Oktaviani, Firyal Fatin
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Strategi School Branding di Sekolah Menengah Atas Oktaviani, Firyal Fatin; Sutarsih, Cicih
EDUKATIF : JURNAL ILMU PENDIDIKAN Vol 6, No 4 (2024)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/edukatif.v6i4.7355

Abstract

Pembentukan school branding dapat meningkatkan mutu suatu sekolah. Penelitian tentang school branding ini bertujuan untuk mengetahui sejauh mana kesiapan SMA Negeri Cahaya Madani Banten Boarding School dalam membentuk school branding. Penelitian ini menggunakan pendekatan mixed method dengan sampel pendidik dan tenaga kependidikan sebanyak 30 orang. Pengumpulan data pada penelitian ini menggunakan teknik kuesioner dan wawancara. Analisis data untuk teknik kuesioner menggunakan uji validitas dan reliabilitas. Temuan dari penelitian menunjukkan bahwa Pembentukan school branding di SMA Negeri Cahaya Madani Banten Boarding School secara keseluruhan berada pada kategori sangat baik. Upaya pembentukan school branding yang dilakukan oleh sekolah dapat dilihat dari prestasi dan lulusan SMA Negeri Cahaya Madani Banten Boarding School yang diterima di berbagai perguruan tinggi negeri terkemuka di Indonesia.
Improving Teachers' Numeracy Skills at Cisarua State Elementary School, West Java, Indonesia Dikdik, Asep; Suryana, Asep; Triana, Cepi; Rahyasih, Yayah; Oktaviani, Firyal Fatin
Jurnal Prima Edukasia Vol. 13 No. 1 (2025): January 2025
Publisher : Asosiasi Dosen PGSD dan Dikdas Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jpe.v13i1.82453

Abstract

Teachers occupy a pivotal role in the education system, including the imperative of attaining numeracy competence, a benchmark defined by governmental standards. The objective of this study is twofold: firstly, to assess the current state of numeracy competence among teachers at Cisarua State Elementary School, and secondly, to formulate a model to enhance their competencies in this domain. The research methodology is quantitative, incorporating a case study design that amalgamates descriptive and exploratory research methodologies. The study's participants comprised 15 teachers evaluated through a questionnaire-based training needs survey. Data was collected through a survey technique, with a questionnaire as the primary instrument. The collected data underwent quantitative analysis using descriptive analysis techniques. The results indicated that teachers' numeracy competence falls below the ideal standard set by government policy, with an average score of 40.6 out of a possible 42. This discrepancy underscores the necessity for human resource development in numeracy competence. In light of these findings, this study proposes a training model based on the ICARE approach (Introduction, Connection, Application, Reflection, Extension) to enhance teacher numeracy competence. The implications of this study underscore the necessity of systematic and sustainable training interventions to enhance teachers' numeracy skills, which will contribute to enhancing the quality of numeracy learning for students at the primary school level.
McKinsey 7S Framework for Value-Based Institutional Branding in Educational Organizations: A Case Study of an Indonesian Pesantren Prihatin, Eka; Oktaviani, Firyal Fatin; Dikdik, Asep; Sururi, Sururi; Kurniatun, Taufani Chusnul; Bakar, Abu
Educational Leadership and Management Journal Vol. 4 No. 2 (2026): July - December 2026 (In Progress)
Publisher : FKIP Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/ws6vhz55

Abstract

This study investigates how a corporate strategic framework, the McKinsey 7S model, was adapted to integrate Islamic organisational values within an Indonesian pesantren, and what this adaptation process reveals about value-framework integration in mission-driven institutions. Using a qualitative case study design, data were collected from nine purposively selected participants (VP1–VP4, T1, ES1, AL1, P1, S1) through triangulated observations, interviews, and document analysis, and analyzed with ATLAS.ti software using thematic coding guided by the McKinsey 7S elements. This integration was accomplished through three mechanisms: semantic alignment (adapting framework terminology to Islamic concepts), process modification (incorporating shura consultation into decision-making), and metric integration (measuring character development alongside academic achievement). Challenges emerged in staff resistance, resource allocation, and ongoing tensions between operational efficiency and Islamic consultative decision-making. Applicant data showed a two-year net change from 1,001 to 1,073 (a 7.2% increase across 2021–2023, inclusive of a 2022 decline), contextualised as institutional trajectory data rather than a causal outcome of the framework. The novelty of this research lies in the inductive development of a Value-Driven Framework Adaptation Model (VDFAM) from this single case, presented as a set of propositions requiring testing in other institutional contexts before transferability can be established. These findings contribute to educational management science by offering an empirically grounded account of how a Western management instrument was made acceptable within a pesantren through a process of systematic value harmonisation, providing both theoretical extension and practical guidance for mission-driven institutions navigating the tension between authenticity and competitiveness.