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ANALISIS SUMBER DAYA MANUSIA TERHADAP KETERANDALAN PELAPORAN KEUANGAN PADA PEMERINTAHAN PROVINSI SULAWESI UTARA Hullah, Abdurahman Rigel; Pontoh, Winston
ACCOUNTABILITY Vol 6, No 1 (2017): Accountability
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32400/ja.16028.6.1.2017.65-71

Abstract

Researcher interested in conducting a study with "Human Resources’s Effect Against Financial Reporting’s Reliability In North Sulawesi Provincial Government” as the title, because many were relying on information in the financial reports who were published by the regional government as a basis for decision making, therefore in North Sulawesi provincial government’s financial reporting a reliable Human Resources is necessary. Issues in this study is: does human resources affect the reliability of financial reporting in North Sulawesi provincial government? While the goal is to determine the effect of human resources to the reliability of financial reporting. The analytical method used is simple linear regression analysis and tested using classic assumption test. As for the processing of research data SPSS version 24 were used. The test results showed that Human Resources partially have effects on North Sulawesi Provincial Government’s Financial Reporting Reliability. Keywords : Human resources, reliability, financial reporting.
Penguatan Strategi Pemasaran Digital Pada UMKM Wisata Kuliner di Kota Tomohon Wuisan, Yesita Windi; Hullah, Abdurrahman Rigel; Butarbutar, Tarida Elisa
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) Vol. 5 No. 01 (2024): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) : September-November
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jasmien.v5i01.770

Abstract

The development of technology that is inevitable due to a shift in people's behavior and tastes that used to be traditional conventional shopping is now changing more using digital marketing platforms. The use of digital technology-based marketing concepts is a hope for MSMEs to develop into centers of economic power. Digital marketing promotion media is expected to be an effective choice for MSME actors in developing their business and reaching national and international markets. The method in this study is qualitative research where data is collected through in-depth interviews with MSME owners who have implemented digital marketing strategies. The purpose of this research is to help Culinary MSME business actors in the city of Tomohon use social media as a means for them to promote and also provide an understanding of the importance of digital marketing in introducing their products widely.