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Revolusi Pengambilan Keputusan: Dari Intuisi ke Sistem Informasi Rafli Ardiansyah; Bayu Adji Pangestu; Rusdi Hidayat; Indah Respati Kusumasari
MERDEKA : Jurnal Ilmiah Multidisiplin Vol. 2 No. 2 (2024): Desember
Publisher : PT PUBLIKASI INSPIRASI INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/merdeka.v2i2.2635

Abstract

 Di era digital yang semakin kompleks ini, proses pengambilan keputusan organisai maupun bisnis mengalami revolusi dari pendekatan berdasarkan intuisi menuju pendekatan berbasis data yang didukung menggunakan sistem informasi. Artikel ini bertujuan untuk menganalisis bagaimana teknologi seperti Big Data, kecerdasan buatan (AI), dan machine learning memungkinkan sebuah organisasi membuat keputusan dengan lebih cepat, akurat, dan berbasis data. Penelitian ini dilakukan menggunakan metode studi literatur untuk mendapatkan pemahaman tentang fungsi dan keuntungan sistem informasi dalam proses pengambilan keputusan. Hasil penelitian menunjukkan bahwa penggunaan sistem informasi tidak hanya meningkatkan efisiensi dan ketepatan proses pengambilan keputusan, tetapi juga memungkinkan prediksi pasar dan menemukan tren konsumen secara real-time. Sebaliknya, investasi infrastruktur yang diperlukan, akurasi data, dan keamanan data adalah masalah yang harus diatasi saat menerapkan teknologi ini. Namun, ada peluang yang sangat besar bagi organisasi untuk dapat mempertahankan keunggulan kompetitif dengan menggunakan sistem informasi ini. Artikel ini menyimpulkan, organisasi yang ingin tetap relevan dan fleksibel di tengah perubahan pasar yang dinamis harus menerapkan sistem informasi dalam proses pengambilan keputusan mereka.   
Optimizing the Use of Village Funds in Efforts to Develop Pethung Park Tourism in Belik Trawas Village, Mojokerto Bayu Adji Pangestu; Zainal Fatah; Krisna Adhi Prahmana
International Journal of Social Science and Humanity Vol. 2 No. 4 (2025): December: International Journal of Social Science and Humanity
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/ijss.v2i4.537

Abstract

This study aims to analyze the optimization of the use of Village Funds in efforts to develop Pethung Park tourism in Belik Village, Trawas District, Mojokerto Regency, using the New Public Governance (NPG) theoretical approach from Osborne and Gabler. NPG theory emphasizes the importance of collaboration, participation, networking, decentralization, as well as transparency and accountability in public governance. This study uses a qualitative descriptive method by collecting data through interviews, observations, and documentation involving the village government, BUMDes, Pokdarwis, and the local community. The results of the study show that the Belik Village government has succeeded in making optimal use of the Village Fund as an instrument of local economic development and a means of community empowerment. The Village Fund is directed to tourism infrastructure development, human resource training, and digital-based tourism promotion. Collaboration between village governments, communities, and the private sector through BUMDes and Pokdarwis is able to create participatory and sustainable development governance. The real impact can be seen from the increase in the number of tourist visits, the growth of MSMEs, and the increase in the village's original income. This study concludes that NPG-based governance practices in Belik Village have resulted in development effectiveness and strengthened village economic independence. The results of this study can be a model for other villages in implementing the management of Village Funds for the tourism sector based on collaboration and community participation towards sustainable village development.