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All Journal Jurnal Ilmu Kefarmasian Indonesia IIJSE
Akhsani, Luthfia Wikhdatul
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Biochemistry, Genetics & Molecular Biology Economics, Econometrics & Finance Health Professions Medicine & Pharmacology Public Health

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Physical-chemical stability test on spray gel with active compound ethyl p-methoxycinnamate (Kaempferia galanga Linn.) and menthol, using combination gelling agent na cmc and copovidone Suryani, Nelly; Komala, Ismiarni; Akhsani, Luthfia Wikhdatul; Dahlizar, Sabrina; Betha, Ofa Suzanti; Rahmat, Deni
JURNAL ILMU KEFARMASIAN INDONESIA Vol 22 No 2 (2024): JIFI
Publisher : Faculty of Pharmacy, Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jifi.v22i2.1626

Abstract

The major component of galangal rhizome (Kaempferia galanga Linn) is ethyl p-methoxycinnamate (EPMS), which amounts to 80.05%. Significant anti-inflammatory activity is exhibited by EPMS from galangal rhizome through the inhibition of carrageenan-induced mouse edema and the inhibition of IL-6 production. EPMC is recognized for various pharmacological effects, particularly its potential as a wound healing agent due to its anti-inflammatory properties. The choice of spray was made because it meets the characteristics of anti-inflammatory preparations in the wound healing process. The preparation must be moist, easily adjusted to the shape of the wound (flexible), sterile, and evenly distributed, covering the tissue, and can be easily removed from the tissue, including the wound. A spray gel dosage form was formulated with varying concentrations of the gelling agent Na CMC, F1 (0.5%), F2 (1.0%), and F3 (1.5%). Physical stability was evaluated at room temperature storage on days 0, 7, 14, and 21. Organoleptics, homogeneity, viscosity, pH, spray pattern, adhesive spread ability, centrifugation test, and cycling test were evaluated. Chemical stability evaluation was carried out using UV-Vis spectrophotometry to assess the EPMS levels in the preparation. The results of the physical evaluation showed that all formulas were stable in terms of organoleptics, homogeneity, and pH, which was in the range of 6.6–7.1; the weight per spray was uniform and relatively stable in centrifugation and cycling tests. The use of a combination of sodium carboxymethylcellulose and copovidone can produce a spray gel preparation of a good aromatic ginger (Kaempferia galanga Linn) crystal with a 1%.
Analyzing the Role of Customer-Based Brand Equity (CBBE) in Shaping Purchase Intention on Instagram: A Study in the Beauty Industry Akhsani, Luthfia Wikhdatul
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 2 (2025): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i2.6246

Abstract

This study examines the impact of Customer-Based Brand Equity (CBBE) on purchase intention in the beauty industry on Instagram. In today's competitive environment, establishing strong brand equity is essential for influencing consumer purchase decisions. A quantitative approach was employed, utilizing questionnaires completed by 399 respondents selected through purposive sampling. The data were analyzed using SmartPLS 4.0 to explore the relationships among CBBE dimensions and purchase intention. The results indicate that brand awareness and brand trust are the most significant factors in driving purchase intention, followed by brand loyalty, perceived quality, and brand association, all of which contribute positively. The model demonstrates strong explanatory power, highlighting the importance of the identified constructs in shaping purchase intention. This research underscores the importance of marketers implementing high-visibility campaigns, fostering trust through transparent communication, and maintaining consistent product quality to enhance brand equity and increase purchase intention on Instagram. Future research could apply these findings to other industries and include additional variables to deepen understanding of consumer behavior in digital contexts.
Co-Authors Komala, Ismiarni Ofa Suzanti Betha RAHMAT, DENI Sabrina Dahlizar suryani, nelly