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All Journal JURNAL MULTIDISIPLIN ILMU AKADEMIK J-CEKI
Diki Ripandi
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Religion Humanities Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Social Sciences

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Memetakan Kepuasan Konsumen Dan Implikasinya Terhadap Loyalitas Serta Pengelolaan Persediaan Di UMKM D’Shafa Diki Ripandi; Ihsan Taufiqurrahman; Alifia Wardahesa Syaniah; Siti Fauziah; Ruth Angelica Sitorus; Khoirul Aziz Husyairi
J-CEKI : Jurnal Cendekia Ilmiah Vol. 4 No. 1: Desember 2024
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v4i1.6070

Abstract

MSMEs play an important role in the Indonesian economy but often face challenges in maintaining customer satisfaction and loyalty. Optimal customer satisfaction not only impacts loyalty but also affects the efficiency of inventory management. This study aims to map the influence of customer satisfaction on customer loyalty and its implications for inventory management in D'Shafa MSMEs using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) approach. This research method adopts a survey design with data collected through questionnaires distributed to customers of D'Shafa MSMEs. Data analysis was conducted using the SEM-PLS technique to examine the relationships between customer satisfaction, loyalty, and inventory management. The results indicate that customer satisfaction has a positive and significant influence on customer loyalty. Additionally, customer loyalty positively impacts inventory management, with high loyalty driving efficiency in stock and demand management. These findings suggest that D'Shafa MSMEs should focus on improving customer satisfaction as a key strategy to enhance customer loyalty and optimize inventory management. This research contributes to understanding the dynamics of customer satisfaction and inventory management in the context of MSMEs and offers practical recommendations for more effective marketing and inventory management strategies.
Penerapan Metode Statistical Process Control (SPC) untuk Pengendalian Kualitas Produk Kopi Cibulao Diki Ripandi; Silvera Marsya Aleida; Hany Handayani; Renhard Cornelis Wiyanto; Oppy Rahmi Fazri; Rizda Dwiyanti; Fany Apriliani
JURNAL MULTIDISIPLIN ILMU AKADEMIK Vol. 2 No. 3 (2025): Juni
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jmia.v2i3.4728

Abstract

This study applies the Statistical Process Control (SPC) method for quality control of Cibulao coffee production in Cisarua District, Bogor Regency. Although the coffee production in this area cannot yet meet market demand, Cibulao coffee is considered a specialty product with a unique taste. By using SPC, this research aims to monitor and control product quality, identify causes of non-conformance, and improve the quality of the coffee sustainably, ensuring it meets market standards and enhances the competitiveness of Cibulao coffee.
Co-Authors Alifia Wardahesa Syaniah Fany Apriliani Hany Handayani Husyairi, Khoirul Aziz Ihsan Taufiqurrahman Oppy Rahmi Fazri Renhard Cornelis Wiyanto Rizda Dwiyanti Ruth Angelica Sitorus Silvera Marsya Aleida Siti Fauziah