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All Journal CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE POLICY, LAW, NOTARY AND REGULATORY ISSUES (POLRI) Kultura: Jurnal Ilmu Sosial dan Humaniora
Zuwandana, Ahmad
Unknown Affiliation
Humanities Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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WORD OF MOUTH RELATIONSHIP ANALYSIS ON PURCHASE INTENTION AND ITS IMPACT ON PURCHASE DECISIONS Apdillah, Dicky; Hidayat, Riyan Fiqri; Al Azmi, Chairanda; Zuwandana, Ahmad
CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Vol. 1 No. 3 (2022): APRIL 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (697.571 KB) | DOI: 10.55047/cashflow.v1i3.171

Abstract

This study aims to analyze the relationship of Word of Mouth in Purchase Intention toward Purchase Decision. This study is a quantitative study using SEM PLS. The sample in this study was 100 respondents to consumers of Alfamart Kramat Pulo 2 with a non-probability sampling technique, namely a sampling technique that provides equal opportunities for each element (member) of the population to be selected as a member of the sample. The data the analyzed using validity test and hypothesis test to obtain the result. The finding reveals that by empirical analysis, word of mouth has a statistically significant positive impact on purchasing interest, such that as word of mouth improves, so does purchasing intention. Meanwhile, in empirical evidence, purchasing intention has a positive and significant impact on purchasing decisions, such that if the purchasing interest in a product becomes increasingly attached to the minds of customers, the likelihood of making a purchase increases. Furthermore, according to empirical research, word of mouth has a positive and statistically significant impact on purchasing decisions.
ANALYSIS OF THE IMPLEMENTATION OF LAW IN EVERY LEVEL OF SOCIETY IN INDONESIA Hutabarat, Dany Try Hutama; Salam, Agus; Zuwandana, Ahmad; Al Azmi, Chairanda; Wijaya, Chandra Ridho; Darnita; Tania, Ira; Lubis, Lili Kahirina Azhari; Sitorus, Muhammad Aldi Prayuda; Adawiyah, Robiatul; Sinaga, Rizky
POLICY, LAW, NOTARY AND REGULATORY ISSUES Vol. 1 No. 2 (2022): APRIL
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (311.226 KB) | DOI: 10.55047/polri.v1i2.80

Abstract

Social stratification is a system in the social order that divides individuals into social classes. Finally, the social class will differentiate both the level and the rights and obligations of each individual in the class. The basis and core of a social stratification system is that there is an imbalance in the acquisition of rights and obligations, as well as responsibilities, between each individual and group in a series of social systems. The purpose of this research is to examine how law is applied at every level of society in Indonesia. This article was written using a qualitative technique, and it is designed to provide theoretical and practical usefulness to the community. According to the discussion, a social stratification system is one in which there is a distinction between one class or groups in standardized classes. Furthermore, there is evidence that there is a disparity between class stratification and law enforcement in Indonesia. As a result, law enforcement should be carried out in line with the applicable laws that have been jointly agreed upon in order to avoid creating a new long-term problems.
ANALISIS YURIDIS TERHADAP KLAUSULA BAKU DALAM PERJANJIAN E-COMMERCE DITINJAU DARI UU PERLINDUNGAN KONSUMEN Perdana, Indra; Syapiq, Mirza; Zuwandana, Ahmad; Pasaribu, Liza Umami; Putri, Julia Rahma; Darnita, Darnita
Kultura: Jurnal Ilmu Hukum, Sosial, dan Humaniora Vol. 2 No. 9 (2024): Kultura: Jurnal Ilmu Hukum, Sosial, dan Humaniora
Publisher : Kultura: Jurnal Ilmu Hukum, Sosial, dan Humaniora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.572349/kultura.v2i9.2542

Abstract

Pencapaian teknologi internet yang pesat dan maju, mempermudah untuk mengakses informasi apapun yang dibutuhkan, termasuk di dalamnya informasi produk. Dengan kemudahan ini, sangat penting untuk dapat mengubah pola perdagangan, baik online maupun offline. Kemampuan komputer-komputer ini untuk saling terhubung memungkinkan metode pemasaran baru untuk produk dan jasa perusahaan. E-commerce adalah istilah untuk strategi pemasaran atau jual beli melalui internet. Tidak ada definisi yang jelas untuk e-commerce, tetapi secara umum didefinisikan sebagai perdagangan yang dilakukan melalui internet. Produsen telah menyalahgunakan klausula baku sebagai cara untuk mempermudah transaksi jual beli antara produsen dan konsumen dengan memberikan persyaratan yang tidak menguntungkan bagi konsumen, seperti perjanjian kredit perbankan, asuransi, penitipan barang, dan e-commerce. Analisis bahan hukum normatif digunakan untuk mencapai kesimpulan dan preskriptif tentang masalah hukum yang diteliti. Penalaran hukum atau logika deduktif digunakan. Oleh karena itu, klausula standar yang digunakan dalam transaksi e-commerce tetap sah selama tidak melanggar pasal 1337 BW dan pasal 18 ayat 1 dan 2 UU Perlindungan Konsumen. Penulis berpendapat bahwa lembaga non-pemerintah BPSK dan LPKSM, yang bertugas menyelesaikan sengketa antara pelaku usaha dan konsumen, belum memberikan perlindungan yang ideal. Oleh karena itu, berdasarkan Pasal 1364 UU Hukum Perdata, mereka memiliki hak untuk mengajukan gugatan perbuatan melawan hukum untuk menuntut pelaku usaha untuk membayar kerugian yang dialami oleh konsumen.
Co-Authors Al Azmi, Chairanda Apdillah, Dicky Dany Try Hutama Hutabarat Darnita Darnita, Darnita Hidayat, Riyan Fiqri Indra Perdana Lubis, Lili Kahirina Azhari Pasaribu, Liza Umami Putri, Julia Rahma Robiatul Adawiyah Salam, Agus Sinaga, Rizky Sitorus, Muhammad Aldi Prayuda Syapiq, Mirza Tania, Ira Wijaya, Chandra Ridho