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Analisis Penerapan Balance Scorecard (BSC) untuk Meningkatkan Kinerja UMKM : Studi Kasus pada UMKM Mie Ayam dan Bakso Cak No Diva Fanesintya; Rizza Alvia; Renda Febriana; Muhammad Akzail Ilham S; Annisa Herawati; Mochamad Reza Adiyanto
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 3 No. 1 (2025): January : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v3i1.2768

Abstract

Micro, Small and Medium Enterprises or often abbreviated as MSMEs require effective management tools to achieve optimal and sustainable performance. Balance Scorecard is a strategic management system that aims to describe the organization's strategic mission into operational goals and performance benchmarks with various perspectives. This research was conducted on one of the chicken noodle and meatball businesses, namely Cak No's, to analyze the application of the Balance Scorecard for the business he runs. The method used is a mix of methods with data obtained from interviews, observations, and simple business documents The results of the study show that 3 perspectives of the balance scorecard are declared to be achieved. In other words, the Cak No chicken noodle business has a good performance in terms of finances, customers, and internal business processes.
PENGARUH DAYA TARIK WISATA TERHADAP LOYALITAS DESTINASI MELALUI KETERIKATAN EMOSIONAL STUDI PADA MUSEUM KERATON SUMENEP Diva Fanesintya; Nurita Andriani
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 10 No. 04 (2025): Volume 10 No. 04 Desember 2025 Build
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v10i04.35597

Abstract

The Sumenep Palace Museum faces a decline in visitors from 43,302 (2022) to 25,850 (2023). This can occur due to decreasing tourist interest in visiting, ineffective promotions, lack of updates to tourist attractions, and increasingly strong competition from other destinations that are more modern and in demand by visitors. This study examines how tourist attractions affect visitor loyalty through their emotional ties to the Sumenep Palace Museum. Using quantitative methods, the sampling technique used is non-probability sampling through accidental sampling or purposive sampling. Researchers collected data from 100 visitors (minimum age 17 years, visited at least 2 times) through questionnaires and analyzed them using the PLS-SEM technique. Three main variables were studied: destination attractiveness, emotional attachment, and visitor loyalty. The results of the study indicate that tourist attractions have a positive and significant influence on destination loyalty. In addition, emotional attachment acts as a mediating variable in the relationship between tourist attractions and destination loyalty.