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All Journal Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Jurnal Pengabdian Bersama Masyarakat Indonesia Jupiter: Publikasi Ilmu Keteknikan Industri, Teknik Elektro dan Informatika
Dimas Aditya Rama
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Perancangan UI/UX Design Aplikasi Mobile Pertanian Menggunakan Metode Design Thinking Dimas Aditya Rama; Risqi Firdaus Setiawan
Jupiter: Publikasi Ilmu Keteknikan Industri, Teknik Elektro dan Informatika Vol. 2 No. 2 (2024): Maret : Publikasi Ilmu Keteknikan Industri, Teknik Elektro dan Informatika
Publisher : Asosiasi Riset Ilmu Teknik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jupiter.v2i2.104

Abstract

Technology develops from time to time influenced by human activities and needs that continue to increase as well. Technological developments also play a role in helping the agricultural sector. Through technological developments, many problems in agriculture can be resolved. One of the problems is in agricultural extension activities, where farmer participation in extension activities is low in some areas. This research aims to build UI/UX design for an agricultural mobile application called Sobatani which is useful for connecting farmers with agricultural extension workers. This research uses the Design Thinking method which consists of five stages including empathize, define, ideate, prototype, and testing. The test results using the Single East Question (SEQ) method obtained a total average of 6.6, indicating that the UI design is fairly effective and successful. Although there are some misclicks, so it is necessary to iterate on the Log in and Weather Forecast pages. The use of the Design Thinking method has proven effective in understanding user needs and designing solutions that can provide these needs.
Pengembangan Usaha Mikro Kecil Menengah (UMKM) Berbasis Agribisnis Di Kelurahan Gunung Anyar Tambak Dyan Fransiska Agata; Dimas Aditya Rama; Praja Firdaus Nuryanda; Noor Rizkiyah
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 3 (2023): September : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i3.439

Abstract

MSMEs in Surabaya reached around 60 thousand in 2022. Meanwhile, the number of MSMEs in the culinary or agribusiness sector is around 25 thousand. According to this large number, MSMEs owners are required to have their own advantages characteristics. The strategy that can be applied to increase the competitiveness of an MSME is through branding. The implementation of this community service aims to develop and improve the competitiveness of MSMEs through branding mentoring. This research uses survey, socialization, analysis, and branding methods. The result of this community service are that MSMEs are helped by the implementation of branding, such as logos, product photos, and taglines. So that these MSMEs are more easily recognized and attract consumers and can increase competitiveness and sales.
Pemanfaatan Online Food Delivery (Shopee Food Dan Gofood) Dalam Pemasaran Dan Penjualan Produk UMKM Di Gunung Anyar Tambak Shinta Rifianing Prasetya; Rafi Athallah Rivai; Muhammad Bagus Yoga Hutama; Dimas Aditya Rama; Dyan Fransiska Agata
Jurnal Pengabdian Bersama Masyarakat Indonesia Vol. 1 No. 3 (2023): Juli : Jurnal Pengabdian Bersama Masyarakat Indonesia
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jpbmi.v1i3.180

Abstract

Along with the current technology development, business activities in the culinary field also use technology to run their business. One of them is the use of online food delivery services which is no longer an advantage of a business today but has become a necessity for business owners to compete with other companies. The implementation of this community service aims to facilitate MSMEs to have skills in the use of online food delivery technology, especially using GoFood and Shop Food to market their products. This research uses descriptive qualitative methods by conducting observations and interviews, not only that, this research uses the learning method of practicing using online food delivery technology. The result of this community service is that MSMEs can market their products through GoFood and Shop Food so that the marketing range will be more comprehensive and attract more consumers, which can also increase sales
Co-Authors Dyan Fransiska Agata Muhammad Bagus Yoga Hutama Noor Rizkiyah Praja Firdaus Nuryanda Rafi Athallah Rivai Risqi Firdaus Setiawan Shinta Rifianing Prasetya