Article Per Year (5 Year)
p-Index From 2020 - 2025
1.332
P-Index
This Author published in this journals
All Journal Toba: Journal of Tourism, Hospitality, and Destination Jurnal Ilmu Sosial dan Humaniora Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora RESLAJ: Religion Education Social Laa Roiba Journal
Nyoman Gede Mas Wiartha
Unknown Affiliation
Religion Economics, Econometrics & Finance Education Environmental Science Social Sciences

Published : 8 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 8 Documents
Search

 1 
The Existence of The Metaverse Tourism in Indonesia: Between Opportunities and Threats Dyan Triana Putra; Tono Mahmudin; Nyoman Gede Mas Wiartha; I Made Sucipta Adnyana; A. A. Istri M. Septiviari
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 9 (2024): RESLAJ: Religion Education Social Laa Roiba Journal 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i9.5529

Abstract

This research aims to determine (1) the opportunities and threats of the existence of the metaverse for tourism in Indonesia; and (2) strategy for developing Indonesian tourism through the metaverse. This research is descriptive qualitative research. This research uses a SWOT analysis regarding the existence of the metaverse for Indonesian tourism. The results of this research show that (1) the existence of metaverse tourism related to tourism experiences has the opportunity to make tourist trips more interactive and becomes a threat because it is considered less than optimal, while related to technology (internet access) the existence of metaverse tourism has the opportunity to become an innovation in tourism trends and become a threat because it is not evenly distributed internet access in Indonesia, and related to health, the existence of metaverse tourism has the opportunity to be a solution for people with disabilities because it can be long distances and is a threat due to radiation problems; and (2) Indonesian tourism development strategy based on SWOT analysis consisting of SO strategy through marketing planning for metaverse tourism as a current tourism trend, WO strategy through socializing the use of metaverse in Indonesian tourism by developing a metaverse tourism concept for tourists, ST strategy through collaboration with the Tourism Office and the private sector supports metaverse tourism, and WT strategies through education and promotion of metaverse tourism programs.
Pengaruh E-Service Quality terhadap Kepuasan Pelanggan The Why Resort I Wayan Putu Adityapratama; Ni Luh Gde Sri Sadjuni; Nyoman Gede Mas Wiartha; Ni Desak Made Santi Diwyarthi
SOSMANIORA: Jurnal Ilmu Sosial dan Humaniora Vol. 3 No. 4 (2024): Desember 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/sosmaniora.v3i4.4160

Abstract

Customer satisfaction is an evaluation given by customers after making a purchase of a product or service resulting from a comparison of customer expectations with the performance of products and services purchased by customers. The purpose of this study was to determine the effect of e-service quality on customer satisfaction at The Why Resort Bali Hotel. The population in this study involved customers who had used the electronic services of The Why Resort Bali Hotel. The sample in this study amounted to 160 people selected using non-probability sampling technique. This study used primary data, which was obtained through distributing questionnaires to respondents. The analysis method used simple linear regression with SPSS version 23. The results of this study indicate that the e-service quality variable has a significant effect on Customer Satisfaction with a tcount> ttable value of 14.050> 1.975. E-service quality is positive with a beta value of 0.597 on Customer Satisfaction, so increasing e-service quality will increase Customer Satisfaction. E-service quality has a contribution to influence Customer Satisfaction of 55.5% in the moderate category, while the remaining 44.5% is influenced by other variables not examined in this study.
Pengaruh Gaya Kepemimpinan terhadap Loyalitas Karyawan Departemen Housekeeping di Hotel Furamaxclusive Resort and Villas Ubud Anak Agung Aditya Priambada; Ni Desak Made Santi Diwyarthi; Nyoman Gede Mas Wiartha; I Wayan Jata
SOSMANIORA: Jurnal Ilmu Sosial dan Humaniora Vol. 4 No. 1 (2025): Maret 2025
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/sosmaniora.v4i1.4150

