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All Journal Advances In Social Humanities Research Educompassion: Jurnal Integrasi Pendidikan Islam Dan Global
Sobihah, Hani
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Religion Humanities Education Engineering Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Product Strategy and Distribution of Educational Services Sobihah, Hani; Holid, Agus; Zohriah, Anis; Djabidi, Faizal
Advances In Social Humanities Research Vol. 3 No. 1 (2025): Advances In Social Humanities Research
Publisher : Sahabat Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/adv.v3i1.335

Abstract

Marketing educational services is a crucial aspect in creating value for education providers and prospective students. The right product and distribution strategy can influence the competitiveness of educational institutions in an increasingly competitive market. This article examines the four main components in the educational services marketing mix, namely the elements of the marketing mix, the educational services product mix, the creation of educational service products, and the distribution of educational services. With this approach, universities can design marketing strategies that are effective, relevant and responsive to market needs. This article also discusses the challenges faced by educational service providers in implementing effective marketing strategiesproduct strategy
Implementation Of Gadget Use On Students' Social Behavi Or And Learning Effectiveness In Schools (Study at Arrasyadiyah Vocational School, Serang City) Zohriah, Anis; Sobihah, Hani; Gunawan, Agus; Fauzi, Anis; Anurogo, Dito
Educompassion: Jurnal Integrasi Pendidikan Islam dan Global Vol. 2 No. 3 (2025): Agustus
Publisher : Yayasan Cendekia Gagayunan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63142/educompassion.v2i3.282

Abstract

This study investigates the implementation of gadget use on social behavior and learning effectiveness of students at SMK Arrasyadiyah, Serang City. Along with the development of digital technology, the use of gadgets among students is increasingly widespread, including its use as a learning tool, entertainment, and social communication. This study aims to analyze the impact of gadget use on social behavior and learning effectiveness of students through a qualitative approach. Data collection methods include observation and in-depth interviews with students, teachers, and schools. The results of the study show a dual impact of gadget use. Positively, gadgets increase students' access to information and expand their social networks. However, negatively, excessive gadget use can reduce direct social interaction, decrease interpersonal communication skills, and disrupt focus and concentration in learning. Furthermore, this study highlights the importance of managing gadget use wisely. The role of teachers and parents is crucial in guiding students to use gadgets for academic purposes without sacrificing their social interactions.Therefore, this study recommends the development of school policies that regulate the use of gadgets in learning. This policy is expected to maximize the benefits of technology while minimizing the negative impacts on students' social and academic development. Thus, students can utilize technology optimally to support their learning process without ignoring the importance of healthy social interactions.
Co-Authors Agus Gunawan Anis Fauzi, Anis Dito Anurogo, Dito Djabidi, Faizal Holid, Agus Zohriah, Anis