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All Journal Coopetition : Jurnal Ilmiah Manajemen Jurnal Syntax Transformation ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat International Journal of Qualitative Research International Journal of Application on Economics and Business Publika : Jurnal Ilmiah Administrasi dan Kebijakan Publik
Rachmatsyah, T. Herry
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Optimalisasi Layanan Publik untuk UMKM Berbasis Media, Informasi, dan Teknologi sebagai Pilar Ekonomi Indonesia Nenobais, Harry; Rachmatsyah, T. Herry; Tumpal, Roy; Nugroho, Ferid
ABDI MOESTOPO: Jurnal Pengabdian Pada Masyarakat Vol 8, No 1 (2025): Januari 2025
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/abdimoestopo.v8i1.4729

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk mengoptimalkan pelayanan publik dalam mendukung sektor Usaha Mikro, Kecil, dan Menengah (UMKM) berbasis media, informasi, dan teknologi (MIT) sebagai pilar utama perekonomian Indonesia. Pendekatan kualitatif digunakan dengan metode partisipatif yang melibatkan aparatur pemerintah, pelaku UMKM, serta pakar teknologi informasi untuk mengevaluasi efektivitas layanan publik dalam memfasilitasi adopsi teknologi MIT oleh UMKM. Data dikumpulkan melalui wawancara mendalam, diskusi kelompok terfokus (FGD), dan observasi partisipatif pada instansi pemerintah dan komunitas UMKM di berbagai wilayah. Hasil Pengabdian kepada masyarakat menunjukkan bahwa pelayanan publik masih menghadapi kendala dalam hal penyediaan akses informasi dan pelatihan yang tepat guna bagi pelaku UMKM, terutama dalam pemanfaatan teknologi MIT. Meskipun terdapat program pemerintah yang mendukung digitalisasi UMKM, efektivitasnya belum optimal akibat kurangnya koordinasi antara instansi terkait dan minimnya pemahaman pelaku UMKM terhadap teknologi. Namun, melalui peningkatan kapasitas aparatur dan program pelatihan yang lebih terstruktur, potensi UMKM untuk berkembang melalui teknologi MIT dapat meningkat secara signifikan. Simpulan dari Pengabdian kepada masyarakat ini adalah optimalisasi pelayanan publik sangat diperlukan untuk memperkuat sektor UMKM berbasis MIT, yang pada akhirnya dapat memperkuat daya saing ekonomi Indonesia secara global.
Pemberdayaan Masyarakat Berbasis Teknologi untuk Optimalisasi UMKM sebagai Pilar Utama Ekonomi Indonesia Rachmatsyah, T. Herry
ABDI MOESTOPO: Jurnal Pengabdian Pada Masyarakat Vol 8, No 1 (2025): Januari 2025
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/abdimoestopo.v8i1.4733

Abstract

Penelitian ini bertujuan untuk memberdayakan masyarakat berbasis teknologi dalam upaya optimalisasi sektor Usaha Mikro, Kecil, dan Menengah (UMKM) yang berbasis media, informasi, dan teknologi (MIT) sebagai pilar utama perekonomian Indonesia. Penelitian ini menggunakan pendekatan kualitatif dengan metode partisipatif yang melibatkan masyarakat lokal, pelaku UMKM, dan ahli teknologi. Data dikumpulkan melalui wawancara mendalam, diskusi kelompok terfokus (FGD), dan observasi di lapangan untuk mengidentifikasi strategi pemberdayaan teknologi yang efektif bagi pelaku UMKM. Hasil penelitian menunjukkan bahwa keterlibatan masyarakat dalam program pemberdayaan berbasis teknologi berperan signifikan dalam meningkatkan literasi digital dan kapasitas bisnis UMKM. Pemberdayaan ini tidak hanya meningkatkan akses terhadap teknologi tetapi juga memperkuat kemampuan pelaku UMKM dalam memanfaatkan platform digital untuk pemasaran, manajemen, dan perluasan jaringan. Selain itu, dukungan dari pihak pemerintah dan swasta dalam menyediakan infrastruktur teknologi yang memadai juga menjadi faktor kunci keberhasilan program ini. Simpulan dari penelitian ini adalah bahwa pemberdayaan masyarakat berbasis teknologi dapat menjadi strategi efektif dalam mengoptimalkan sektor UMKM berbasis MIT, yang pada akhirnya akan memperkuat fondasi ekonomi Indonesia secara berkelanjutan.
Implementation of KPU's Digital Systems in the 2024 General Election: A Case Study of SIPOL, SILON, and SIREKAP in South Sumatra Province Albahori, M.; Sunarto; Djatmika, Gatot Hery; Rachmatsyah, T. Herry
Jurnal Syntax Transformation Vol 6 No 8 (2025): Jurnal Syntax Transformation
Publisher : CV. Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jst.v6i8.1107

