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All Journal Performance : Jurnal Bisnis dan Akuntansi Jurnal Ilmiah Manajemen Kesatuan
R. Deni Muhammad Danial
Universitas Muhammadiyah Sukabumi, Indonesia
Economics, Econometrics & Finance Social Sciences

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Analisis Perencanaan Strategi dan Inovasi terhadap Keunggulan Bersaing Nevi Afriani Afriani; R. Deni Muhammad Danial; Kokom Komariah
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 14 No 2: Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Wiraraja Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v14i2.2692

Abstract

The study aims to determine how much influence strategic planning and innovation have on competitive advantage in Sukabumi City Traditional food Smes. Respondents in this study totaled 70 people who were shown to MSME actors in Sukabumi City Traditional Snacks. This research method uses quantitative research methods with an assosiciative descriptive approach and the sample technique used is saturated sample technique. In this study, the normality test, simultaneous statistical test (F test)and partial statistical test (T test) werecarried out. The results of this study indicate that there is a significant influence between strategic planning, innovation and competitive advantege with a result of 38.670>3.134,which means that the calculated F value is greaterthan the F table. In strategic planning (X1) it has a significant effect on competitive advantage (Y), this is evidenced by the value obtained from the result of T count>T table (2.180>1.667). Innovation (X2) has a significant effect on competitive advantage (Y), this is evidenced with a calculated T value that is greater than T table (5.106>1.667).
The Influence of Entrepreneurial Passion on Entrepreneurial Behavior with the Mediation of Role Ambiguity among MSME Actors Ezzani Maulaniya Ashohwa; R. Deni Muhammad Danial; Yanti Lestari Pujiastuti
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 4 (2026): JIMKES Edisi Juli 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i4.5567

Abstract

As MSMEs serve as an important contributor to Indonesia’s economic growth, understanding the psychological processes that connect entrepreneurial passion, role ambiguity, and entrepreneurial behavior is increasingly relevant. This study investigates the influence of entrepreneurial passion on entrepreneurial behavior by examining the mediating role of role ambiguity among MSMEs. The research aims to explore the relationships between entrepreneurial passion, role ambiguity, and entrepreneurial behavior within the context of local MSMEs. A quantitative associative research approach was applied using SEM-PLS analysis involving 100 respondents selected through a saturated sampling method. The results indicate that entrepreneurial passion has a positive and significant effect on role ambiguity, with a path coefficient of 0.837, a t-statistic value of 28.952, and a p-value of 0.000. Furthermore, role ambiguity positively and significantly influences entrepreneurial behavior, as shown by a coefficient of 0.423, a t-statistic of 6.489, and a p-value of 0.000. Entrepreneurial passion also has a direct positive effect on entrepreneurial behavior with a coefficient value of 0.570. At the same time, its influence is further strengthened through the mediating effect of role ambiguity, which produces an indirect effect of 0.354. These findings indicate that role ambiguity functions as a partial mediator in explaining how entrepreneurial passion contributes to entrepreneurial behavior.
Co-Authors Ezzani Maulaniya Ashohwa Kokom Komariah Nevi Afriani Afriani Yanti Lestari Pujiastuti