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Meminimalkan Biaya operasional dan Memaksimalkan Kepuasan Pelanggan dalam Perusahaan Transportasi Laut di PT XYZ Jakarta Agung kwartama; Samiyono Samiyono
Jurnal Ekonomi Manajemen Akuntansi Vol. 30 No. 2 (2024): JURNAL EKONOMI MANAJEMEN AKUNTANSI
Publisher : sekolah Tinggi Ilmu Ekonomi Dharma Putra Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59725/ema.v30i2.117

Abstract

In the maritime transportation industry, companies face challenges in minimizing operational costs while maximizing customer satisfaction. PT XYZ, as one of the leading maritime transportation companies, needs to adopt effective strategies to achieve these objectives. This study aims to identify cost-efficiency methods that can be implemented and analyze the impact of costs on customer satisfaction. By using relevant data and case studies, this research is expected to provide in-depth insights for PT XYZ's management in making strategic decisions.
Persepsi Stakeholder terhadap Inovasi Digital dalam Jasa Keagenan Kapal di Pelabuhan Batam Samiyono Samiyono; Agung Kwartama; Paiman Paiman; Desiana Endah Pramesti; Sumiyatiningsih Sumiyatiningsih; Akhmad Sopani
Dharma Ekonomi Vol. 31 No. 2 (2024): DHARMA EKONOMI
Publisher : sekolah Tinggi Ilmu Ekonomi Dharmaputra Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59725/de.v31i2.131

Abstract

Digital innovation has become a crucial catalyst for the transformation of the ship agency services sector, particularly within the Port of Batam. This paper seeks to examine the perceptions of diverse stakeholders, including shipping agents, vessel owners, and local authorities, regarding the integration of digital innovations into ship agency services. Employing a combination of qualitative and quantitative methodologies, this research collects data through surveys and in-depth interviews with pertinent stakeholders. The results reveal that although challenges exist in the adoption of technology, a substantial majority of stakeholders acknowledge the considerable advantages of digital innovation, such as enhanced operational efficiency, improved transparency, and cost reduction. This study aims to provide insightful perspectives for policymakers and industry professionals in crafting more effective strategies for the deployment of digital innovation in the ship agency domain.