Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
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This Author published in this journals
All Journal International Journal of Humanities, Education, and Social Sciences
Igiri, Anthony Bassey
Unknown Affiliation
Religion Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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Big Brother ‘Titans’ Show and Cable Subscription: A Case Study of GOTV Subscribers in Uyo Udoudom, Uduak Imoh; Pam, Christiana Chundung; Igiri, Anthony Bassey
International Journal of Humanities, Education, and Social Sciences Vol 1 No 1 (2023): International Journal of Humanities, Education, and Social Sciences
Publisher : Darul Yasin Al Sys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/ijhess.v1i1.1877

Abstract

This study explored the impact of the popular reality TV show, Big Brother 'Titans', on cable subscriptions among GOTV subscribers in Uyo. A survey questionnaire was distributed among a representative sample of 322 GOTV subscribers in Uyo, focusing on their viewership habits, motivations for subscribing to GOTV, and the influence of Big Brother 'Titans' on their subscription decisions. The findings revealed that Big Brother 'Titans' has a significant impact on the cable subscription patterns of GOTV subscribers in Uyo. The majority of respondents reported watching the show regularly and acknowledged that it was a primary reason for their subscription. The captivating nature of the show, coupled with its interactive elements and the sense of community it fostered, emerged as key motivators for maintaining their GOTV subscriptions. The study concluded that "Big Brother Titans" show has become a major draw for viewers, prompting them to opt for cable subscriptions that offer access to the show. This demonstrates the power of compelling content in shaping consumer behavior and influencing market dynamics. Furthermore, the study recommended that GOTV should offer flexible subscription packages: This can include the ability to add or remove channels based on individual preferences. By allowing subscribers to customize their cable package, they can ensure access to the Big Brother Titans show without being constrained by unnecessary channels or costs.
The Security Imperative of Fake News, Hate Speech, and Stereotypical Report in Nigeria Aruku, Kalita; Mensah, Eyamba Offiong; Ikankang, Fr. Joseph; Igiri, Anthony Bassey
International Journal of Humanities, Education, and Social Sciences Vol 3 No 2 (2025): International Journal of Humanities, Education, and Social Sciences
Publisher : Darul Yasin Al Sys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/ijhess.v3i2.6314

Abstract

Fake news, hate speech, and stereotypical reporting represent a dangerous weaponization of information, with far-reaching implications for societal trust, cohesion, and security. In an ethnically and religiously pluralistic society like Nigeria, the media plays a pivotal role in peacebuilding and national development. However, this study highlights how, contrary to the expectations of the Social Responsibility Theory of the press, media outlets, particularly social media platforms have at times contributed to deepening divisions and instigating political, religious, and ethnic intolerance. Nigeria's history of recurrent crises over the past six decades, including those that led to predictions of state failure, has often been exacerbated by inflammatory media content. This paper critically examines how the proliferation of fake news and hate speech constitutes a significant security threat, using the Labeling and Social Responsibility Theories as analytical frameworks. Through a case study analysis of past events in Nigeria and globally, the paper underscores the urgent need for a multi-pronged response. Recommendations include implementing robust media literacy campaigns, establishing stronger regulatory mechanisms, and fostering community-driven initiatives. The study emphasizes the amplified influence of social media in spreading divisive narratives, especially among populations increasingly dependent on digital platforms for news. Ultimately, it calls for coordinated efforts among government bodies, civil society organizations, and technology companies to counteract misinformation and cultivate a culture of ethical journalism. Addressing these challenges is critical for safeguarding national unity, fostering peace, and enhancing Nigeria’s security landscape.
Co-Authors Aruku, Kalita Ikankang, Fr. Joseph Mensah, Eyamba Offiong Pam, Christiana Chundung Udoudom, Uduak Imoh