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DAMPAK PARIWISATA TERHADAP EKONOMI DI DESTINASI UBUD PASCA PENCABUTAN PEMBATASAN PERJALANAN Pratama, I Gusti Ngurah Wibawa; Lilasari, Luh Nyoman Tri; Widana, Ida Bgs Gede Agung
JURNAL KEPARIWISATAAN Vol 23 No 2 (2024): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v23i2.1522

Abstract

Penelitian ini bertujuan untuk mengetahui dampak pariwisata terhadap ekonomi serta mengetahui dampak pariwisata terhadap ekonomi yang paling dirasakan di destinasi Ubud pasca pencabutan pembatasan perjalanan dengan melihat dampak langsung, dampak tidak langsung dan dampak induced. Populasi dalam penelitian ini adalah masyarakat di destinasi Ubud yang bekerja di sektor pariwisata. Total responden 150 dengan teknik penentuan sampel menggunakan Purposive Sampling dilanjutkan pengambilan sampelnya menggunakan Teknik Accidental Sampling. Teknik analisis data menggunakan statistik deskriptif dan confrimatory factor analysis menggunakan aplikasi SPSS statistik 26. Hasil dari penelitian ini menunjukkan bahwa dampak pariwisata terhadap ekonomi di destinasi Ubud pasca pencabutan pembatasan perjalanan pada dampak langsung memiliki skor tertinggi sebesar 4,53 yang artinya dampak pariwisata dapat meningkatkan penjualan langsung barang suvenir, kemudian dampak tidak langsung memiliki skor tertinggi sebesar 4,44 yang artinya dampak pariwisata dapat meningkatkan harga pasar produk kerajinan lokal dan dampak induced memiliki skor tertinggi sebesar 4,60 artinya dampak pariwisata dapat meningkatkan peluang kerja tenaga lokal. Jika dilihat dari dampak pariwisata terhadap ekonomi yang paling dirasakan di destinasi Ubud pasca pencabutan pembatasan perjalanan pada dampak langsung memiliki nilai tertinggi sebesar 0,751 artinya dampak pariwisata terhadap ekonomi yang paling dirasakan dengan adanya peningkatan ketersediaan kerajinan lokal. Pada dampak tidak langsung memiliki skor tertinggi sebesar 0,898 artinya dampak pariwisata terhadap ekonomi yang paling dirasakan dengan meningkatnya pengeluaran pemerintah untuk kegiatan promosi seperti festival budaya. Pada dampak induced memiliki nilai tertinggi sebesar 0,875 artinya dampak pariwisata terhadap ekonomi yang paling dirasakan adanya peningkatan penggunaan tenaga kerja lokal.
The Impact of Tourism on the Economy in the Destination of Ubud After the Lifting of Travel Restrictions Pratama, I Gusti Ngurah Wibawa; Lilasari, Luh Nyoman Tri; Widana, Ida Bgs Gede Agung
Indonesian Journal of Interdisciplinary Research in Science and Technology Vol. 2 No. 8 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/marcopolo.v2i8.10892

Abstract

This study aims to assess the impact of tourism on the economy in Ubud after travel restrictions were lifted, focusing on people working in the tourism sector. The study involved 150 respondents selected through purposive sampling and accidental sampling. Data analysis was conducted using descriptive statistics and confirmatory factor analysis. The results show that the impact of tourism in the Ubud destination after the lifting of travel restrictions which has the highest average value in each variable begins with an increase in souvenir sales with an average of 4.53, increasing market prices for local handicraft products with an average of 4.44, and increasing employment opportunities for local workers with an average of 4.60. The most felt economic impact in the direct impact section is an increase in the availability of local crafts with a CFA value of 0.751, then in the indirect impact there is the most felt impact of increased government spending on promotion with a CFA value of 0.898, and in the induced impact is an increase in the use of local labor with a CFA value of 0.875.
Women Empowerment in Sustainable Tourism Development in Tenganan Pegringsingan Tourism Village, Karangasem, Bali Dewi, Kadek Rahayu Teresna; Widana, Ida Bgs Gede Agung; Aridayanti, Dewa Ayu Nyoman
Indonesian Journal of Interdisciplinary Research in Science and Technology Vol. 2 No. 8 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/marcopolo.v2i8.10970

Abstract

This research was conducted with the aim of identifying the dimensions of empowerment, especially in the Tenganan Pegringsingan Tourism Village and to see the relationship between the dimensions of women's empowerment and the elements of sustainable tourism destination development according to Tourism and Creative Economy Ministerial Regulation Number 9 of 2021 concerning guidelines for developing sustainable tourism destinations. The exploratory factor analysis method was used to analyze the data that had been collected using a purposive sampling technique with a total of 140 samples. The results of the research show that 7 (seven) new dimensions have been formed that can describe women's empowerment in Tenganan Pegringsingan Village. The seven dimensions formed have fulfilled the elements that can support the realization of a sustainable tourism destination in the Tenganan Pegringsingan Tourism Village in accordance with the guidelines for developing sustainable tourism destinations.