drink SMEs need to be facilitated by the government in order to motivate new innovations in products. There needs to be sustainable innovation to create a new innovation so that the business can be widely known to the public and increase business revenue.
Analisis Pemasaran Maggot BSF (Black Soldier Fly) Desa Bojo Ahmad; Nur, Irawati; Putra, Ririn Ade
Beujroh : Jurnal Pemberdayaan dan Pengabdian pada Masyarakat Vol. 3 No. 1 (2025): Beujroh : Jurnal Pemberdayaan dan Pengabdian pada Masyarakat
Publisher : Yayasan Sagita Akademia Maju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61579/beujroh.v3i1.386

Abstract

This study aims to analyze the marketing system of maggot bsf in Bojo Village. Based on the results of observations and interviews in Bojo Village, the main problem was found, namely household waste. The garbage was thrown out of place, the garbage was found scattered on the beach and close to residential areas. The waste that is wasted includes organic waste from household waste. Organic waste can cause environmental problems such as air and soil pollution and cause various negative impacts on public health. A solution that can be done by village communities is maggot cultivation from Black Soldier Fly (BSF) flies, as an effective and easy way to manage organic waste. By cultivating maggot for organic waste, we can create a high-value resource that can have a positive impact on the environment and the economy of the village community. Maggot cultivation aims to decompose organic matter left over from household food consumption. Able to digest organic waste quickly so that it helps reduce the volume of organic waste. In addition, maggots are also able to prevent uncontrolled accumulation of waste. In fact, casgot which is the result of the decomposition of waste carried out by maggot can produce high-quality organic fertilizer that can increase soil fertility. Maggot has a high nutrient content that helps local agriculture. Maggot cultivation can also be a new business opportunity for village communities because it can be sold as animal feed. It has an impact on increasing the income of the local community.