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All Journal Nawasena: Jurnal Ilmiah Pariwisata
Wira Tri Annisa
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Economics, Econometrics & Finance

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Guest Satisfaction to Stay in The Four-Star Rating Hotel in Padang: The Influence Of Hospitableness and Guest Engagement Arifandi Ilham; Wanda Melisa Nurlita; Wira Tri Annisa; Feri Ferdian
Nawasena: Jurnal Ilmiah Pariwisata Vol. 2 No. 2 (2023): Agustus : Nawasena: Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian Dan Pengabdian Masyarakat STIEPARI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/nawasena.v2i2.703

Abstract

The purpose of this research is to find out how the hospitableness and guest engagement that exists between employees and guests have an impact on guest satisfaction. This type of research is a quantitative descriptive research with a causal associative method. The population in this study were all guests who had stayed at a four-star hotel in the city of Padang. The sampling technique is non-probability sampling using purposive sampling. The number of samples in this study amounted to 97 responses. Data collection techniques were carried out using a questionnaire with a Likert scale that had been tested for validity and reliability. The data analysis used in this research is descriptive analysis with the help of SPSS version 20.00. From the results of the research that has been done, the Friendliness and Guest Involvement variables have a positive and significant effect on guest satisfaction at four-star hotels in the city of Padang. It can be said that based on this research, guest satisfaction can occur if the hotel can provide hospitableness and guest engagement good relations with guests during their stay, then guests will feel satisfied.
Pengaruh Electronic Word of Mouth (E-Wom) dan Fasilitas Terhadap Keputusan Berkunjung di Panorama Tabek Patah Wira Tri Annisa; Youmil Abrian
Nawasena: Jurnal Ilmiah Pariwisata Vol. 3 No. 3 (2024): Desember : Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian Dan Pengabdian Masyarakat STIEPARI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/nawasena.v3i3.1756

Abstract

Several issues with the title serve as the impetus for this study. The purpose of this study is to examine the impact of amenities and Electronic Word of Mouth (E-Wom) on the choice to visit Panorama Tabek Patah. In this study, a descriptive, quantitative research design was adopted. Primary data is the kind of data used in this study. Visitors to Panorama Tabek Patah are the study's participants. Using a non-probability sampling technique, 110 customers comprised the research sample. A Likert scale questionnaire that had undergone validity and reliability testing was used in the data collection process. SPSS 25.00 was used to process the data from this study. The facilities fall within the sufficient category, according to the research's findings. With a value of 3.21, the electronic word-of-mouth (E-WOM) variable displays the sufficient category. The facility variable, which equals 3.26, displays the sufficient category. With a value of 3.26, the visiting decision variable displays the sufficient category. Facilities and electronic word-of-mouth (E-WOM) have a 20% impact on travel decisions, while a number of other elements, including location, image/brand, price/tariff, and service, have an 80% influence.
Co-Authors Arifandi Ilham Ferdian, Feri Wanda Melisa Nurlita Youmil Abrian