Luna Mayang Anandira
Universitas Tidar

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Strategies to Improve the Performance of Micro, Small, and Medium Enterprises Damariz Snack and Catering Magelang City Dinda Safitri; Vira Marinda; Luna Mayang Anandira; Archie Zakkharia Dakarwan Putra
Equity: Jurnal Ekonomi Vol 12 No 2 (2024): Equity : Jurnal Ekonomi
Publisher : Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/equity.v12i2.341

Abstract

This article is motivated by the phenomenon of a number of MSMEs that ignore the management system in building strategies so that they face various problems and have less than optimal performance. This study aims to provide strategic solutions to improve the performance of MSME Damariz through an in-depth analysis of internal and external factors that affect their operations. The main focus is to develop strategies that can be implemented practically to face existing challenges and take advantage of available opportunities. In this context, research not only functions as an evaluation tool, but also as a strategic guide for better decision making. This study uses a qualitative descriptive approach, which is based on primary and secondary data collection. Primary data was collected through in-depth interviews and direct observations with MSME owners to get a real picture of operational conditions and directly understand the problems in MSMEs directly. Secondary data was obtained from scientific journals and related books as references to build a strong theoretical foundation. The findings of this study indicate that MSME Damariz has unexplored opportunities with the aim of improving performance from identifying potential and providing strategic recommendations. SWOT analysis is used as an analytical tool in this study using the IFE, EFE, and IE matrices. As a supporter of this research, the IE matrix table is depicted in cell V, where horizontal integration occurs, which means that there is a need to improve strategies in supporting Damariz MSMEs.
PENGARUH INDEKS PEMBANGUNAN MANUSIA, TINGKAT PENGANGGURAN TERBUKA, DAN LAJU PERTUMBUHAN PENDUDUK PADA PERSENTASE PENDUDUK MISKIN DI PULAU JAWA TAHUN 2017–2023 Arif Prayogi; Luna Mayang Anandira; Ade Sulastri Sipayung; Yustirania Septiani; Maulia Siti Mukharohmah
IDEI: Jurnal Ekonomi & Bisnis (IDEI: Journal of Economics & Business) Vol 6 No 2 (2025): DECEMBER 2025
Publisher : Insan Doktor Ekonomi Indonesia (IDEI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38076/ideijeb.v6i2.438

Abstract

Kemiskinan masih menjadi isu utama dalam pembangunan ekonomi di Pulau Jawa yang meskipun menjadi pusat pertumbuhan nasional, tetap menghadapi ketimpangan ke­sejah­­teraan antardaerah. Penelitian ini bertujuan untuk menganalisis pengaruh Indeks Pem­bangunan Manusia (IPM), Tingkat Pengangguran Terbuka (TPT), dan Laju Pertumbuhan Penduduk (LPP) pada persentase penuduk miskin di Pulau Jawa selama periode 2017 hingga 2023 dengan menggunakan metode regresi data panel dan pendekatan kuantitatif melalui model Fixed Effect Model (FEM). Penelitian menunjukkan bahwa IPM dan LPP berpengaruh negatif signifikan pada kemiskinan, sedangkan TPT berpengaruh positif signifikan. Hal ini menandakan bahwa peningkatan kualitas hidup dan produktivitas penduduk menurunkan kemiskinan, sementara pengangguran meningkatkan kemiskinan.Poverty remained a significant issue in Java's economic development, despite the island being the center of national growth, which continued to face disparities in regional welfare. This study aimed to analyze the effects of the Human Development Index (HDI), Open Unemployment Rate (OUR), and Population Growth Rate (PGR) on the percentage of poor population in Java Island during the period of 2017 to 2023 by employing a panel data regression method and a quantitative approach using the Fixed Effect Model (FEM). The study revealed that the Human Development Index (HDI) and Population Growth Rate (PGR) had a significant negative impact on poverty. In contrast, the Open Unemployment Rate (OUR) had a significant positive effect. This indicated that improvements in quality of life and population productivity reduced poverty, whereas higher unemployment increased it.
Strategies to Improve the Performance of Micro, Small, and Medium Enterprises Damariz Snack and Catering Magelang City Dinda Safitri; Vira Marinda; Luna Mayang Anandira; Archie Zakkharia Dakarwan Putra
Equity: Jurnal Ekonomi Vol 12 No 2 (2024): Equity : Jurnal Ekonomi
Publisher : Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/equity.v12i2.341

Abstract

This article is motivated by the phenomenon of a number of MSMEs that ignore the management system in building strategies so that they face various problems and have less than optimal performance. This study aims to provide strategic solutions to improve the performance of MSME Damariz through an in-depth analysis of internal and external factors that affect their operations. The main focus is to develop strategies that can be implemented practically to face existing challenges and take advantage of available opportunities. In this context, research not only functions as an evaluation tool, but also as a strategic guide for better decision making. This study uses a qualitative descriptive approach, which is based on primary and secondary data collection. Primary data was collected through in-depth interviews and direct observations with MSME owners to get a real picture of operational conditions and directly understand the problems in MSMEs directly. Secondary data was obtained from scientific journals and related books as references to build a strong theoretical foundation. The findings of this study indicate that MSME Damariz has unexplored opportunities with the aim of improving performance from identifying potential and providing strategic recommendations. SWOT analysis is used as an analytical tool in this study using the IFE, EFE, and IE matrices. As a supporter of this research, the IE matrix table is depicted in cell V, where horizontal integration occurs, which means that there is a need to improve strategies in supporting Damariz MSMEs.