semmaila, H Baharuddin
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Analisis Keterkaitan Antara Investasi Asing Langsung dan Pertumbuhan Ekonomi Studi Kasus pada Negara-Negara Asia Tenggara Muslimin, Muslimin; Arif, Muh; semmaila, H Baharuddin
SEIKO : Journal of Management & Business Vol 7, No 1.1 (2024)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v7i1.6726

Abstract

Penelitian ini bertujuan untuk menyelidiki dampak kebijakan moneter terhadap pertumbuhan ekonomi, dengan fokus pada perbandingan antara negara berkembang dan negara maju. Kebijakan moneter merupakan instrumen penting yang digunakan oleh pemerintah untuk mengatur aktivitas ekonomi melalui pengendalian suplai uang, suku bunga, dan kebijakan terkait lainnya. Analisis perbandingan antara negara berkembang dan negara maju memberikan wawasan yang berharga tentang bagaimana kebijakan moneter memengaruhi pertumbuhan ekonomi dalam konteks yang berbeda. Studi ini akan menggunakan pendekatan empiris dengan mengumpulkan data sekunder dari negara berkembang dan negara maju selama periode tertentu. Data ekonomi makro seperti pertumbuhan GDP, inflasi, tingkat suku bunga, dan kebijakan moneter akan dianalisis menggunakan metode statistik yang sesuai. Hasil analisis akan memberikan pemahaman yang lebih baik tentang efektivitas kebijakan moneter dalam merangsang pertumbuhan ekonomi, serta perbedaan dan kesamaan antara negara berkembang dan negara maju dalam merespons kebijakan tersebut. Diharapkan temuan dari penelitian ini dapat memberikan panduan kepada pembuat kebijakan tentang bagaimana mereka dapat merancang dan menerapkan kebijakan moneter yang lebih efektif untuk mendorong pertumbuhan ekonomi yang berkelanjutan, baik di negara berkembang maupun negara maju. Kesimpulan dari analisis perbandingan ini dapat memberikan kontribusi yang signifikan bagi literatur ekonomi serta memberikan arahan kebijakan yang lebih baik dalam merespons dinamika ekonomi global yang terus berubah. Penelitian ini diharapkan dapat memperluas pemahaman tentang hubungan antara kebijakan moneter dan pertumbuhan ekonomi, serta memberikan landasan bagi penelitian lebih lanjut dalam bidang ini. Kata Kunci: Kebijakan moneter, Pertumbuhan ekonomi, Perbandingan, Negara berkembang, Negara maju
Strategi Pemasaran Digital dan Pertumbuhan Bisnis di Era Digital: Studi Kasus pada Industri E-Commerce Syamsuddin, Zulkifli; Semmaila, H Baharuddin; Alam, Syamsu
SEIKO : Journal of Management & Business Vol 7, No 1.1 (2024)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v7i1.6656

Abstract

Digital marketing has become one of the key aspects in a company's business strategy in the digital era, especially in the highly dynamic e-commerce industry. This study aims to investigate the impact of digital marketing strategies on business growth in the context of the e-commerce industry. Through a qualitative approach and case study analysis, the research delves into various aspects of digital marketing strategies implemented by e-commerce companies and how it contributes to their business growth. The findings of this study provide deep insights into the effectiveness of various digital marketing techniques, such as online advertising campaigns, search engine optimization (SEO), and social media marketing, as well as how companies can integrate these strategies to achieve success in the face of fierce competition in the e-commerce market. By understanding the dynamics of digital marketing strategies in the context of the e-commerce industry, this article makes an important contribution to the understanding of the factors that influence business growth in an ever-evolving digital age. Keywords: Digital marketing, Business growth, E-commerce industry, Marketing strategy, Case study
Implementasi Prinsip Kebijakan Pemerintah dalam Pengelolaan Sumber Daya Alam di Wilayah Nusantara: Studi Kasus pada Industri Perikanan di Indonesia Samsuddin, Samsuddin; Semmaila, H Baharuddin; Arfah, Hj Aryati
SEIKO : Journal of Management & Business Vol 7, No 1.1 (2024)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v7i1.6725

Abstract

This research explores the implementation of government policy principles in natural resource management in the archipelago, focusing on the fisheries industry in Indonesia. Through careful case studies, this research analyses how government policies are implemented in fisheries management practices in Indonesia, as well as their impact on the sustainability of marine resources and the well-being of local communities. The research methods used involve analysis of government policy documents, interviews with relevant stakeholders, and direct observation of fisheries management practices. Policy document analysis The government is carried out to understand in depth the existing policy framework and the principles mandated by the government in the management of fisheries resources. Interviews with stakeholders, such as government officials, fishermen, fisheries, and non-governmental organizations, were conducted to obtain diverse viewpoints on policy implementation and the challenges faced in practice. In addition, direct observations were made to explore a deeper understanding of fisheries management practices in the field. Through these direct observations, researchers can identify firsthand how policies are applied in daily practice and evaluate their effectiveness. The results show that despite efforts by the government to apply sustainability principles in fisheries policy, its implementation is often faced with various challenges. Complex regulatory issues, limited institutional capacity, and ineffective supervision are some of the many challenges faced in the implementation of fisheries management policies in Indonesia. These challenges affect the government's ability to effectively protect fisheries resources and ensure the well-being of fishing communities. Through this methodological approach, this study succeeded in providing a deeper understanding of the dynamics of government policy implementation in fisheries resource management in the archipelago, especially in Indonesia. This study has important implications for future policy development, especially in an effort to improve the effectiveness of fisheries resource management in the archipelago. From the results of the study, it was concluded that improving coordination between agencies is a key step to ensure harmony in fisheries policy implementation. In addition, institutional capacity building is a priority, including improving the skills and knowledge of personnel related to sustainable management of fisheries resources. Policy recommendations also emphasize the importance of actively involving communities in decision-making processes related to natural resource management. Public participation can enhance policy legitimacy and ensure that local interests and sustainability of fishery resources are well accommodated in decision-making processes. Thus, this research makes a valuable contribution in understanding the dynamics of government policy implementation in natural resource management in the archipelago, especially in the context of the fisheries industry in Indonesia. Through suggested policy recommendations, it is hoped that the management of fishery resources in the Nusantara region can be significantly improved, leading to better ecological, economic, and social sustainability. This study aims to investigate the implementation of government policy principles in natural resource management in the archipelago, with a special focus on the fisheries industry in Indonesia Keywords: Government policy implementation, Natural resource management, Nusantara, Fisheries industry, Case study, Implementation challenges