Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal JURNAL MANAJEMEN MOTIVASI JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi)
Widjaja , Fitri Novika
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
PENGARUH PERCEIVED ENVIRONMENTAL KNOWLEDGE DAN ENVIRONMENTAL CONCERN TERHADAP NIAT KUNJUNGAN PELANGGAN DI HOTEL MERCURE GRAND MIRAMA SURABAYA Mubarak, Arya; Rahayu, Siti; Widjaja , Fitri Novika
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 11 No 3 (2024): JMBI UNSRAT Volume 11 Nomor 3
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v11i3.59198

Abstract

Abstrak : This study aims to analyze the effect of perceived green knowledge and environmental concern on customers' intention to visit eco-friendly hotels, with a focus on Hotel Mercure Grand Mirama Surabaya. The findings show that environmental knowledge significantly influences customers' intention to stay at hotels that implement eco-friendly practices. Additionally, environmental concern also impacts the intention to visit green hotels. Green trust plays a mediating role in these relationships. This study provides recommendations for the hospitality industry to enhance their image as an eco-friendly hotel by educating customers and being transparent about the sustainability practices implemented. Keyword : Perceived Green Knowledge, Environmental Concern, Green Trust, Green Hotel Visit Intention, Sustainable Tourism.
Pengaruh Online Trust dan Risk Perception Terhadap Online Purchase Intention Pada Pengguna E-Commerce di Kota Surabaya Naufal Kurnia, Pandu Arkan; Widjaja , Fitri Novika; Ardiansyahmiraja, Bobby
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8398

Abstract

This study analyzes the influence of Online Trust on Risk Perception, Attitude, and Online Purchase Intention among e-commerce users in Surabaya City, using Structural Equation Modeling (SEM) with 160 respondents. Results show that Perceived Size and Perceived Reputation positively and significantly affect Online Trust. Online Trust significantly influences Attitude and Purchase Intention but has no effect on Risk Perception. Risk Perception does not influence Attitude or Purchase Intention. Attitude significantly affects Purchase Intention. These findings highlight Online Trust as a key driver of consumer attitudes and purchasing behavior in e-commerce, while Risk Perception plays a limited role.
Co-Authors Ardiansyahmiraja, Bobby Mubarak, Arya Naufal Kurnia, Pandu Arkan Siti Rahayu