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All Journal NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Neraca Manajemen, Akuntansi, dan Ekonomi
Mutia Dila Puspita
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Economics, Econometrics & Finance Environmental Science Social Sciences

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PERAN MANAJEMEN RESIKO DALAM MENINGKATKAN KEUNGGULAN KOMPETITIF PERUSAHAAN DI ERA DIGITAL (STUDI KASUS: PT BANK MANDIRI (PERSERO) TBK) Mutia Dila Puspita; Nina Puspita; Siti Nur Aisah Sitompul; Arsyadona, Arsyadona
Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi Vol. 14 No. 4 (2025): Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v14i4.10498

Abstract

Artikel ini bertujuan untuk menganalisis peran manajemen risiko dalam meningkatkan keunggulan kompetitif PT Bank Mandiri (Persero) Tbk di era digital. Dalam konteks perkembangan sektor jasa yang pesat dan tuntutan pelanggan akan layanan perbankan yang cepat dan aman, manajemen risiko menjadi kunci untuk menjaga ketahanan dan keberlanjutan operasional bank. Metode yang digunakan dalam penelitian ini adalah pendekatan kualitatif dengan studi literatur sebagai sumber data sekunder. Data dikumpulkan melalui analisis dokumen, jurnal, dan artikel yang relevan. Hasil penelitian menunjukkan bahwa manajemen risiko yang efektif tidak hanya melindungi bank dari ancaman seperti serangan siber dan penipuan, tetapi juga mendukung inovasi layanan dan produk yang meningkatkan pengalaman nasabah. Selain itu, Bank Mandiri menerapkan strategi transformasi digital, inovasi produk, dan kemitraan strategis untuk menghadapi tantangan di era digital. Penelitian ini menyimpulkan bahwa penerapan manajemen risiko yang komprehensif merupakan langkah penting bagi PT Bank Mandiri untuk tetap kompetitif dalam industri perbankan yang terus berkembang.
ETIKA BISNIS ISLAM Mutia Dila Puspita; Nina Puspita; Siti Nur Aisah Sitompul
Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi Vol. 14 No. 4 (2025): Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v14i4.10499

Abstract

This article examines the significance of Islamic business ethics as a foundation for conduct in business activities. In a corporate setting, ethics refers to the principles that distinguish between acceptable and unacceptable conduct, as well as right and wrong actions. This research used a literature review methodology to examine the implementation of Islamic business principles in enhancing integrity and honesty. “The findings indicate that the implementation of Islamic business ethics principles, including justice, accountability, and honesty, fosters harmonious relationships among company participants and stakeholders. The case study of the Roti Gembul enterprise illustrates that the incorporation of Islamic principles in business practices emphasizes not only financial gains but also spiritual rewards and societal contributions. This result affirms that comprehending and applying Islamic business principles is crucial for Muslim entrepreneurs to attain enduring success and get blessings in the hereafter.
Peran Mahasiswa Kuliah Kerja Nyata dan Transformasi Digital UMKM dengan Pengaktifan UMKM di Google Maps Desa Selayang Fhakir Nur Al Fidha; Mutia Dila Puspita; Nina Puspita; Salwa Latipah; Rahmad Efendi
Nusantara: Jurnal Pengabdian kepada Masyarakat Vol. 6 No. 1 (2026): Februari: NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v6i1.7637

Abstract

Selayang Village is one of the villages in Selesai District where most of the residents have micro, small, and medium enterprises (MSMEs) as the main source of livelihood. However, until now, MSME actors in the village still face limited knowledge and skills in utilizing digital technology, especially in the field of marketing. Most business actors still rely on conventional marketing methods, such as word-of-mouth promotion, which has an impact on limited market reach. Through this community service activity, it is hoped that MSMEs will be able to optimize digital marketing so that their marketing area becomes wider and more competitive. This service aims to assist and assist the community in registering the location of MSMEs and public facilities on the Google Maps platform. The method of implementing the service includes the stages of socialization, technical assistance, and direct MSME registration. The results of the activity showed that as many as nine MSMEs were successfully registered and their business profiles were optimized through a door-to-door approach. All business actors responded positively because they now have a digital footprint that makes it easier for consumers to find business locations. Thus, this activity is expected to increase business visibility, the competitiveness of MSMEs, and the welfare of the people of Selayang Village
Co-Authors Arsyadona, Arsyadona Fhakir Nur Al Fidha Nina Puspita Rahmad Efendi Salwa Latipah Siti Nur Aisah Sitompul