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The Use of Artificial Intelligence (AI) Technology and Visual Design of Campaign Billboards on The Decision to Vote For Presidential Candidates in Generation Z Samatan, Nuriyati; Londol, Marwan; Nurhasanah; Robingah; Abdurrahman, Muzakky
International Journal of Advanced Multidisciplinary Vol. 3 No. 4 (2025): International Journal of Advanced Multidisciplinary (January-March 2025)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/ijam.v3i4.743

Abstract

This research aims to determine the effect of the use of Artificial Intelligence (AI) technology and the visual design of campaign billboards on the decision to vote for presidential candidates in Generation Z. In addition, this research seeks to understand how these two elements interact and influence each other on the choice of Presidential candidates in Generation Z.  This research focuses on how the use of Artificial Intelligence (AI) technology and visual design of billboards in political campaigns to encourage the level of decision to vote for presidential candidates in Generation Z. The research was conducted using quantitative methods and the data collection process was carried out by distributing questionnaires. The sampling technique used in determining the research sample is Probability Sampling, with the Simple Random Sampling technique, the determination of respondents is based on the Slovin Formula with a margin of error level of 0.5% with a sample number of 400 respondents. Data processing in this research was carried out by multiple linear regression analysis using the SPSS (Statistical Product and Service Solutions) version 29 statistical program. The results showed that each of the X variables had a positive and significant influence on the Choice Decision variable (Y).
Critical Discourse Network Analysis on Ferdy Sambo News in Online Media Using Agenda Setting Theory Samatan, Nuriyati; Nurhasanah, Nurhasanah; Londol, Marwan; Robingah, Robingah; Fania, Salwa
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 9 No. 1 (2024): June 2024 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v9i1.970

Abstract

This research aims to analyze the Critical Discourse Network Analysis of the news of  the Ferdy Sambo Case on Online Media Portals through Agenda Setting Theory. The research employed a social networking analysis method that combines two elements of methods, namely qualitative content analysis and quantitative social network analysis, to analyze the news using Discourse Network Analysis (DNA) and network visualization using the Visone software application. Qualitative method was also employed to analyze the tendency of Kompas.com in framing the Ferdy Sambo case in the period of August 2022 to February 2023. The data analyzed covered 14 news reports. Based on Agenda Setting Theory, through Media Agenda analysis, Kompas.com emphasized the Ferdy Sambo case has become a cause for concern among the Indonesian people. This was reinforced by the convergence between mainstream mass media and social media; in terms of Public Agenda, Sambo's news, both through mainstream media such as Kompas.com and social media. The Ferdy Sambo case is very popular on social media; in terms of Policy Agenda.  The death penalty meted out to Sambo is expected by the majority of Indonesian people. Meanwhile, the DNA test shows that there are 14 news articles with 80 statements from 12 actors. The  14 news articles are categorized into  information, statements, decisions and laws, with 29 positive statements and 51 negative statements.This research used Mix Method to analyze the news of the Ferdy Sambo case using Agenda Setting Theory and Discourse Network Analysis (DNA).
Peningkatan Kapasitas Guru dalam Membuat Meteri dengan Microsoft PowerPoint pada SMP Islam Tirtakencana Kabupaten Banggai Provinsi Sulawesi Tengah Kandakon, Trisno Wibowo; Londol, Marwan
Jurnal Pengabdian Masyarakat Inovasi Indonesia Vol 2 No 1 (2024): JPMII - Februari 2024
Publisher : CV Firmos

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54082/jpmii.335

Abstract

Membuat materi yang mudah dipahami dan menarik perhatian siswa, mungkin memang menjadi tantangan tersendiri yang kerap dialami oleh Guru. Materi belajar yang disajikan secara konvensional seperti ditulis dipapan tulis sering membuat siswa merasa bosan, sehingga pembelajaran berjalan monoton. Oleh sebab itu guru harus memiliki kemampuan membuat materi belajar yang menarik berbasis grafis dan multimedia. Aplikasi Microsoft Office PowerPoint menawarkan banyak sekali fitur presentasi berbasis grafis dan multimedia yang dapat menarik perhatian dan minat belajar siswa. Aplikasi ini tidak hanya digunakan dalam belajar mengajar tetapi digunakan juga dalam hal presentasi usaha, rapat perusahaan, penyuluhan dan lain sebagainya. Sehingga dalam pengabidan ini bertujuan meningkatkan kemampuan dan kapasitas guru dalam menggunakan aplikasi Microsoft Office Power Point untuk dapat membuat materi yang menarik siswa. Metode dalam pengabdian ini adalah pengamatan langsung, melakukan pengukuran kemampuan awal, melakukan pelatihan dan mengukur kemampuan akhir dan pemberian rekomendasi. Hasil pengabdian ini menunjukan setelah dilakukan pelatihan kemampuan dan kompetensi guru dalam membuat materi menggunakan aplikasi Microsoft Office Power Point berkembang signifikan, sebelum pelatihan dilakukan peserta diberikan soal pretest dan diperoleh hasil nilai rata – rata 72,5, setelah pelatihan dilakukan rata – rata nilai dari soal post-test yang dikerjakan meningkat menjadi 85 dan terjadi peningkatan sebesar 17,45%. Sehingga diharapkan peningkatan kapasistas guru dapat dilakukan secara periode serta dilakukan dalam bidang - bidang lainnya.