Abstract

Employee loyalty reflects the commitment of employees to their company, fostering a sense of responsibility and belonging. It goes beyond simply staying with the organization; it involves employees feeling integrated within the company, which helps them maximize their performance. One key factor influencing employee loyalty is leadership style. The effectiveness of any leadership style depends greatly on the situational context in which it is applied. Therefore, understanding how leadership style impacts employee loyalty is essential. This research identified specific elements of leadership style that negatively and significantly affect employee loyalty at Furamaxclusive Resort and Villas Ubud. The study found that leadership style accounts for 56.1% of employee loyalty, indicating a substantial influence. However, 43.9% of the variance in employee loyalty is attributed to other factors that were not explored in this study. In conclusion, while leadership style plays a major role in fostering employee loyalty, organizations should also consider other factors such as work environment, career development, and employee recognition to enhance overall loyalty. Addressing these elements holistically can result in more loyal and dedicated employees.
Sosialisasi Pengelolaan Pondok Wisata Berbasis Kearifan Lokal Ni Desak Made Santi Diwyarthi; I Wayan Jata; Nyoman Gede Mas Wiartha; I Wayan Adi Pratama
ABDISOSHUM: Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora Vol. 4 No. 2 (2025): Juni 2025
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/abdisoshum.v4i2.5020

Abstract

This community service program aimed to enhance the capacity of local communities in managing guesthouses based on local wisdom as part of a sustainable and environmentally friendly hospitality industry development strategy. The program was conducted in Melinggih Kelod Village, Payangan District, Gianyar Regency, an area renowned for its rich cultural and natural potential yet still facing challenges in the professional and ethical management of tourism accommodations. A total of 30 participants, consisting of local business actors and community members, took part in a series of socialization and training sessions. The training materials covered fundamental principles of sustainable tourism, cultural preservation strategies in tourism services, the integration of local values into guest service practices, and digital marketing techniques based on cultural content and authentic experiences. The method used a participatory approach involving case studies, simulations, and field-based mentoring. The results indicated that the community possesses strong potential to develop culturally and environmentally based guesthouses, provided that capacity building through practical training is offered. These findings are supported by several theories, including Community-Based Tourism (CBT), which emphasizes active community participation; Cultural Capital, which highlights the value of cultural assets as economic resources; and the Triple Bottom Line framework, which balances economic, social, and environmental aspects. This approach enables the development of competitive local guesthouse businesses while contributing to cultural preservation and sustainable development.
Slow Tourism Concept: Strategies in Improving Tourism in Indonesia Ainil Mardiah; Nyoman Gede Mas Wiartha; I Made Sucipta Adnyana; A.A Istri M. Septiviari; I Gst Made Iwan Dusanta
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 8 (2024): RESLAJ: Religion Education Social Laa Roiba Journal 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i8.4361

Abstract

This research is a qualitative research with a descriptive approach. The data used in this article are secondary data that researchers obtained from various credible scientific sources and were analyzed with the stages of data collection, data selection, data reduction, and drawing conclusions. The result in this article show that Pesona Indonesia and Slow Tourism Concept have contrasting differences but can be collaborated. As is the case, regarding Pesona Indonesia, it focuses more on the target visitors in terms of quantity while Slow Tourism Concept focuses more on quality. If collaborated, the focus can change to quantity and quality where visitors are in large numbers and get education about nature, good relations between visitors, and good relations between local residents. In addition, the experience gained by visitors will be more pronounced if they get a beautiful tourist spot according to the Pesona Indonesia concept if accompanied by valuable experiences from the Slow Tourism concept. Thus, researchers are increasingly convinced that the presence of the Slow Tourism Concept collaborated with the Pesona Indonesia Concept can further increase tourism in Indonesia.  
Sport Tourism Strategy to Increase Indonesian Tourism: Case Study of Increasing Tourists During the Byon Combat Showbi 4 Event Ainil Mardiah; I Made Sucipta Adnyana; Nyoman Gede Mas Wiartha; A.A. Istri M. Septiviari; Dewa Gde Ngurah
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 5 (2025): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i5.8132

