Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal International Journal of Environmental, Sustainability, and Social Science Community Services: Sustainability Development
FRANZA, Ni Putu sinria
Unknown Affiliation
Economics, Econometrics & Finance Environmental Science Public Health Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Sustainable Tourism Management at EcoMangrove Ulam Sari Kedonganan LAKSMI, Putu Ayu Sita; JULIANTARA, I Wayan Juliantara; Dearestu Putty N; SURLIMNA, Ni kadek Linda Surlimna; FRANZA, Ni Putu sinria; G Oka Baskara JW
Community Services: Sustainability Development Vol. 1 No. 2 (2024): Community Services: Sustainability Development (March - June 2024)
Publisher : PT Batara Swastika Harati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61857/cssdev.v1i2.69

Abstract

The Ecomangrove Ulamsari Kedonganan tourist attraction is one of Bali's ecotourism destinations, offering educational and recreational experiences in a mangrove forest area. The increasing number of visitors poses potential negative impacts on the environment and society. This service aims to analyze sustainable tourism management at Ecomangrove Ulamsari Kedonganan. The findings show that sustainable tourism management at Ecomangrove Ulamsari Kedonganan is still not optimal. The ecological, economic, and socio-cultural aspects need to be better integrated. The ecological aspect has yet to be fully implemented in waste management, wastewater treatment, and carrying capacity. The economic aspect could have been more optimal in increasing local income and equitable economic benefits. The socio-cultural aspect has yet to be fully applied in local community empowerment and cultural preservation. Based on the findings, several strategies are recommended to improve sustainable tourism management at Ecomangrove Ulamsari Kedonganan:1. Implementing better waste and wastewater management systems, 2. Developing more creative and innovative ecotourism, 3. Increasing local community participation in ecotourism management, 4. Strengthening education and awareness for tourists about ecotourism
The Role of Purchase Intention in Mediating the Influence of Influencers and Online Customer Reviews on the Purchase Decisions of Electronic Products in E-Commerce (A Case Study in Denpasar City) FRANZA, Ni Putu Sinria; INDIANI, Ni Luh Putu; WAHYUNI, Ni Made
International Journal of Environmental, Sustainability, and Social Science Vol. 6 No. 2 (2025): International Journal of Environmental, Sustainability, and Social Science (Mar
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v6i2.1331

Abstract

The rapid growth of e-commerce has boosted the digital business climate but also intensified market competition. To stay competitive, businesses must go beyond technology by innovating their sales strategies, particularly in electronic products—the top-selling category in Indonesian e-commerce in 2023. This study analyzes how Influencers and Online Customer Reviews affect electronic product purchasing decisions in e-commerce, with Purchase Intention as a mediating variable. The population of this study consists of residents of Denpasar City who have made electronic product purchases through e-commerce platforms. The research method used is a survey, with data collected through questionnaires distributed to 160 respondents. Data analysis was conducted using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). The results of the study show that Influencers have a positive and significant effect on both purchase intention and purchase decisions. Online Customer Reviews have a negative and significant effect on purchase decisions, but a positive and significant effect on purchase intention. The findings also indicate that purchase intention serves as a partial mediator in the relationship between Influencers and Online Customer Reviews on the purchase decisions of electronic products in e-commerce. These findings provide valuable insights for digital business players in designing more effective marketing strategies by utilizing Influencers and Online Customer Reviews to enhance purchase decisions for electronic products in e-commerce.
Co-Authors Dearestu Putty N G Oka Baskara JW JULIANTARA, I Wayan Juliantara Ni Luh Putu Indiani Ni Made Wahyuni Putu Ayu Sita Laksmi SURLIMNA, Ni kadek Linda Surlimna