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Optimizing the Quality of MSME Products: KKN 72 UINSA's Assistance to Alza Chips through Legality, Rebranding, and Digital Marketing Alfani, Mukhammad; Rahmawati, Aisha; Yanti, Elly Rahmah; Salsabila, Jihan Nazila; Afandi, Putri Galuh; Sari, Silvi Nur Laila; Lusiana, Nova
AMK : Abdi Masyarakat UIKA Vol. 3 No. 4 (2024): DESEMBER
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i4.2491

Abstract

Business legality is really needed, especially for MSMEs, so that their business has an identity and can make all business permits easier. The aim of this community service is to improve the quality of MSME products through legality, rebranding, and digital marketing. The method used in the process of implementing this service is the ABCD (Asset Based Community Development) method. The ABCD method is a technique for finding and recognizing a community's capabilities so that it can manage its assets, strengths and potential. The results of this service are assistance with business legality through creating NIB, rebranding logos and packaging, and carrying out digital marketing by making promotional videos and registering production sites on Google Maps. Assistance activities for making NIB, product rebranding and digital marketing ran smoothly and had a good impact on improving the quality of the Alza chips business products.
PENINGKATAN KEMAMPUAN METAKOGNITIF UNTUK PENGEMBANGAN PROBLEM SOLVING SISWA MELALUI PROSES PEMBELAJARAN Sari, Silvi Nur Laila; Margareta, Bela; Jariyah, Ita Ainun
Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Vol 13, No 10 (2024): Oktober 2024
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jppk.v13i10.87044

Abstract

This study aims to understand the increase in metacognitive abilities for developing students' problem-solving through the learning process to provide deeper insight into effective learning strategies in helping students develop these abilities. The method used in this writing is a literature review with a qualitative approach, which is carried out by selecting the topic to be reviewed, tracking and selecting appropriate or relevant articles, carrying out literature analysis and synthesis (synthesis matrix), and planning the writing of the review. Based on the theories studied, it is argued that increasing students' metacognitive abilities makes students better able to plan, monitor, and evaluate thought processes when facing problems. Meanwhile, implementing learning strategies that support structured metacognition can help students develop better problem-solving. This can be applied through a Problem-Solving learning model assisted by metacognitive LKPD with a collaborative method based on a review of previous research literature.