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All Journal Jurnal Social Economic of Agriculture Jurnal Kridatama Sains dan Teknologi Agro Bali: Agricultural Journal
Zendrato, Melvin
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Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Social Sciences

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Analisis Faktor-Faktor yang Mempengaruhi Permintaan Agrowisata Stroberi di Kecamatan Berastagi Kabupaten Karo Sinaga, Anggiat; Zendrato, Melvin
Jurnal Kridatama Sains dan Teknologi Vol 6 No 02 (2024): JURNAL KRIDATAMA SAINS DAN TEKNOLOGI
Publisher : Universitas Ma'arif Nahdlatul Ulama Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53863/kst.v6i02.1439

Abstract

Strawberry agro-tourism in Berastagi is one of the tourist destinations that offers a unique experience in the form of strawberry picking activities directly from the garden and consumption of fresh strawberries by enjoying the beauty of the surrounding natural scenery. However, consumer interest in buying strawberries is still relatively low, so the development of strawberry agro-tourism is a solution to increase strawberry consumption in the region. This study aims to analyze the factors that influence the demand for strawberry agritourism in Berastagi. The variables studied include travel costs, income per month, travel time to tourist sites, and gender dummies. The research method used is multiple linear regression analysis using primary data collected through interviews with purposively selected tourists. The results showed that income and travel costs have a positive and significant effect on the demand for strawberry agro-tourism, while travel time to tourist sites has a negative and significant effect. The gender variable has no significant effect on demand. These findings indicate that to increase public interest in strawberry agritourism, it is necessary to develop promotional strategies and improve accessibility to tourist sites. Thus, the potential of strawberry agro-tourism can be maximized to support increased strawberry consumption and strengthen the tourism sector
Analisis Volatilitas, Integrasi Pasar Dan Transmisi Harga Cabai Merah Di Provinsi Sumatera Utara, Indonesia Ginting, Nelva Meyriani; Lubis, Anita Rizky; Zendrato, Melvin
Agro Bali : Agricultural Journal Vol 6, No 3 (2023)
Publisher : Universitas Panji Sakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37637/ab.v6i3.1519

Abstract

Cabai merah merupakan komoditas ekonomi tinggi dan strategis di Sumatera Utara. Fluktuasi harga yang tinggi menimbulkan kerugian bagi produsen dan konsumen karena perubahan harga yang cepat, sehingga diperlukan arus informasi yang cepat. Adanya selisih harga yang besar antara harga cabai merah produsen dan harga konsumen menunjukkan bahwa volatilitas harga cabai merah disebabkan perbedaan biaya distribusi. Tujuan dari penelitian ini adalah menganalisis volatilitas harga cabai merah, menganalisis integrasi pasar cabai merah dan menganalisis transmisi harga cabai merah. Metode analisis yang digunakan dalam penelitian ini menggunakan metode ARCH/GARCH untuk menganalisis volatilitas harga cabai merah, metode VECM (Vector Error Correction Model) untuk menganalisis integrasi pasar cabai merah, dan AECM (Asymmetric Error Correction Model) untuk menganalisis transmisi harga cabai merah di Provinsi Sumatera Utara. Hasil Penelitian menunjukkan harga produsen dan konsumen rendah karena volatilitas harga produsen dan konsumen rendah. Dalam jangka pendek, ada beberapa tingkat harga pasar yang tidak terintegrasi, tetapi dalam jangka panjang terjadi integrasi antara pasar produsen dan grosir. Harga produsen cabai merah ditransmisikan langsung ke harga konsumen cabai merah di Provinsi Sumatera Utara dalam jangka panjang. Di sisi lain, harga grosir dan konsumen cabai merah ditransmisikan langsung ke harga produsen dalam jangka pendek.
Model Pemberdayaan Petani Berbasis Pusat Pelatihan Pertanian Swadaya dalam Mendukung Kemandirian Pangan di Kabupaten Karo Lubis, Anita Rizky; Hasibuan, Surtan; Zendrato, Melvin; Ginting, Nelva Meyriani Br
Jurnal Social Economic of Agriculture Vol 14, No 2 (2025): December
Publisher : Agribusiness Department, Agriculture Faculty, Tanjungpura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jsea.v14i2.101068

Abstract

The utilisation of the Independent Agricultural Training Centre (PPPS) in Karo Regency is urgently needed. Karo Regency, which often faces food security challenges, can rely on PPPS to increase local agricultural production, reduce dependence on food imports, and strengthen food self-sufficiency. By empowering farmers through training and technical guidance, PPPS can be a driving force for sustainable agricultural development and food security in the region. The objectives of this study are to identify the existing conditions of P4S in Karo Regency, measure the level of farmer independence in terms of food production, distribution, and consumption, and formulate an effective P4S-based farmer empowerment model. The method used is a qualitative approach. The first objective uses the Participatory Rural Appraisal (PRA) method through social mapping, timeline, and scoring. The second objective uses Q Methodology (Q-Sort), and the empowerment model is carried out through Soft Systems Methodology (SSM). The results of the study show that the existing P4S in Karo Regency plays an important role in increasing farmers' technical capacity, but is still weak in terms of market access, capital, and institutions. The level of farmer independence shows variation: relatively independent in production and consumption, but still dependent on middlemen in distribution. A P4S-based empowerment model was formulated to strengthen the role of P4S as a link between farmers and the government, markets, financial institutions, and technology providers, in order to promote more comprehensive farmer independence.
Co-Authors Ginting, Nelva Meyriani Ginting, Nelva Meyriani Br Hasibuan, Surtan Lubis, Anita Rizky Sinaga, Anggiat