Abstract

This research is a qualitative research with a descriptive approach. Qualitative research with a descriptive approach has the main objective of analyzing and describing each main topic used in this study, namely Sport Tourism, Tourism, Byon Combat Showbis 4 Indonesia versus Malaysia. The data used in this study are secondary data that researchers obtain from each source that is most often used in qualitative research including scientific articles, books, magazines, and credible websites. The sources mentioned above are analyzed with the stages of data collection, data reduction, data selection, and drawing conclusions. The result in this article show that Byon Combat is currently the combat sport event with the largest exposure in Indonesia. In Byon Combat Showbiz 3, Byon broke the record of more than three hundred thousand pay per view sales, the most in Indonesia and even in Asia and had more than 23 million viewers on YouTube. In Byon Combat Showbiz 4, Byon had a slightly larger number of pay per views than Byon Combat Showbiz 3, namely more than 400 thousand Pay Per Views and more than 24 million viewers on YouTube. In addition, the variety of Byon Combat Showbiz 4 viewers is more diverse than Byon Combat Showbiz 3 because it pits Indonesian vs. Malaysian fighters. Through this platform, many Asian people, especially Indonesia and Malaysia, know more about Indonesia and some viewers also go directly to Indonesia. This can indirectly increase tourism in Indonesia. Moreover, if Byon Combat continues.
Pengaruh Harga Kamar dan Kualitas Pelayanan terhadap Keputusan Menginap di Westin Resort & Spa Ubud, Bali Ni Wayan Cittin Atiramaniya; Ni Made Suastini; Nyoman Gede Mas Wiartha
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 3 No. 3 (2024): August 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v3i3.4060

Abstract

This study aims to determine the influence of room price and service quality on the decision to stay at The Westin Resort & Spa Ubud, Bali. The population of this study comprises individuals who stayed at The Westin Resort & Spa Ubud, Bali, in the last month up to March, totaling 1250 people, with a sample size determined using simple random sampling technique amounting to 93 samples. Data collection method involved questionnaires analyzed using multiple linear regression analysis. The data analysis results show that room price and service quality have a positive and significant influence on the decision to stay. The regression value obtained is F-statistic of 36.852, which is greater than the critical F-value of 2.70. The strength of the relationship between Room Price (X1) and Service Quality (X2) as independent variables in this study with the percentage of Stay Decision as the dependent variable is 0.871. This indicates a very strong and positive relationship between the independent variables and the dependent variable. The magnitude of the influence of room price and service quality on the decision to stay is 75.8%. Recommendations from the researcher include enhancing room price strategies to compete with nearby hotels. Additionally, management should consider aligning prices with room quality to improve guest stay decisions. For future research, it is suggested to investigate other factors influencing stay decisions such as location, promotions, and advertising
Kolaborasi Pentahelix dalam Pengembangan Akomodasi dan Pemasaran Wisata Budaya yang Ramah Lingkungan dan Berkelanjutan di Desa Wisata Taro Ni Desak Made Santi Diwyarthi; Nyoman Gede Mas Wiartha; Fakhri Fakhrur Rozy; Ardhana Reswari Masykuri; I Wayan Jata
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 4 No. 4 (2025): November 2025
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v4i4.6305

Abstract

This study aims to analyze the roles and challenges of accommodation management in supporting the sustainability of Taro Tourism Village, by examining the integration of cultural, local economic, and environmentally friendly aspects. The research adopts a qualitative approach with a case study method, focusing on field observations, in-depth interviews with homestay managers, village leaders, tourists, and regional policymakers, as well as a literature review based on the pentahelix theory. Data analysis was conducted through source and method triangulation to obtain a comprehensive understanding of the dynamics of accommodation management in the tourism village. The findings reveal that most accommodations in Taro Tourism Village are still managed conventionally, with a low level of adoption of environmentally friendly practices and digitalization. The local community plays a dominant role in operational aspects but remains less involved in strategic decision-making and digital marketing. This gap has caused accommodations to function suboptimally as instruments of local economic empowerment. Nevertheless, there is great potential for developing community-based homestays through multi-stakeholder (pentahelix) collaboration, integration with digital marketing, and capacity-building in sustainable service and management. Conceptually, this study emphasizes the importance of repositioning accommodation as a strategic element of cultural tourism. Practically, the results offer policy recommendations to strengthen the competitiveness of tourism villages in Bali through the development of accommodations oriented toward sustainability, community participation, and digital technology.
Co-Authors A. A. Istri M. Septiviari A.A Istri M. Septiviari A.A. Istri M. Septiviari Ainil Mardiah Anak Agung Aditya Priambada Ardhana Reswari Masykuri Dewa Gde Ngurah Dyan Triana Putra Fakhri Fakhrur Rozy I Made Sucipta Adnyana I Wayan Adi Pratama I Wayan Jata I Wayan Putu Adityapratama Mahmudin, Tono Martadjaya, I Gusti Made Iwan Dusanta Ni Luh Gde Sri Sadjuni Ni Made Suastini Ni Wayan Cittin Atiramaniya Santi Diwyarthi, Ni Desak Made