Abstract

This study analyzes the implementation of digital election policy by the General Elections Commission (KPU) of South Sumatra Province during the 2024 Simultaneous Elections, focusing on the SIPOL, SILON, SIDALIH, and SIREKAP systems. Using a qualitative descriptive approach with a case study design, data were gathered through in-depth interviews with KPU officials, system developers, and election observers, as well as from official documents, media, and academic sources. Data analysis employed the Miles and Huberman interactive model, supported by triangulation and member checking for validity. Findings show that SIPOL and SILON have successfully improved efficiency and transparency in political party and legislative candidate registration. However, SIREKAP faces challenges in accuracy, limited human resources, and unequal infrastructure. Additional obstacles include organizational resistance to change, weak inter-agency coordination, and low grassroots digital literacy. Internal support from KPU structures and external backing from local governments, Bawaslu, political parties, civil society, and media are vital for sustaining digital policy. The study concludes that digital transformation in elections depends not only on technological innovation but also on stakeholder collaboration, human resource readiness, and adaptive institutional governance. South Sumatra’s experience illustrates broader national challenges in advancing digital democracy, emphasizing the need for comprehensive reform and strengthened institutional capacity.
TRANSFORMATION OF MARKETING ROLE STRATEGY IN REALIZING PURCHASE INTENTION Marwan, Jubery; Raharjo, Paiman; Rachmatsyah, T. Herry; Mega, Zahera
International Journal of Application on Economics and Business Vol. 1 No. 3 (2023): Agustus 2023
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v1i3.1640-1653

Abstract

The transformation of marketing role strategy through social media is very decisive. This technology raises the views and mindset of society radically, whereas the society is very dependent on the technology used. On the other way, producers have their own views on the involvement of social media in influencing people's purchase intention in possible ways. Through the role of public figures or celebrities, promotion through social media can increase consumer purchase intention. This study aims to analyze the transformation of the role of marketing strategy in realizing consumer purchase intention. The sampling method used quantitative methods with a sample of 98 culinary tourism doer. Where the entire population is used as a sample. The results of the analysis show that; there is an influence of marketing strategy on purchase intention through celebrity endorsement variable.
Digital Activism and Protest Movements in Indonesia, Analysis of Collective Action 2014-2024 Abdulrohim, Dodi; Budiharjo; Sukmana, Pandji; Rachmatsyah, T. Herry
International Journal of Qualitative Research Vol. 5 No. 2 (2025): November
Publisher : CV. Literasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47540/ijqr.v5i2.2383

Abstract

This study examines protest dynamics in Indonesia from 2014 to 2024, analyzing patterns of collective action across five distinct actor categories: political parties, societal groups, labor unions, civil society organizations, and students. Drawing on comprehensive protest data from the Indonesian National Police, we identify key temporal patterns, triggering events, and actor-specific mobilization trends. Our findings reveal three significant protest waves (2014, 2016-2017, and 2020) corresponding to electoral cycles, economic reforms, and contentious legislation. Analysis demonstrates that different actor groups respond to distinct mobilizing factors: political parties to electoral opportunities, labor unions to economic reforms, students to democratic concerns, and civil society to governance issues. The study contributes to social movement theory by providing empirical evidence of how political opportunity structures, resource mobilization, and frame alignment manifest in an emerging democratic context. These findings enhance understanding of contentious politics in Indonesia and offer insights into the evolving nature of democratic participation in Southeast Asia.
Strengthening Legislative Capacity: An Analysis of Expert Staff Professionalism in Indonesia's House of Representatives Simbolon, Pesta Evaria; Sunarto, Sunarto; Effendy, Khasan; Rachmatsyah, T. Herry
Coopetition : Jurnal Ilmiah Manajemen Vol. 16 No. 3 (2025): Coopetition : Jurnal Ilmiah Manajemen
Publisher : Program Studi Magister Manajemen, Institut Manajemen Koperasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32670/dn5j4745

Abstract

The professionalism of expert staff in the Indonesian House of Representatives (Dewan Perwakilan Rakyat Republik Indonesia (DPR RI) is influenced by various interrelated factors, including work management, coordination, compensation, qualifications, and competencies. This study aims to identify the key factors affecting the professionalism of Dewan Perwakilan Rakyat Republik Indonesia (DPR RI) expert staff and to provide recommendations for improving their performance. A qualitative research design was employed using a thematic approach, grounded theory, and triangulation, with data obtained from interviews and documents analyzed through NVIVO 14 ( ). The findings reveal that professionalism is primarily shaped by effective work management and coordination, competitive compensation, adequate qualifications and competencies, rigorous recruitment and selection processes, and objective performance evaluations. Furthermore, continuous professional development and clear career pathways significantly enhance staff loyalty and performance. Benchmarking against industry standards also provides insights into best practices that can be adopted. In addition, a well-defined organizational structure and effective strategies to address workplace challenges help clarify roles and responsibilities. High-quality support from expert staff and satisfaction with compensation directly contribute to the effectiveness of members and leaders of the Indonesian House of Representatives (DPR RI) parliamentary bodies. These findings imply that the Indonesian House of Representatives (DPR RI) needs to strengthen these strategic factors to ensure maximum efficiency and effectiveness of expert staff, ultimately enhancing the overall performance of the institution.
Penerapan Pendekatan ABCD (Asset Based Community Driven) dalam Pemberdayaan Ekonomi Perempuan Rachmatsyah, T. Herry; Soemartono, Triyuni; Djatmika, Gatot Hery; Sukmana, Pandji
ABDI MOESTOPO: Jurnal Pengabdian Pada Masyarakat Vol 9, No 1 (2026): Januari 2026
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/abdimoestopo.v9i1.6276

