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All Journal Jurnal Ilmiah Edunomika (JIE) Bisman (Bisnis dan Manajemen): The Journal of Business and Management Budimas : Jurnal Pengabdian Masyarakat Pattimura Proceeding : Conference of Science and Technology
Agnyana, Handaru
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Efektifitas Manajemen Promosi Media Sosial terhadap Penerimaan Mahasiswa Baru UNMER Madiun Agnyana, Handaru; Rafsanjani Akbar, Salma; Setivia Bakti, Nurimansyah
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 7 No. 3 (2024): November 2024
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36815/bisman.v7i3.3625

Abstract

The development of promotional media has now entered the digital era that can communicate promotions more widely and quickly. In Indonesia, the phenomenon of online media that is anticipated to replace print media also continues to increase. As done by the New Student Admissions Team (PMB) of Merdeka Madiun University in accepting new students, they provide information about many things, such as registration procedures, achievements, and what can be obtained when registering for the campus. Various methods used by them, one of which is by conveying information through advertisements. Through this advertisement, the PMB Team promotes the university to the public. The purpose of making the advertisement is so that the public obtains information and is interested in following and trying what is advertised, namely doing or registering themselves related to what is being advertised. Advertisements use language that is easy to understand and persuasive to attract people who see it. In addition, advertisements are made using video and sound visualizations that are packaged very attractively according to the target market to be achieved, namely prospective new students who are included in generation Z and generation alpha.
SOSIALISASI TENTANG EFEKTIFITAS DAN EFISIENSI BIAYA PENDIDIKAN KULIAH BERKUALITAS YANG TERJANGKAU UNTUK GENERASI BANGSA Mintarti Indartini; Warnaningtyas, Hartirini; Agnyana, Handaru
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 7 No. 1 (2025): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v7i1.16765

Abstract

Tujuan dari pengabdian masyarakat di SMA Negeri 1 Dolopo Madiun adalah memberikan pengetahuan tambahan dan diharapkan siswa siswi bisa mampu mempertimbangkan besarnya biaya kuliah di universitas negeri dengan universitas swasta. Dengan memberikan sosialisasi tentang efektifitas dan efisiensi biaya pendidikan berkualitas diharapkan siswa siswi mampu membuat sebuah rencana kuliah di universitas swasta atau negeri dengan biaya lebih efektif dan efisien. Metode pelaksanaan kegiatan adalah sosialisasi di hadapan para siswa siswi di gedung pertemuan SMA Negeri 1 Dolopo Kabupaten Madiun yang diikuti semua siswa siswi kelas 12 sebanyak 228 orang dan didampingi oleh guru Bimbingan Konseling, dan dilanjutkan tanya jawab. Hasil yang ditemukan dilapangan bahwa para siswa siswi belum memiliki pengetahuan yang cukup untuk biaya kuliah dan biaya hidup diluar kota, sehingga diperlukan memberikan pengetahuan secara detail disertai dengan contoh contoh nyata untuk dapat memberikan gambaran tentang efektifitas dan efisiensi biaya pendidikan yang berkualitas yang sebenarnya. Dengan memberikan pengetahuan efektiftas dan efisiensi biaya pendidikan berkualitas kepada siswa siswi, diharapkan mampu memberikan gambaran penghematan biaya pendidikan dan biaya hidup tanpa harus meninggalkan kualitas pendidikan yang akhirnya akan bertujuan untuk penghematan secara ekonomi keluarga. Pelaksanaan sosialisasi ini diikuti seluruh siswa siswi SMA Negeri 1 Dolopo secara antusias.
PENGARUH KEPEMIMPINAN, LINGKUNGAN KERJA, DAN PENILAIAN KINERJA TERHADAP TINGKAT PERPUTARAN KARYAWAN PT. AUTOMOBIL JAYA MANDIRI PABELAN SUKOHARJO Agnyana, Handaru; Nurimansyah Setivia Bakti; Salma Rafsanjani Akbar
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 2 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i2.17451

