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All Journal ORGANIZE: Journal of Economics, Management and Finance
Laura Theodora Loviga
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Economics, Econometrics & Finance

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E-Service Quality in the Gojek Application for Customer Satisfaction Amanda Putri Prasetya; Laura Theodora Loviga; Mohamad Zein Saleh
ORGANIZE: Journal of Economics, Management and Finance Vol. 3 No. 2 (2024): Economic Transformation and Development
Publisher : Perkumpulan Dosen Fakultas Agama Islam Indramayu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58355/organize.v3i2.73

Abstract

Technological developments that impact digital transformation in various sectors of the Company. E-Service provision has become an important aspect that affects customer satisfaction in various industries in today's digital era. This study aims to determine how E-Service Quality in the gojek application for customer satisfaction with the results stating that E-Service Quality in the gojek application has various aspects that can increase customer satisfaction such as (tangible, reliability, responsiveness, assurance, and empathy) so that increasing these aspects will cause a sense of satisfaction, pleasure or happiness for consumers. By understanding and optimizing E-Service Quality in gojek applications can increase customer satisfaction and maintain a competitive advantage in today's digital era.
Co-Authors Amanda Putri Prasetya Mohamad Zein Saleh