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Pameran Bisnis Ibu-Ibu Desa Glagaharum sebagai Upaya Meningkatkan Pendapatan untuk Mencapai Sustainable Development Goals (SDGs) Santoso, Brian Timothy; Lainardy, Jesslyn Eunice; Tjioe, Vincentia Jennifer Evelyn; Sitepu, Sri Nathasya Br
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 9 No 1 (2025): Volume 9 Nomor 1 Tahun 2025
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v9i1.23833

Abstract

Glagaharum Village is one of the villages in Porong District, Sidoarjo. Housewives of Glagaharum Village have high potential to improve their village's economy with their sewing skills. However, knowledge in calculating the cost of goods sold and marketing products effectively is still very minimal. Therefore, the "Kampung Jahit Arumpreneur" program is present as an effort to improve education and the economy of Glagaharum Village. Through training in the form of holding exhibitions, this program also contributes to realizing SDGs goals 1 and 4, namely poverty alleviation and quality education. The training in selling typical products of Glagaharum Village at Grand City Surabaya aims to sharpen the knowledge and skills of Glagaharum Village mothers to market and attract customers to compete in the market.
Pelatihan Foto Produk bagi UMKM Desa Glagaharum untuk Meningkatkan Daya Saing Pemasaran Produk Satyanegara, Teresa Samantha; Lainardy, Jesslyn Eunice; Herijanto, Beatrix Adelaide; Br Sitepu, Sri Nathasya
Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) Vol. 6 No. 2 (2024): Jurnal Leverage, Engagement, Empowerment of Community (LeECOM)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/leecom.v6i2.5151

Abstract

Pelatihan foto produk bagi UMKM Desa Glagaharum bertujuan untuk meningkatkan daya saing pemasaran produk melalui pemahaman teknik foto yang efektif. Dalam era digital saat ini, visualisasi produk yang menarik menjadi kunci untuk menarik perhatian konsumen. Pelatihan ini mencakup teori dasar fotografi, termasuk komposisi, pencahayaan dengan menggunakan kamera ponsel untuk menghasilkan foto yang menarik. Melalui sesi praktik, peserta berlatih mengambil foto dari berbagai sudut dan posisi, sehingga dapat memahami pentingnya angle dalam foto produk. Hasil dari pelatihan ini diharapkan dapat meningkatkan kualitas foto produk yang dihasilkan oleh ibu-ibu peserta, sehingga dapat bersaing secara ketat dalam pasar. Evaluasi pasca-pelatihan menunjukkan peningkatan signifikan dalam keterampilan peserta, yang berdampak positif pada pemasaran produk mereka.
Peningkatan Keterampilan Ibu Rumah Tangga Desa Glagaharum melalui Pelatihan Desain Menjadi Pakaian Berbasis Entrepreneurship Lainardy, Jesslyn Eunice; Balqis, Raissa Ariella Shafa; Tjioe, Vincentia Jennifer Evelyn; Sitepu, Sri Nathasya Br
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 9 No 2 (2025): Volume 9 Nomor 2 Tahun 2025
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v9i2.23810

Abstract

Glagaharum Village in Sidoarjo has untapped economic potential. Some residents earn below the minimum wage. Housewives have sewing skills but are less able to change product designs. Limited knowledge of fashion design and business is a major obstacle. The "Kampung Jahit Arumpreneur" program aims to empower housewives by improving sewing and design skills. The implementation method is in the form of mentoring to improve knowledge and skills for participants to increase fashion production capacity. Mentoring bridges the gap in potential, skills to produce high-quality Muslim clothing and improve the village economy. Mentoring is an initiative to support SDG 4 by providing quality education and expanding participants' understanding of the fashion industry. The results of the mentoring activities for participants are in the form of increasing entrepreneurial knowledge and application skills (making patterns, prototypes and identifying material quality). The results of the second mentoring create participants with economic independence.