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All Journal Jurnal Dehasen Untuk Negeri Jurnal Gotong Royong
Sakina, Nabilla Dwi
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Agriculture, Biological Sciences & Forestry Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Other

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Pembuatan Laporan Keuangan Menggunakan Aplikasi Akuntansiku Pada Usaha UMKM Tahu Jeletot Pedas Nampol Di Bengkulu Subhi, Ramdhan; Yulyanti, Oni; Rahma, Gita Rafika; Sakina, Nabilla Dwi
Jurnal Dehasen Untuk Negeri Vol 4 No 1 (2025): Januari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdun.v4i1.7757

Abstract

Micro, Small and Medium Enterprises (MSMEs) is one of the sectors that support economic growth in Indonesia. The MSME sector is expected to be able to prepare financial reports for the businesses it runs. However, in reality, MSMEs have not been able to record bookkeeping due to a lack of understanding and resources for these problems. This community service aims to increase understanding of digital-based bookkeeping using the Akuntansiku application for MSMEs on Jalan Meranti, Bengkulu City. This service was carried out at the Nampol Spicy Tofu Jeletot MSME. One of the reasons we took the title "Making Financial Statements Using the Akuntansiku Application for MSMEs Jeletot Pedas Nampol Tofu" is because the Tofu MSME is able to record digital-based bookkeeping using the Akuntansiku application so that it is able to prepare financial reports for the business being run.
Promosi Online Untuk Meningkatkan Penjualan Kerupuk Sebring Rasa Rindu Pada Desa Padang Hangat Putra, Iswidana Utama; Harwini, Dewi; Sakina, Nabilla Dwi
Jurnal Gotong Royong Vol 2 No 2 (2025): Oktober
Publisher : LPPM Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/gotong royong.v2i2.8549

Abstract

This community service program aimed to increase the sales of Kerupuk Sebring “Rasa Rindu,” a traditional cracker product from Padang Hangat Village, through online promotion using Instagram. The product is part of a home-based business that faces challenges in utilizing social media effectively for marketing. The Asset-Based Community Development (ABCD) approach was applied to identify and optimize local assets such as the unique product, local skills, and existing digital tools. Activities included digital marketing training, Instagram optimization, and visual content creation. The program led to a rise in Instagram followers from 0 to 107 and initiated interaction with potential buyers. These results indicate that consistent digital promotion can expand market reach and enhance brand awareness. It is hoped that this home business will continue to grow and contribute to the local economy.
Co-Authors Harwini, Dewi Putra, Iswidana Utama Rahma, Gita Rafika Subhi, Ramdhan Yulyanti, Oni