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All Journal Madani: Multidisciplinary Scientific Journal
A, Aisah
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Physics Public Health Social Sciences Other

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Analisis Faktor-Faktor Perilaku Konsumen Terhadap Minat Beli Apartemen Grand Sentraland Karawang A, Aisah; Mulyadi, Dedi; S, Sungkono
Madani: Jurnal Ilmiah Multidisiplin Vol 2, No 7 (2024): Madani, Vol 2. No. 7, 2024
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.12687022

Abstract

This research aims to analyze consumer behavior factors that influence buying interest in Grand Sentraland Karawang apartments. This method uses a qualitative approach, research conducted to understand the phenomena that occur in society when buying apartments. Data collected involved in-depth interviews with a number of apartment employees. It is hoped that the findings of this research will provide deeper insight into consumer preferences and motivations in choosing apartment properties in Karawang, as well as provide strategic recommendations for developers to increase consumer buying interest.
Co-Authors Daniel Happy Putra S, Sungkono