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Manajemen Strategik Dalam Pengembangan Rumah Sakit : Sebuah Tinjauan Literatur Nerissa Arviana; Muhammad Joni Chandra; Yani Restiani Widjaja; Purwadhi Purwadhi
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3274

Abstract

This study aims to provide a systematic analysis of the role of strategic management in hospital development, with a focus on improving operational efficiency, competitiveness, and healthcare service quality. The research employs a qualitative method using a literature review approach, covering articles published between 2014 and 2024. The primary data sources consist of scientific articles from Scopus and Google Scholar databases, using the keywords "strategic management" and "hospital development." The study identifies that adaptive strategic management plays a crucial role in various hospital aspects, including resource optimization, information technology implementation, and patient satisfaction improvement. Additionally, the research highlights the importance of innovation driven by competition among hospitals as a significant factor in healthcare sector development. The findings reveal that hospitals implementing strong business ethics and knowledge management based on information technology are better able to build public trust and achieve long-term sustainability. Moreover, the integration of advanced technologies such as data-driven management systems, digital health applications, and telemedicine has been shown to significantly impact hospitals’ competitiveness in an increasingly competitive market. The study concludes that the application of strategic management grounded in innovation, business ethics, and technology is essential in hospital development, especially in light of new challenges emerging in the healthcare sector, such as service digitalization and growing public demand for high-quality healthcare services. Hence, a holistic and integrated strategic approach will be key to future hospital success.
POLA PENGELOLAAN KEUANGAN (PPK) BLUD DALAM UPAYA FLEKSIBILITAS PENGGUNAAN KEUANGAN DI UPT PUSKESMAS SUKAMARA Muhammad Joni Chandra; Purwadhi, Purwadhi; Didin Syarifuddin
Journal of Innovation Research and Knowledge Vol. 5 No. 1: Juni 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to determine the level of implementation of the flexibility of PPK-BLUD in Sukamara Health Center and the obstacles faced in the implementation process. This study adopts the concept of New Public Management which is translated by the government through the establishment of a Regional Public Service Agency system that aims to improve the quality of services to the community through financial management flexibility. The research method used in this research is descriptive qualitative with a case study approach. Data collection techniques used are Observation, Interview and Documentation. The results show that the flexibility that has been applied is the flexibility of income, expenditure, cash management, accounts receivable, goods management, human resource management (hr), remuneration, cooperation, reporting and accountability. While the flexibility that has not been implemented is the flexibility of debt, investment, SiLPA, service tariff. This is due to limited human resources in managing finances, the lack of local government regulations regarding technical guidelines for implementing BLUDs and the lack of synergy between stakeholders in optimizing the implementation of BLUD flexibility