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Edukasi Bijak Bersosial Media Berdasarkan Kaidah Undang-Undang Pada Masyarakat Desa Watesprojo Ratna Agustina; Aan Andrian; Muhammad Syaifudin; Agus Nur Wijaya; Bella Putra Madya; Dika Lutfi Al Khod’ri; Aisyah Putri Mulyanto; Chamelia Nur Abdillah; Andry Prasetya Gunawan; Berliana Kartika Sari; Ayunda Nurul Safitri; Indra Liliana; Siti Muamalah Ika Nur Marifa; Anas Sobirin; Avrila Rahmadhani Apriandita; Pramudyah Wiji Masruroh; Andrian Lukman; Yuniar Rahma Sacta; Dian Novita Emiliyanti; Muhammad Luis Armando; Dewi Putri Anjani
Jurnal Pengabdian Masyarakat Sains dan Teknologi Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Sains dan Teknologi
Publisher : Fakultas Teknik Universitas Cenderawasih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58169/jpmsaintek.v4i1.679

Abstract

The aim of this community service activity is to provide counseling and evaluation about the importance of law-based education in the use of social media, as well as providing guidance for users to behave ethically and responsibly. The benefit of this social media wise education is that the public gains insight into the impact of media use. social and legal rules governing the use of this platform. The implementation methods we use are observation, socialization and mentoring. This socialization is provided by providing a direct understanding of the impact of using social media based on the laws governing the use of social media, so that people can be wiser in using social media. After the socialization, it is hoped that the public will gain a good understanding of the law, which can help social media users avoid legal problems and increase positive interactions in cyberspace.
Peran Manajemen Sumber Daya Manusia dalam Pemanfaatan Media Sosial Untuk Meningkatkan Penjualan UMKM Ibu PKK Desa Watesprojo, Kemlagi, Mojokerto Ratna Agustina; Yusuf Rachman Al Hakim; Mochamad Irfan; Dwi Sembe Sigita; Setyaasih Setyaasih; Agus Sunaryo; Harjo Lukito
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 2 No. 2 (2025): Mei : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v2i2.1387

Abstract

This community service aims to increase the use of social media as a marketing and sales tool by FWEO Women MSMEs in Watesprojo Village, Mojokerto, through a human resource management approach. Initial situation analysis identified low utilization of digital platforms due to limited knowledge and skills. The Participatory Action Research (PAR) method or in human resource management is called participatory management which is implemented by involving FWEO Women in planning, intensive training on content creation, account management, and online marketing strategies, as well as ongoing mentoring. The results showed a significant increase in participant understanding and skills, the formation of collective social media accounts, and the development of collaboration between MSMEs. The emergence of local social media management groups and local leaders indicates internalization of knowledge and sustainability initiatives, in line with Social Cognitive Theory and transformational leadership. The conclusion confirms that the integration of human resource management principles in technology-based community empowerment is crucial for sustainable adoption and positive impact, recommending a comprehensive approach that focuses on holistic capacity development and the formation of community support structures.
PENGARUH GAYA KEPEMIMPINAN DAN PENGEMBANGAN KARIR TERHADAP KINERJA KARYAWAN DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN KERTAS DI JAWA TIMUR Ratna Agustina; Agus Sunaryo; Dwi Sembe Sigita
Jurnal Manajemen Vol. 15 No. 1 (2025): JURNAL MANAJEMEN VOL. 15 NO. 1 JUNI 2025
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v15i1.4521

Abstract

This study aims to analyze the influence of leadership style and career development on employee performance with job satisfaction as an intervention variable in a paper company in East Java. This study uses a quantitative approach with data analysis using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method involving 120 respondents. Data were collected through a survey and analyzed to test the relationship between variables: leadership style, career development, job satisfaction, and employee performance. The study's results indicate that leadership style and career development significantly affect employee performance, both directly and indirectly through job satisfaction as a mediating variable. Job satisfaction has been shown to play an important role as a mediator that connects the influence of leadership style and career development on employee performance. These results provide empirical evidence that increasing effective leadership style and structured career development can increase job satisfaction, ultimately improving employee performance. The contribution of this study lies in developing HR management literature by including job satisfaction variables as a mediating factor in the relationship between leadership style, career development, and employee performance. In addition, this study provides contextual insight for paper companies in East Java to design more effective strategies in improving employee performance.