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All Journal Jurnal Ekonomi Manajemen Sistem Informasi International Journal of Emerging Issues in Islamic Studies
Rosyidah, Wahidatur
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Religion Economics, Econometrics & Finance Social Sciences

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Pengaruh ChatBot Terhadap Purchase Decision yang dimediasi oleh Kepercayan Konsumen Achmad Syauqi Ilal Jinan; Rosyidah, Wahidatur; Reni Rupianti
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4609

Abstract

Perkembangan E-commerce telah mendorong penggunaan teknologi chatbot sebagai alat komunikasi utama antara pelanggan dan penyedia layanan. Penelitian ini bertujuan untuk menganalisis pengaruh chatbot terhadap Purchase Decision konsumen, dengan Customer Trust sebagai variabel mediasi. Metode penelitian yang digunakan adalah kuantitatif dengan pendekatan Partial Least Squares-Structural Equation Modeling (PLS-SEM). Data dikumpulkan melalui kuesioner daring yang melibatkan 113 responden yang telah bertransaksi di Shopee Mall. Hasil penelitian menunjukkan bahwa chatbot memiliki pengaruh signifikan terhadap Cunsomer Trust (t-statistic 23.949, p > 1.96) dan Purchase Decision (t-statistic 2.224, p > 1.96). Selain itu, kepercayaan konsumen berperan sebagai mediator yang memperkuat hubungan antara chatbot dan keputusan pembelian (t-statistic 7.147, p > 1.96). Koefisien determinasi (R²) menunjukkan bahwa chatbot dan kepercayaan konsumen mampu menjelaskan 81,5% variabilitas keputusan pembelian. Implikasi penelitian ini menyoroti pentingnya pengembangan chatbot yang responsif dan akurat untuk meningkatkan kepercayaan konsumen serta mendorong keputusan pembelian.
P2SK Law and Islamic Banking SDI Development: A Sharia Economic Legal Perspective Rosyidah, Wahidatur; Fariana, Andi; Iskand, Prameswara Samofa Nadya; Fauzie, R. Adelina
International Journal of Emerging Issues in Islamic Studies Vol. 5 No. 2 (2025): December 2025
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijeiis.v5i2.3688

Abstract

Law Number 4 of 2023 concerning the Development and Strengthening of the Financial Sector (P2SK) represents the Government’s commitment to strengthening the national financial system, including the development of human resources in the financial sector. However, the implementation of this mandate poses a specific challenge for Islamic banking, as its human resources (Sumber Daya Insani/SDI) are required not only to meet technical and professional standards, but also to embody Islamic values that underpin sharia-based financial operations. Existing regulations on SDI development in the financial sector tend to adopt a general and technocratic approach, leaving a regulatory gap in accommodating the distinctive characteristics of Islamic banking SDI. This research aims to examine how the P2SK Law and its related regulations govern SDI development in Islamic banking and to formulate an SDI development model that is normatively aligned with sharia principles while remaining compliant with the prevailing legal framework. Employing doctrinal legal research with a statutory approach, this study analyzes relevant laws and regulations, supported by Ibn Khaldun’s theory of human development and the perspective of Sharia economics as a branch of political law. The findings propose an SDI development model for Islamic banking that integrates technical competence, professional integrity, and spiritual intelligence rooted in tawhid and akhlaq, and demonstrates its compliance with the P2SK Law and relevant OJK regulations. Theoretically, this research contributes to the integration of Islamic human resource concepts into legal scholarship, while providing a practical normative reference for regulators and Islamic banking institutions in formulating SDI development policies.
Co-Authors Achmad Syauqi Ilal Jinan Andi Fariana, Andi Fauzie, R. Adelina Iskand, Prameswara Samofa Nadya Reni Rupianti