Abstract

This study aims to implement and evaluate the effectiveness of the Asset-Based Community Driven approach in empowering women economically within local communities. This approach positions community assets as the primary foundation for creating sustainable social and economic transformation. The project was implemented using a participatory, descriptive qualitative research design, divided into five main stages: community asset mapping, collective vision development, action planning, resource organization, and implementation and reflection. All stages actively involved women in the process of identifying strengths, developing business plans, and implementing economic activities based on local potential. Program results indicate a significant increase in women's awareness of their own and their community's potential, the emergence of new locally-based leadership, and increased economic capacity, including digital literacy and small business management skills. Furthermore, the program also resulted in the formation of a solidarity-based business network among women who support each other. These findings confirm that the ABCD approach is capable of promoting empowerment rooted in the internal strengths of the community, and not simply the transfer of knowledge or economic assistance. This approach is relevant for replication as an alternative model for more inclusive, sustainable, and gender-equitable development.
Implementasi Aplikasi SAKTI dalam Pengelolaan Keuangan APBN di Direktorat Jenderal Haryanto, Haryanto; Soemartono, Triyuni; Rachmatsyah, T. Herry
Publika: Jurnal Ilmiah Administrasi dan Kebijakan Publik Vol 11, No 2 (2025)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/publika.v11i1.6082

Abstract

This study aims to conduct an in-depth evaluation of the implementation of digitalization policies in state financial management through the application of the Institutional-Level Financial Application System (SAKTI) within the Directorate General of Regional Financial Development. This initiative is intended to enhance transparency, accountability, and efficiency in managing the State Budget (APBN). Using a descriptive qualitative approach, the study examines the implementation of SAKTI based on George C. Edwards III’s policy implementation theory, which emphasizes communication, resources, disposition, and bureaucratic structure. The findings indicate that SAKTI has had a positive impact, particularly in improving administrative efficiency, the accuracy of transaction recording, and the ease of financial monitoring and reporting. Nevertheless, several challenges persist, including communication barriers, limited resources, and bureaucratic resistance. Therefore, it is necessary to strengthen policy dissemination efforts, provide continuous training for human resources, and improve technological infrastructure to ensure the more effective and sustainable implementation of SAKTI in supporting a more transparent and accountable state financial governance.
The Influence of Transformational Leadership, Work Culture, and Human Resource Quality on Employee Performance at the Ministry of Defense of the Republic of Indonesia: A Study in the Field of Planning Sianturi, Christopher H.; Maryani, Dedeh; Soemartono, Triyuni; Rachmatsyah, T. Herry
Coopetition : Jurnal Ilmiah Manajemen Vol. 17 No. 1 (2026): Coopetition : Jurnal Ilmiah Manajemen
Publisher : Program Studi Magister Manajemen, Institut Manajemen Koperasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32670/a2jey990

Abstract

The Ministry of Defense of the Republic of Indonesia (Kemhan RI) is required to ensure optimal employee performance in the face of an increasingly complex strategic defense environment. Various factors, including transformational leadership, work culture, and the quality of human resources influence this performance. This study aims to analyze the influence of these three variables on employee performance within the Ministry of Defense of the Republic of Indonesia. The study employs a mixed methods approach by integrating quantitative and qualitative data to achieve a comprehensive understanding. The study population consists of 227 employees, with a sample of 145 respondents selected via random sampling using the Slovin formula. Data were collected through questionnaires and interviews, then analyzed using SPSS 24 via validity and reliability tests, t-tests, and simple regression. The results indicate that transformational leadership, work culture, and human resource quality significantly influence employee performance. These findings confirm that improving performance requires an integrated approach through strengthening leadership, fostering an adaptive work culture, and continuously enhancing human resource competencies. This study recommends that the Indonesian Ministry of Defense develop transformational leadership programs, strengthen a collaborative work culture, and improve human resource quality through continuous training to support organizational performance effectiveness.
Co-Authors Abdulrohim, Dodi Albahori, M. Budiharjo Djatmika, Gatot Hery Effendy, Khasan Harry Nenobais Haryanto Haryanto Marwan, Jubery Maryani, Dedeh Mega, Zahera Nugroho, Ferid Paiman Raharjo Sianturi, Christopher H. Simbolon, Pesta Evaria Sukmana, Pandji SUNARTO Sunarto Sunarto Triyuni Soemartono Tumpal, Roy