Article Per Year (5 Year)
p-Index From 2020 - 2025
0.778
P-Index
This Author published in this journals
All Journal JAMMI Journal of Management, Economic, and Financial
Kartika Sari, Indah
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
The Influence of Brand Loyalty and Service Quality on Product Purchase Decisions at Bank Syariah Indonesia Kartika Sari, Indah; Widiyanti, Marlina; Rosa, Aslamia; Maulana, Ahmad
Journal of Management, Economic, and Financial Vol. 2 No. 5 (2024): Journal of Management, Economics and Finance
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jmef.v2i5.60

Abstract

This research was conducted with the aim of determining the influence of brand loyalty and service quality on product purchase decisions at Bank Syariah Indonesia. The population in this study is all customers who purchase products at Bank Syariah Indonesia in the city of Palembang in 2023-2024. The sample used in this study was 100 respondents with a determination method using purposive sampling. The results of the multiple linear regression analysis show that brand loyalty and service quality have a positive and significant effect on product purchase decisions. In the brand loyalty variable, it is necessary to innovate the types of services and products offered. Where at this time, there are many conventional banks in Indonesia that offer attractive facilities and offers. In terms of service quality variables, it is hoped that Bank Syariah Indonesia can adjust to the number of employees.
Peran Self Regulatory Organization (Sro) Meningkatkan Perlindungan Hak Investor Pada Saat Covid-19 Wel Effendi, Afrizaldi; Kartika Sari, Indah; Mukhairani, Mukhairani
Jurnal Akuntansi UMMI Vol. 3 No. 2 (2023): JAMMI (Jurnal Akuntansi UMMI)
Publisher : Fakultas Ekonomi Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jammi.v3i2.1888

Abstract

The purpose of this study is to find out SRO's efforts to protect investors' interests during COVID-19. This study uses a descriptive qualitative methodology. Several books or literature from previous studies became the source of data for this investigation. The findings show that the SRO continues to pay close attention to developments in market capitalization and has also issued a number of policies, one of which allows issuers or companies listed on the Indonesian Stock Exchange to be able to buy back shares without having to go through a General Meeting of Shareholders (GMS), with the intention of providing legal protection and legal certainty for investors.
Peran Self Regulatory Organization (Sro) Meningkatkan Perlindungan Hak Investor Pada Saat Covid-19 Wel Effendi, Afrizaldi; Kartika Sari, Indah; Mukhairani, Mukhairani
Jurnal Akuntansi UMMI Vol. 3 No. 2 (2023): JAMMI (Jurnal Akuntansi UMMI)
Publisher : Fakultas Ekonomi Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jammi.v3i2.1888

Abstract

The purpose of this study is to find out SRO's efforts to protect investors' interests during COVID-19. This study uses a descriptive qualitative methodology. Several books or literature from previous studies became the source of data for this investigation. The findings show that the SRO continues to pay close attention to developments in market capitalization and has also issued a number of policies, one of which allows issuers or companies listed on the Indonesian Stock Exchange to be able to buy back shares without having to go through a General Meeting of Shareholders (GMS), with the intention of providing legal protection and legal certainty for investors.
The Influence of Brand Loyalty and Service Quality on Product Purchase Decisions at Bank Syariah Indonesia Kartika Sari, Indah; Widiyanti, Marlina; Rosa, Aslamia; Maulana, Ahmad
Journal of Management Economic and Financial Vol. 2 No. 5 (2024): Special Issue
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jmef.v2i5.60

Abstract

This research was conducted with the aim of determining the influence of brand loyalty and service quality on product purchase decisions at Bank Syariah Indonesia. The population in this study is all customers who purchase products at Bank Syariah Indonesia in the city of Palembang in 2023-2024. The sample used in this study was 100 respondents with a determination method using purposive sampling. The results of the multiple linear regression analysis show that brand loyalty and service quality have a positive and significant effect on product purchase decisions. In the brand loyalty variable, it is necessary to innovate the types of services and products offered. Where at this time, there are many conventional banks in Indonesia that offer attractive facilities and offers. In terms of service quality variables, it is hoped that Bank Syariah Indonesia can adjust to the number of employees.
Co-Authors Ahmad MAULANA Aslamia Rosa Marlina Widiyanti, Marlina Mukhairani, Mukhairani Wel Effendi, Afrizaldi