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All Journal Jurnal Hukum Lex Generalis EMBISS: Jurnal Ekonomi, Manajemen, Bisnis, Sosial
Dila, Fara
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

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PERLINDUNGAN TENAGA KERJA HARIAN LEPAS TERHADAP EKSPLOITASI MENURUT UU CIPTA KERJA NO 6 TAHUN 2023 Dila, Fara
Jurnal Hukum Lex Generalis Vol 5 No 5 (2024): Tema Hukum Perburuhan dan Ketenagakerjaan
Publisher : CV Rewang Rencang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56370/jhlg.v5i5.569

Abstract

Penelitian ini merupakan penelitian hukum yuridis empiris dengan pendekatan statatif, yaitu penelitian atau observasi di lapangan atau penelitian lapangan yang penelitiannya berfokus pada pengumpulan data empiris di lapangan. Adapun hasil penelitian yang diperoleh yaitu 1) Tanggung jawab karyawan nya termasuk kedalam tanggung jawab perusahaan nya. Ketika hak pengupahan hak pekerja tidak terpenuhi maka terdapat sanksi yang mana hal itu menjadi tanggung jawab pengusaha untuk memenuhi karna tidak memberikan hak pekerja. 2) Mengenai bentuk perlindungan terhadap pekerja agar pihak instansi yang mengingkari kebijakan sebagimana diresmikan Undang-Undang Ketenagakerjaan maka dikenakan sanksi pidana pelanggaran dan denda lima juta rupiah hingga lima puluh juta.
Pengaruh Literasi Digital dan Keberlanjutan Bisnis terhadap Ekonomi Kreatif dengan Sikap Kewirausahaan sebagai Variabel Intervening Basori, Mohamat; Intan, Lusi Reni; Triana, Ade; Wahyono, Budi; Dila, Fara; Hidayat, Arif
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 5 No. 4 (2025): Agustus 2025
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/embiss.v5i4.408

Abstract

The digital transformation era has brought new opportunities for the creative economy sector, yet not all entrepreneurs have fully embraced its potential. This study aims to explore how digital literacy and business sustainability influence the growth of the creative economy, with entrepreneurial attitude serving as a mediating variable. A quantitative approach with SEM-PLS analysis was applied, using data from 256 MSME actors in the creative economy across Jabodetabek. The findings reveal that entrepreneurial attitude plays the most dominant role in fostering creative economic development. Business sustainability also has a significant impact, both directly and indirectly, through entrepreneurial attitude. In contrast, digital literacy exerts a relatively smaller effect but becomes meaningful when mediated by entrepreneurial behavior. The study highlights the importance of cultivating entrepreneurial character alongside digital and sustainability training. Given the study’s geographic and sample limitations, future research is recommended to expand to broader regions and explore additional variables such as innovation and government policy support.
Peran Media Sosial dalam Strategi Digital Marketing: Tinjauan Sistematis terhadap Pengaruhnya di Pasar Indonesia Akbarona, Danang Aziz; Intan, Lusi Reni; Triana, Ade; Dila, Fara
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 5 No. 4 (2025): Agustus 2025
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/embiss.v5i4.409

Abstract

This-study aims-to examine the-role of socialmedia in digital marketing strategies in Indonesia through a Systematic Literature Review (SLR) with a qualitative approach, focusing on its impact on brand mindfulness, client engagement, brand fidelity, and the marketing performance of micro, small,and medium enterprises(MSMEs). By reviewing literature from academic journals, conference papers, and scholarly publications, this study identifies crucial themes, including the effectiveness of social media platforms like Instagram and Twitter in enhancing brand mindfulness and deals, the role of influencer marketing in strengthening marketing strategies, and the positive impact of social media on MSMEs. Success factors include the quality of applicable and engaging content, active commerce with cult, and the use of analytics to measure crusade effectiveness, while major challenges encompass violent competition, resource limitations for MSMEs, and changes in platform algorithms. The study recommends training in content operation, integrating influencer marketing with organic content, and using analytics to optimize marketing strategies. Limitations include the focus on English and Indonesian literature and confined access to paid journals, suggesting unborn exploration to explore platforms like TikTok and the impact of algorithm changes
Co-Authors Akbarona, Danang Aziz Arif Hidayat Basori, Mohamat Budi Wahyono, Budi Intan, Lusi Reni TRIANA, ADE