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All Journal Journal of Management and Creative Business Jurnal Riset Manajemen
Adinda Faniyah Yusha
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Decision Sciences, Operations Research & Management

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Peran Trade Creation pada Produk dari China Terhadap Impor pakaian di Indonesia Irgi Saeful Rizky; Andika Alexandro; Adinda Faniyah Yusha
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 4 (2024): December : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i4.2729

Abstract

International trade plays a strategic role in driving economic growth, especially for developing countries like Indonesia. Through trade activities, countries can access products with more economical prices or superior quality while expanding the market for their local products. One important concept in international trade is trade creation, which is an increase in the volume of trade between countries as a result of the reduction or elimination of tariff and non-tariff barriers. This concept allows goods produced more efficiently in other countries to be imported to replace more expensive or less efficient domestic products (Baier & Bergstrand, 2020). As a developing country, Indonesia is also active in international trade and has significant trade relations with China, particularly in the textile and apparel sector, where China has become the largest trading partner in recent years.
Evaluasi Kualitas Layanan dalam E-Commerce: Studi Kasus pada Platform Shopee Rayhan Arief Widitya; Mohamad Rafi; Adinda Faniyah Yusha
Journal of Management and Creative Business Vol. 2 No. 4 (2024): Oktober : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jmcbus.v2i4.3307

Abstract

This study aims to assess the quality of services in e-commerce, focusing on online shopping platforms, particularly Shopee. High-quality service is expected to enhance customer satisfaction and loyalty, which in turn plays a vital role in the success of businesses in the e-commerce sector. With rising competition among online shopping platforms, superior service quality becomes a key factor in attracting and retaining customers. This research utilizes the E-SERVQUAL method to evaluate various dimensions of service quality, such as efficiency, fulfillment, and responsiveness, to pinpoint areas in need of improvement. The study's findings reveal a considerable gap between customer expectations and the actual services perceived on Shopee's platform. The dimensions of service efficiency and responsiveness were identified as the weakest, where customers noted that the transaction process was often slow, and complaints were not promptly addressed. These results highlight the need for service quality enhancements to meet customer expectations and foster greater user satisfaction and loyalty. This research is anticipated to offer valuable insights for Shopee's management in devising more targeted strategies to improve service quality. Overall, the study contributes significantly to the development of service policies in the e-commerce industry, particularly for platforms looking to strengthen their competitive edge in an increasingly competitive market.
Co-Authors Andika Alexandro Irgi Saeful Rizky M. Rafi Rayhan Arief Widitya