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Minat Mahasiswa Melalui Kegiatan Pengabdian Masyarakat Terhadap Pertumbuhan Ekonomi Kreatif dan Industri Lokal Chairia; Fani Agustriani; Nasution, Zulfahmi Syahputra
Journal of Millennial Community Vol. 7 No. 1 (2025): Maret - Journal of Millennial Community
Publisher : Universitas Negeri Medan - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jmic.v7i1.67149

Abstract

Penelitian ini bertujuan untuk mengkaji minat mahasiswa Universitas Satya Terra Bhinneka dalam upaya mendorong pertumbuhan ekonomi kreatif dan pengembangan industri lokal. Ekonomi kreatif sebagai sektor yang dinamis memiliki potensi besar dalam menciptakan nilai tambah dan memperkuat perekonomian daerah melalui produk dan inovasi lokal. Metode penelitian menggunakan pendekatan literatur review dengan mengolah teori terkait perilaku konsumen, ekonomi kreatif, dan peran generasi muda dalam pembangunan ekonomi lokal. Hasil penelitian menunjukkan bahwa mahasiswa memiliki minat yang signifikan untuk berkontribusi dalam pengembangan ekonomi kreatif dengan berbagai cara, termasuk dukungan terhadap produk lokal, pengembangan ide kreatif, serta partisipasi dalam kegiatan kewirausahaan. Namun, terdapat tantangan seperti kurangnya pemahaman mendalam, akses terhadap modal, dan minimnya dukungan institusi pendidikan. Pembahasan menekankan pentingnya sinergi antara perguruan tinggi, pemerintah, dan pelaku ekonomi kreatif untuk memperkuat peran mahasiswa sebagai agen perubahan dalam mendorong industri lokal yang berkelanjutan.
THE INFLUENCE OF JOB INSECURITY AND JOB STRESS ON ORGANIZATIONAL COMMITMENT THROUGH JOB SATISFACTION IN EMPLOYEES IN STARTUP COMPANIES IN MEDAN CITY Fani Agustriani; Prihatin Lumbanraja; R. Hamdani Harahap
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 4 No. 4 (2024): July
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v4i4.1838

Abstract

Organizational commitment is an important aspect that determines the long-term performance and success of a company. Business developments continue to change so it is necessary to look at employee security in maintaining their jobs. Job insecurity and job stress are important issues in the dynamic and unstable startup work environment, which can have a negative impact on employees' well-being, job satisfaction and organizational commitment. Job satisfaction felt by employees can also reduce job satisfaction which has an impact on increasing performance. Employees who are satisfied with the work they have obtained will be motivated to improve their performance so that it will have an impact on increasing overall organizational performance thereby increasing loyalty and productivity in their company. The aim of this research is to analyze the influence of job insecurity and work stress on organizational commitment through job satisfaction in employees of startup companies in the city of Medan. The population in this study was 420 employees from 47 Startup companies in Medan City from various businesses so that the population was used as a sample of 100 respondents. Data were analyzed using descriptive analysis and SEM (Structural Equation Model) analysis. with the sampling method used Simple Random Sampling or Proportional Stratified Random Sampling. The research results show that job insecurity directly has a negative and significant effect on job satisfaction and is significant on organizational commitment, work stress has a negative and significant effect on job satisfaction and is significant on organizational commitment, and job satisfaction has a positive and significant effect on organizational commitment. Indirectly, job insecurity has a negative and significant effect on organizational commitment through job satisfaction and job stress has a negative and insignificant effect on organizational commitment through job satisfaction.