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The Use of e-Commerce in SMEs Sustainability of Asian Countries: The Literature Review Nurrahma, Aisyah Asri; Sudarmiatin, Sudarmiatin; Rahayu, Wening Patmi
Jurnal Bisnis Mahasiswa Vol 4 No 4 (2024): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.v4i4.art14

Abstract

This study aims to evaluate trends in publication and examine how SMEs use e-commerce for their sustainability in Asian countries. The systematic literature review (SLR) method was used to identify the phenomenon. After setting the inclusion and exclusion criteria, it was found that 26 articles will be analyzed using VOSviewer. The results show that 73 keywords are linked to each other, and they are categorized into three according to the mapping in VOSviewer. The themes we explored include the e-commerce adoption in SMEs that is beneficial for SMEs in Asia countries. E-commerce can become their competitive strategy, as well as reduce financial costs. Along with that, e-commerce can reach a broad audience for the product because it is easy to access. The next theme is the sustainability of SMEs through e-commerce and digitalization, which is found to have significantly impacted during and after the COVID-19 pandemic because of the shifting habit of online shopping. The last theme is SME digitalization, which uses not only e-commerce but also social media to do many things, such as communicating with the seller, offering the products, and even allowing consumers to order the product. Hence, it becomes an advantage for SMEs to adopt digitalization, especially using e-commerce and social media.
Mapping the Research Landscape of SME Digitalization: A Bibliometric Analysis Rizkita, Marsya Aulia; Fauzi, Muchamad Rizky; Nurrahma, Aisyah Asri; Hermawan, Agus; Handayati, Puji
RISK : Jurnal Riset Bisnis dan Ekonomi Vol. 6 No. 1 (2025): Mei 2025
Publisher : Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/risk.v6i1.6351

Abstract

Small and Medium Enterprises (SMEs) are crucial drivers of national economies, particularly in developing countries like Indonesia. The COVID-19 pandemic significantly disrupted SME operations, yet also accelerated the adoption of digital technologies as a strategy for resilience and recovery. This study aims to map the research landscape of SME digitalization through a bibliometric analysis using data extracted from the Scopus database for the period 2020–2025. Employing a systematic literature review (SLR) and PRISMA methodology, 96 open-access articles in the field of Business, Management, and Accounting were selected and analyzed. The results reveal a sharp increase in digitalization-related research post-pandemic, with central themes including business models, sustainability, industry 4.0, and digital strategy. Network, overlay, and density visualizations generated via VOS viewer indicate that while digital transformation is a well-established topic, emerging themes such as digital maturity, governance, and internationalization present new research directions. This study contributes by offering a comprehensive overview of existing literature, highlighting conceptual linkages, and identifying future research avenues that integrate digital innovation, crisis resilience, and strategic development in SMEs.