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PENGEMBANGAN STRATEGI PEMASARAN PADA BISNIS USAHA COFFEE XYZ MENGGUNAKAN ANALYTICAL HIERARCHY PROCESS (AHP) Raihan Fadhilah Purba, Muhammad; Chirzun, Ahmad; Parwati, Niken; Tri Purwandari, Aprilia
Jurnal Ilmiah Teknik dan Manajemen Industri Vol. 4 No. 2 (2024): Jurnal Taguchi : Jurnal Ilmiah Keilmuan Teknik dan Manajemen Industri
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/tgc.v4i2.171

Abstract

A cafe called Cafe XYZ is located at Pasar Minggu. Apart from heavy and light food, Cafe XYZ serves a selection of drinks, specializing in coffee drinks, cereal, and ice cream. Even though this cafe has been around for seven years, there are still obstacles that must be resolved so that sales can increase. However, Cafe XYZ's business is still experiencing problems. Among them are products that are not updated on social media, product promotions that are incomplete, and according to the owner, sales targets are lacking, sales strategies are lacking, and market segmentation is still too narrow. Therefore, to achieve a good strategy, strategy development is needed. Based on research that has been carried out, the Cartesian diagram shows that in quadrant I growth and development (grow and build) use the SO strategy. By using the Analytical Hierarchy Process (AHP), the results showed that the best strategy selection was to use the SO strategy by offering customization for customers to customize their coffee.
ANALISIS RISIKO KELELAHAN KERJA KARYAWAN DI RUANG KLAMBI Muthohar, Akhmad Muthohar; Tri Purwandari, Aprilia
Jurnal Ilmiah Teknik dan Manajemen Industri Vol. 4 No. 2 (2024): Jurnal Taguchi : Jurnal Ilmiah Keilmuan Teknik dan Manajemen Industri
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/tgc.v4i2.173

Abstract

Fatigue is a condition of decreased body efficiency that can affect work productivity and cause work accidents. Konveksi Ruang Klambi is considered to not have a good work system because the convection party has problems, especially during working hours. This study conducted a fatigue frequency assessment using the Fatigue Assessment Scale. After identifying the factors and subfactors that cause fatigue, risk control is carried out on each subfactor, an assessment is given based on the severity and possibility of obtaining a risk level that is in accordance with the risk matrix. The results obtained were 9 subfactors that were included in the extreme risk level, with the workload factor whose subfactors overall obtained an extreme risk level. Control efforts based on the control hierarchy were applied to subfactors that obtained an extreme risk level. Overall control efforts were carried out administratively, including the implementation of 8 working hours and 5 working days on subfactors related to time, providing education in the form of posters and stickers to remind of the dangers of fatigue, providing entertainment and sports facilities, designing work scheduling with the application of daily production capacity, 8 working hours a day and 5 working days a week, workers and training for each worker so that they are able to take turns at each work station so that the workload received is evenly distributed.
PENERAPAN LEAN MANUFACTURING MENGGUNAKAN WASTE ASSESSMENT MODEL PADA PROSES PRODUKSI DI WORKSHOP KIDS PLAYGROUND PT XYZ Alfathsyah, Arrasyid; Tri Purwandari, Aprilia; Nurhasanah, Nunung; Aribowo, Budi
Jurnal Ilmiah Teknik dan Manajemen Industri Vol. 4 No. 2 (2024): Jurnal Taguchi : Jurnal Ilmiah Keilmuan Teknik dan Manajemen Industri
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/tgc.v4i2.174

Abstract

Manufacturing companies today must be able to compete with each other, one way is to improve operational performance. Lean manufacturing plays an important role in minimizing waste and increasing productivity. PT XYZ Workshop is a provider of children's amusement parks, facing challenges in production capacity, especially for large projects. PT XYZ Workshop experienced various problems, including storage, production planning, material handling, and quality control during 2022-2023. This study applies lean manufacturing to identify and overcome production problems in PT XYZ workshop. The methods used include Waste Assessment Model (WAM) and Pareto Diagram to analyze critical waste, 5 Why Analysis to identify root causes, and FMEA to determine Potential Failure Cause with the highest RPN value. The results show that critical waste consists of Defect (19.46%), Over Production (18.72%), Inventory (17.44%), Motion (13.89%), and Waiting (10.72%). The main root causes are "No Special Responsible Workforce" (68%) and "No Clear SOP" (27%). The highest RPN was found in the problem of material not arriving on time, with the solution being the Planned Order Schedule procedure.