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All Journal JAM : Jurnal Aplikasi Manajemen Nusantara Technology and Engineering Review
Rahmania, Alifah Dian
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Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Engineering Environmental Science Industrial & Manufacturing Engineering

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Improving the E-Commerce Ecosystem to Support Online Sales for SMEs: A Case in the Leather Bag and Shoes Industry Rahmania, Alifah Dian; Liquiddanu, Eko; Hisjam, Muh.
Jurnal Aplikasi Manajemen Vol. 22 No. 4 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.04.09

Abstract

The pandemic has significantly impacted many shops closing and stopped production by artisans in the leather bag & shoe industry in Tanggulangin Sidoarjo. The development of e-commerce ecosystem studies shows that a deep understanding of the interactions between actors in this ecosystem can significantly improve online sales performance for SMEs. This study aims to identify the components and relationships between elements in the e-commerce ecosystem to support online sales in SMEs. This study uses the Delphi method with structured and in-depth interviews with several e-commerce SME experts. The components of the e-commerce ecosystem analyzed are marketing, platform, communication, payment, shipping & logistics, and productivity using descriptive analysis and framework visualization. The researchers proposed improving industry support components such as digital marketing training institutions, product photography and packaging design services, and product content creation services in the e-commerce ecosystem. This study is limited to the leather bag and shoe industry in Tanggulangin, Sidoarjo, which may restrict the generalizability of its findings to other sectors or regions. Additionally, the reliance on a small number of e-commerce experts and the lack of longitudinal testing for proposed solutions leave aspects like dynamic interrelationships and long-term sustainability underexplored.
Desain Alat Untuk Mengurangi Risiko Musculoskeletal Disorder (MSDs) Pada Pekerja yang Memoles Logam Menggunakan Metode Rula Syah, Aly Maulid; Taqwanur; Rahmania, Alifah Dian
Nusantara Technology and Engineering Review Vol. 3 No. 2 (2025): Nusantara Technology and Engineering Review
Publisher : LPPM UNUSIDA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/pkp9ec81

Abstract

Pekerjaan pemolesan logam chrome merupakan aktivitas yang berulang dan memerlukan postur tubuh yang kurang ergonomis, sehingga berisiko tinggi menimbulkan gangguan musculoskeletal disorders (MSDs). Penelitian ini bertujuan untuk mengevaluasi postur kerja pekerja divisi pemolesan logam di CV. Jaya Makmur menggunakan metode Rapid Upper Limb Assessment (RULA), serta merancang alat bantu berupa meja kerja ergonomis untuk menurunkan tingkat risiko tersebut. Data dikumpulkan dari data yang sudah ada di perusahaan dan melalui observasi langsung terhadap tiga pekerja dan dianalisis berdasarkan pengukuran sudut tubuh saat bekerja. Hasil penilaian menunjukkan bahwa skor RULA berada pada tingkat 6, yang mengindikasikan perlunya intervensi segera terhadap kondisi kerja. Keluhan pekerja yang dominan dirasakan meliputi nyeri pada punggung dan leher. Sebagai solusi, desain meja kerja ergonomis dengan menyesuaikan postur tubuh pekerja, sehingga diharapkan dapat memperbaiki postur kerja, mengurangi keluhan MSDs, serta meningkatkan kenyamanan dan produktivitas kerja. Chrome metal polishing is a repetitive activity and requires a less ergonomic posture, thus having a high risk of causing musculoskeletal disorders (MSDs). This study aims to evaluate the working posture of workers in the metal polishing division at CV. Jaya Makmur is using the Rapid Upper Limb Assessment (RULA) method and designing an ergonomic workbench to reduce risk. Data was collected from existing company data and through direct observation of three workers and analyzed based on measurements of body angles while working. The assessment results showed that the RULA score was at level 6, indicating the need for immediate intervention to address working conditions. The dominant complaints from workers included back and neck pain. As a solution, an ergonomic workbench design that adjusts to the workers' posture is expected to improve work posture, reduce MSD complaints, and increase work comfort and productivity.
Co-Authors Eko Liquiddanu Muh. Hisjam, Muh. Syah, Aly Maulid Taqwanur