Abstract

The employee turnover rate in a company is a separate problem that is considered very important to be addressed by a company. There are many factors that cause employee turnover. The higher the employee turnover rate, the lower the effectiveness and efficiency that occurs in an organization. In this study, leadership factors, work environment and performance are the main factors that will be observed. Based on observations that in this company, namely PT. Automobil Jaya Mandiri, there is a fairly high employee turnover rate every month. This is especially true in the sales department where there is often a very significant employee turnover every month. Leadership in this company is felt to need to be evaluated. A fairly good work environment also requires several evaluations to reduce employee turnover. Good performance evaluation is essential to reduce employee turnover.
RESILIENSI BANK UMUM DI TENGAH KETIDAKPASTIAN EKONOMI GLOBAL Bakti, Nurimansyah Setivia; Sofyan, Mohammad; Agnyana, Handaru; Anwar, Umul Wahrul
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 1 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i1.19166

Abstract

Global economic uncertainty caused by financial crises, geopolitical shifts, and market fluctuations has a significant impact on the stability of the banking system. This study aims to analyze the resilience of commercial banks in Indonesia in responding to these external pressures by examining factors that influence financial performance and credit risk. The research employs a quantitative descriptive analysis with a population consisting of 105 commercial banks operating in Indonesia. The findings indicate that risk management plays a crucial role in identifying, measuring, and managing risks associated with global economic uncertainty. Banks must maintain a strong commitment to credit quality, including credit portfolio monitoring, risk assessment, and the management of non-performing loans (NPLs). Credit portfolio diversification is essential for reducing exposure to specific credit risks and enhancing income stability. Ensuring adequate liquidity is also vital to cope with potential liquidity pressures arising from uncertain conditions. Moreover, increasing investment in technology and innovation is necessary to improve operational efficiency, enhance customer experience, and develop new products that meet changing market demands. Compliance with evolving regulations related to global economic uncertainty is important to ensure adherence to applicable legal requirements. Transparent communication with stakeholders including customers, investors, and regulators is needed to build trust and strengthen relationships. The significant growth in third-party funds (DPK) indicates that banks can effectively attract public deposits, which can be utilized to support economic activities through lending. Therefore, strong DPK growth serves as a positive indicator of the intermediation function of conventional commercial banks and contributes substantially to overall economic growth.
How to Prepare Leadership and Change Management in the Digital Area (Case Study at Gojek Indonesia) Mulyati, Tatik; Muhammad, Rabhi F.; Agnyana, Handaru; Nurimansyah, Nurimansyah
Pattimura Proceeding 2026: Proceeding of the 3rd International Conference of International Conference on Business and Eco
Publisher : Pattimura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/pcst.2026.iconbe.p156-161

Abstract

The expansion of digital technologies has profoundly altered how organizations function, make decisions, and deliver value. As digital transformation becomes a defining characteristic of modern business environments, leaders must be equipped to guide their organizations through continuous change while maintaining stability and effectiveness. This article examines how leadership preparation and structured change management can support organizations in adapting to digital disruption. Using a qualitative synthesis of academic literature and a contextual case study from Gojek Indonesia, the study reviews theories related to digital leadership, organizational readiness, and formal change frameworks. Recent studies highlight that digital leadership and transformation are deeply interlinked, and that leadership behavior strongly shapes organizational agility and innovation capacity. The findings indicate that successful digital transformation depends on leaders’ ability to foster adaptable mindsets, encourage collaboration, and support cultures willing to experiment and learn. Beyond technology deployment, digital change requires clear communication, capacity development, and alignment across all levels of the organization. The implications emphasize the need for strategic leadership development, competency strengthening, and deliberate interventions to ensure long-term resilience in the digital era.
Co-Authors Anwar, Umul Wahrul Bakti, Nurimansyah Setivia Hartirini Warnaningtyas, Hartirini Mintarti Indartini Mohammad Sofyan Muhammad, Rabhi F. Nurimansyah Setivia Bakti Nurimansyah, Nurimansyah Rafsanjani Akbar, Salma Salma Rafsanjani Akbar Setivia Bakti, Nurimansyah Tatik Mulyati