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All Journal Jurnal Ekonomi, Bisnis dan Manajemen Economics and Business Journal Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan
Utami, Rizki Amalia
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Humanities Economics, Econometrics & Finance Education Other

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Korelasi Ilmu Pengetahuan, Metode Ilmiah Dan Penelitian Utami, Rizki Amalia; Hamdani, Umar; Winarno, Agung
Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan Vol. 3 No. 4 (2024): Desember : Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/sidu.v3i4.2783

Abstract

Science and the scientific method are two closely related concepts that support the development of research. The scientific method provides a systematic framework for acquiring, validating, and organizing knowledge, while science serves as the theoretical foundation for further exploration. This study employs a Systematic Literature Review (SLR) approach to evaluate the relationship between science and the scientific method in advancing research. By analyzing recent literature, this article identifies patterns, challenges, and opportunities in the application of the scientific method across various disciplines. The findings reveal that the scientific method not only acts as a tool for validation but also as a mechanism for fostering innovation in multidisciplinary research. This highlights its critical role in ensuring the reliability and relevance of scientific advancements.
Pola Pikir, Karakter, dan Motivasi sebagai Penentu Keberhasilan Wirausaha Ibrahim, Muhammad Maulana; Utami, Rizki Amalia; Rahayu, Wening Patmi; Winarno, Agung
Jurnal Ekonomi, Bisnis dan Manajemen Vol. 4 No. 2 (2025): Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Publisher : FEB Universitas Maritim Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/ebismen.v4i2.3407

Abstract

Entrepreneurship plays a significant role in global economic growth. However, not all entrepreneurs achieve success. This study aims to deeply examine the mindset and character that serve as the fundamental basis for entrepreneurial success, as well as the influencing factors and strategies for fostering these qualities based on a literature review. Through a literature review method, it was found that successful entrepreneurs possess a growth mindset, are solution-oriented, and adaptive, supported by specific thinking methods like BETSCA (Bricolage, Effectuation, Think Structurally, Cognitive Adaptability). Furthermore, key characters such as commitment, creativity, resilience, risk-taking propensity, and networking ability are crucial elements. The study also identified various driving factors and types of motivation (intrinsic-extrinsic) in entrepreneurship. Another important finding is that the entrepreneurial spirit and character can be learned and developed through personal commitment, a supportive environment, education, and continuous learning processes. The conclusion of this study asserts that the combination of the right mindset and strong character, along with the ability to continuously develop both, is essential for increasing the chances of success in the world of entrepreneurship.
The Role of Online Reviews as a Mediator in The Decision to Purchase Fashion Products at Shopee: Systematic literature review (SLR) Utami, Rizki Amalia; Soetjipto, Budi Eko; Wardana, Ludi Wishnu
Economics and Business Journal (ECBIS) Vol. 3 No. 5 (2025): July
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v3i5.218

Abstract

The development of digital technology has transformed consumer consumption patterns, particularly in the fashion industry, which is increasingly dominated by e-commerce platforms. Shopee, as one of the largest marketplaces in Southeast Asia, has become a primary choice for consumers when shopping for fashion products. One factor influencing consumer purchasing decisions is the availability of online reviews on the platform. This study aims to analyze the role of online reviews as a mediating variable in fashion product purchasing decisions on Shopee. Online reviews serve as a source of information that helps consumers evaluate product quality, seller reputation, and the level of satisfaction of previous users. The research method used was a quantitative approach, distributing questionnaires to Shopee consumers who had previously purchased fashion products. The collected data was then analyzed using a path analysis model to examine the direct and indirect relationships between factors influencing purchasing decisions. The results show that online reviews play a significant role as a mediator in the decision-making process. Consumers tend to trust other users' real-life experiences more than solely the seller's product description. Positive reviews increase consumer interest and confidence in a product, while negative reviews can delay or even cancel a purchase decision. These findings confirm that the presence of online reviews is not only a supporting factor but also serves as a bridge, mediating the relationship between consumer perceptions of a product and the final purchase decision. The implication of this research is that sellers on Shopee need to pay attention to product and service quality to generate positive reviews, thereby increasing purchase conversion rates.
Co-Authors Agung Winarno Budi Eko Soetjipto Hamdani, Umar Ibrahim, Muhammad Maulana Ludi Wishnu Wardana Wening Patmi Rahayu