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All Journal Jurnal Pemberdayaan: Publikasi Hasil Pengabdian kepada Masyarakat (JPM ITTC ) Jurnal Pengabdian Sosial
Rifera, Maharani Gabriella
Unknown Affiliation
Religion Computer Science & IT Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Studi Dampak Sosial Ekonomi Pengembangan Wisata Halal Terhadap Masyarakat Lokal Di Daerah Pantai Air Manis Sari, Marta Widian; Kurniadi, Hengki; Rifera, Maharani Gabriella; Jannah, Mutiara; Qolbi, Muhammad Miftahul
Jurnal Pengabdian Sosial Vol. 1 No. 9 (2024): Juli
Publisher : PT. Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/bmwr8v71

Abstract

Penelitian ini bertujuan untuk mengkaji dampak sosial dan ekonomi dari pengembangan wisata halal terhadap masyarakat lokal di Pantai Air Manis, Kota Padang, Sumatera Barat. Melalui kegiatan Pengabdian Kepada Masyarakat (PKM), sosialisasi, penyajian materi, dan wawancara dilakukan kepada masyarakat lokal yang juga pelaku usaha di daerah tersebut. Hasil menunjukkan bahwa pengembangan wisata halal mampu meningkatkan kesejahteraan sosial dan ekonomi masyarakat lokal serta memperkuat hubungan sosial antar pelaku usaha. Implementasi program ini memperlihatkan adanya perubahan positif dalam aspek sosial dan ekonomi, dengan peningkatan pendapatan usaha kecil dan hubungan sosial yang lebih erat di antara pedagang dan pelaku usaha lainnya.
Analisis Penerapan Manajemen Perubahan: Studi Kasus Pada UMKM Mie Uda Bro, Lubuk Begalung, Padang. Rahayu, Amanda Putri; Alya, Dinda; Rifera, Maharani Gabriella; Putra, Ramdani Bayu; Zulfajri, Zulfajri
Jurnal Pemberdayaan: Publikasi Hasil Pengabdian Kepada Masyarakat Vol. 4 No. 1 (2025): Januari - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jpmittc.v4i1.2497

Abstract

This study aims to examine the impact of implementing various changes implemented by the company on employees of the MSME "Mie Uda Bro" Padang City, West Sumatra. This activity aims to analyze and understand changes in strategy at Mie Uda Bro MSMEs, Lubuk Begalung, Padang. The focus of this activity is on consumer behavior and business competition, which are considered key factors in increasing company effectiveness and maintaining competitiveness. A case study approach was used in this activity, involving in-depth interview methods, direct observation and document analysis to obtain a comprehensive picture of the internal dynamics and challenges faced by MSMEs (Micro, Small and Medium Enterprises) at Mie Uda Bro. The research results show that positive employee behavior and the implementation of strategic changes play a significant role in increasing company effectiveness. It is hoped that this Social Service activity will have an impact on increasing the insight, skills and understanding of business owners to face similar challenges and increase their competitiveness in an increasingly competitive market.
Co-Authors Alya, Dinda Jannah, Mutiara Kurniadi, Hengki Qolbi, Muhammad Miftahul Rahayu, Amanda Putri Ramdani Bayu Putra Sari, Marta Widian Zulfajri, Zulfajri