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All Journal Jurnal Agrisistem Tarjih: Agribusiness Development Journal
Sukarsih, Sri Endang
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Social Sciences

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Aplikasi Pengolahan Bubuk Cabai Merah (Capsicum Annum L.) Dengan Penambahan Daun Jeruk Di Kelompok Wanita Tani (KWT) Berkah: Application of Red Chili Powder Processing (Capsicum Annum L.) In the Peasant Women Group (KWT) Berkah Sukarsih, Sri Endang; Ramli; Hafipah, Ekasari
Jurnal Agrisistem Vol. 20 No. 2 (2024): Jurnal Agrisistem
Publisher : Unit Penelitian dan Pengabdian Masyarakat Politeknik Pembangunan Pertanian Gowa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52625/j-agr.v20i2.328

Abstract

Cabai merah memiliki peluang pasar yang besar, namun pada saat panen raya produksi meningkat dan harga menurun. Diperlukan kajian untuk pengolahan hasil produksi cabai merah. Tujuannya, untuk mengaplikasikan pengolahan bubuk cabai merah dengan penambahan daun jeruk dan mengetahui peningkatan pengetahuan, sikap dan keterampilan. Metode kajian menggunakan Rancangan Acak Lengkap (RAL) yang terdiri dari empat perlakuan dan tiga ulangan. Parameter yang diamati adalah tekstur, aroma, rasa dan warna. Hasil kajian menunjukkan bahwa perlakuan terbaik yaitu P2 dengan nilai rata-rata pada tekstur 3.33, aroma 3.22, rasa 3.42, dan warna 3,51
Marketing Strategy for Processed Coffee at Kahayya II Farmer Group in Kindang District, Bulukumba Regency Pundising, Rudy Immanuel; Ramli, Ramli; Sukarsih, Sri Endang; Junaidi, Junaidi; Ramadhani, Andi Nurul Amalia; Samaria, Samaria
Tarjih : Agribusiness Development Journal Vol. 4 No. 02 (2024): VOLUME 04, NOMOR 02, DESEMBER 2024
Publisher : Program Studi Agribisnis Universitas Muhammadiyah Sinjai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47030/tadj.v4i02.800

Abstract

Coffee has a vital role in Indonesia's economic activities. Kahayya coffee is an ancestral heritage from the wilderness of Kahayya Village. In several lines of coffee production centers, farmers and farmer groups in Kahayya sell raw coffee and generally sell their production to intermediary traders at relatively low prices. This is one of the reasons why the price obtained could be more optimal. Also, farmers consider it an advantage because their agricultural products are quickly sold and do not need to incur costs for the distribution process, namely transportation to the market. The results showed that Kahayya Coffee Marketing still needs to be optimal; many farmers still sell at low prices due to the limited ability of farmers to analyze competitor price information. The strategy is to conduct a market survey by visiting Kahayya Coffee's salesplaces, such as coffee shops or other cafes. The purpose of conducting this research is also to find out the price sold in the market, whether it shows profit or even harms farmers. One of the strategies is the existence of a cafe in Kahayya. Nature tourism facilitates farmers' marketing because when visitors go to Kahayya, they can enjoy Kahayya coffee while enjoying the tourist attractions in Kahayya.
Co-Authors Hafipah, Ekasari Junaidi Junaidi Pundising, Rudy Immanuel Ramadhani, Andi Nurul Amalia Ramli Ramli Samaria, Samaria