Setyansih, Rila
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Crisis Communication of Public Relations Nijisanji EN on Corporate Image (Content Analysis on Nijisanji EN's YouTube Account in Addressing the Case of Vtuber Selen Tatsuki's Dismissal) Devi, Deva Mouliyana; Setyansih, Rila; Febrianti, Yeni
Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/sospolbud.v4i1.13561

Abstract

A crisis is an unpredictable phenomenon that can arise from internal company issues, such as the case of Selen's dismissal by Nijisanji, which operates under Anycolor Inc. This dismissal triggered various reactions from the fan community, ranging from support for Selen to criticism of Nijisanji's management policies. The primary cause of this dismissal was the internal dispute between Selen and Nijisanji. In examining this issue, the author employs qualitative descriptive research with a content analysis method. The qualitative content analysis method allows for flexibility in data collection related to the case under study. By using content analysis and Situational Crisis Communication Theory, the author aims to study how Nijisanji EN responds to crises. The results of this study indicate that the crisis experienced by Nijisanji EN falls into the category of a Preventable Crisis. The conclusion drawn is that the management's inability to control Nijisanji's crisis communication response led to the company suffering significant losses due to a series of crucial and difficult-to manage crises.
Event Management Alur Agency in the Implementation of the Exhibition Painting "The Art for Sustainable Living" at Greenhost Boutique Hotel Kurniyadi, Liana Astrid Jayanti; Setyansih, Rila; Saputri, Dhea Octavia
Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/sospolbud.v4i1.13571

Abstract

The Art for Sustainable Living is an exhibition theme aimed at raising awareness about sustainability through visual art, representing a sustainable concept practiced by Greenhost Boutique Hotel. The research titled "Event Management by Alur Agency in Executing the Art for Sustainable Living Painting Exhibition at Greenhost Boutique Hotel" examines how Alur Agency, as the organizer, implemented event management stages. The event management by Alur Agency consisted of five stages: research, event design, event planning, event execution, and evaluation. Each stage was analyzed to understand the processes and challenges faced in organizing this exhibition. The research findings indicate that the painting exhibition successfully achieved its primary goal in communication by enhancing public awareness of sustainability issues through visual art. Involving 25 local artists and supported by Greenhost Boutique Hotel and other sponsors, this collaboration created a meaningful event with significant positive impact. This success highlights the importance of effective communication strategies in promoting sustainability values to the broader community.