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All Journal Manuju : Malahayati Nursing Journal Media Manajemen Pendidikan Formosa Journal of Science and Technology (FJST)
Rumsanah, Rumsanah
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Humanities Computer Science & IT Education Health Professions Industrial & Manufacturing Engineering Nursing Public Health Social Sciences Other

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Marketing Mix in Educational Institutions Alifiyah, Nur; Rumsanah, Rumsanah; Zohriah, Anis; Djabidi, Faisal
Formosa Journal of Science and Technology Vol. 3 No. 12 (2024): December 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjst.v3i12.12789

Abstract

This study aims to analyze the application of the marketing mix in the competitive strategy at MI Daarul Ilmi-Balaraja. Educational marketing is important in the midst of increasingly fierce competition in the world of education. The marketing mix which includes products, prices, places, promotions, people, processes, and physical evidence is applied to target the interests of prospective students and parents. Through a qualitative approach with a case study method, this study explores the trust of the marketing strategy carried out by MI Daarul Ilmi. The results of the study show that MI Daarul Ilmi has succeeded in integrating elements of the marketing mix well, such as the provision of quality educational products, affordable pricing, strategic locations, and promotions through social media and other activities. Overall, the implementation of an effective marketing mix can help MI Daarul Ilmi to increase its competitiveness and achieve its goal of providing quality education.
Kompetensi Manajerial Kepala Sekolah dalam Pengelolaan Sarana Prasarana terhadap Peningkatan Kualitas Pendidikan Rumsanah, Rumsanah; Nugraha, Enung; Firdaos, Rijal; Zohriah, Anis; Mu’in, Abdul
Media Manajemen Pendidikan Vol 8 No 2 (2025): Oktober 2025
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/mmp.v8i2.20872

Abstract

Quality education requires the support of effective school management, particularly through the principal's managerial competence in managing facilities and infrastructure. Well-planned facilities and infrastructure are believed to create a conducive learning environment that influences the quality of learning. This study aims to explore the role of principals' managerial competence in planning, organizing, and supervising educational facilities and infrastructure in Islamic Elementary Schools (Madrasah Ibtidaiyah) as an effort to improve the quality of education. The method used was a qualitative case study approach at MI Attamam and MI Daarul Ilmi in Tangerang Regency, Banten. Data were collected through interviews, observations, and document analysis, then analyzed thematically. The results show that principals play a central role in ensuring the availability, utilization, and maintenance of facilities and infrastructure. Constraints such as budget limitations and school community participation were overcome through collaborative strategies, innovation, and a participatory management system. The novelty of this research lies in mapping the principals' managerial strategies in two madrasas with different conditions, as well as the direct link between infrastructure management and non-academic learning quality indicators. Practically, this research provides an alternative model for infrastructure management that is adaptive and applicable to madrasas. Theoretically, this research enriches the study of Islamic education management by emphasizing the principal's role as an innovator and driver of infrastructure-based educational quality.
Implementasi Pengetahuan dan Sikap Remaja Putri Terhadap Pemeriksaan Payudara Sendiri (Sadari) Sebagai Deteksi Dini Kanker Payudara di SMPN 5 Bayah Rumsanah, Rumsanah; Anggraini, Nofa
Malahayati Nursing Journal Vol 6, No 5 (2024): Volume 6 Nomor 5 2024
Publisher : Universitas Malahayati Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/mnj.v6i5.11214

Abstract

ABSTRACT The estimated presentation of breast cancer cases in the world's population in 2012 shows that around 43.1% causes death. Doing early detection can reduce mortality by 25-30%. Breast self-examination (BSE) is an appropriate way to do early detection. BSE is not widely known among the public or school children, one of which is SMPN 5 Bayah. Most of them do not know how to do breast self-examination to be able to detect the early risk of breast cancer. Knowing the Implementation of Knowledge and Attitudes of Young Girls towards Breast Self-Examination (BSE) as Early Detection of Breast Cancer at SMPN 5 Bayah in 2023. The type of research used is quantitative research with a descriptive research design using a cross sectional approach. When this research was conducted from January to March 2023. In this study the population was 47 young girls at SMPN 5 Bayah. The sample in this study was taken using a total sampling technique, namely all young girls at SMPN 5 Bayah as many as 47 people. Data were analyzed using univariate analysis of frequency distribution and bivariate analysis using paired simple t test. About 19.1% of female students have a good level of knowledge and a positive attitude about doing BSE. Most students have an inadequate level of knowledge and have a negative attitude towards BSE. The bivariate analysis obtained a value of p = 0.000 (p <0.05). There is a positive and significant relationship between the implementation of knowledge and attitudes of young women towards BSE as an early detection of breast cancer at SMPN 5 Bayah in 2023. Keywords: Cancer, Knowledge, BSE, Attitude  ABSTRAK Estimasi presentasi kasus kanker payudara pada penduduk dunia tahun 2012 menunjukkan sekitar 43,1% menyebabkan kematian. Melakukan deteksi dini dapat menekankan angka kematian sebesar 25-30%. Pemeriksaan payudara sendiri (SADARI) adalah salah satu upaya yang tepat dalam melakukan pendeteksian secara dini. SADARI belum banyak dikenal di kalangan masyarakat ataupun anak sekolah salah satunya di SMPN 5 Bayah. Kebanyakan mereka tidak mengetahui bagaimana cara melakukan pemeriksaan payudara sendiri untuk bisa mendeteksi tentang resiko awal terjadinya kanker payudara. Diketahuinya Implementasi Pengetahuan dan Sikap Remaja Putri Terhadap Pemeriksaan Payudara Sendiri (SADARI) Sebagai Deteksi Dini Kanker Payudara di SMPN 5 Bayah Tahun 2023. Jenis penelitian yang digunakan adalah penelitian kuantitatif dengan desain penelitian deskriptif dengan menggunakan pendekatan cross sectional. Waktu penelitian ini dilakukan pada bulan Januari sampai dengan Maret 2023. Dalam penelitian ini populasinya adalah remaja putri di SMPN 5 Bayah sebanyak 47 orang. Sampel dalam penelitian ini diambil dengan teknik total sampling yaitu seluruh remaja putri di SMPN 5 Bayah sebanyak 47 orang. Data dianalisis menggunakna analisis univariat distribusi frekuensi dan Analisis bivariat menggunakan uji paired simple t test. Sekitar 19,1% siswi memiliki tingkat pengetahuan baik dan sikap positif untuk melakukan SADARI. Sebagian besar siswa memiliki tingkat pengetahuan yang tidak cukup baik dan memiliki sikap negatif terhadap SADARI. Adapun analisis bivariat didapatkan nilai p = 0,000 (p<0,05). Terdapat hubungan positif dan singnifikan antara implementasi pengetahuan dan sikap remaja putri terhadap SADARI sebagai deteksi dini kanker payudara di SMPN 5 Bayah tahun 2023 Kata Kunci: Kanker, Pengetahuan, SADARI, Sikap 
Co-Authors Alifiyah, Nur Anggraini, Nofa Djabidi, Faisal Mu’in, Abdul Nugraha, Enung Rijal Firdaos Zohriah, Anis