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All Journal Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Ananda, Vanya Dina
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Agriculture, Biological Sciences & Forestry

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Studi Ketimpangan Wilayah dan Potensi Ekonomi di Kabupaten Badung, Provinsi Bali Ernah, Ernah; Afifah, Annisa Nashwa; Ananda, Vanya Dina; Nurhakim, Raihan Rizky; Rahma, Najwa Fauzia; Muhammad, Irfan
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 11, No 1 (2025): Januari 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v11i1.17509

Abstract

The success of regional development, especially Bali, is certainly an indicator of regional economic growth, which must be felt by all levels of society in the Province of Bali. This study aims to identify potential sectors that can be developed to encourage economic growth by classifying economic growth patterns in Badung Regency, as well as analyzing the level of regional inequality between Badung Regency and other regencies/cities in the Bali Province Area. The data collection method used is secondary data. The analysis used is Location Quotient (LQ) analysis, Klassen Typology, Shift-Share, Williamson Index, and Theil Index. The results of the analysis show that Badung Regency has a comparative advantage in 14 business sectors, in addition to the electricity and gas procurement sector, the transportation and warehousing sector, and the accommodation and food and beverage provision sector. Badung Regency has a lower economic growth rate but has a higher GRDP per capita compared to Bali Province, so it is included in one of the developed but depressed areas in Bali Province. Keywords: Regional inequality, Economic growth, Badung Regency, Shift-Share, LQ
Analisis Konsumen Produk Pangan pada Layanan Pesan Antar GrabFood di Wilayah Bandung Raya Ananda, Vanya Dina; Wiyono, Sulistyodewi Nur; Budiman, Muhammad Arief; Utami, Hesty Nurul
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 12, No 1 (2026): Januari 2026
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v12i1.22184

Abstract

The development of app-based food delivery services in Indonesia has shown significant growth in recent years. GrabFood has become one of the most widely used platforms, including in the Bandung Raya region, which is characterized by its urban demographics and high level of technology adoption. However, research specifically examining the consumer characteristics of food product users on the GrabFood platform within this region remains limited. This study aims to describe the characteristics of food product consumers using GrabFood services in Bandung Raya based on demographic, geographic, educational, income, and consumption pattern aspects. The research employed a descriptive quantitative approach using a survey method. A total of 250 Muslim respondents were selected through non-probability sampling techniques. Data were collected online through a Google Form questionnaire and analyzed using descriptive statistical techniques in the form of frequencies and percentages. The results indicate that GrabFood users are predominantly female, reside in urban areas, and possess relatively high educational backgrounds. In addition, most respondents fall within the middle-income category and demonstrate efficient consumption behavior in their daily food expenditures. These findings provide a comprehensive overview of the GrabFood consumer profile and offer valuable insights for businesses and digital platforms in formulating more targeted marketing strategies.
Co-Authors Afifah, Annisa Nashwa Ernah, Ernah Hesty Nurul Utami Irfan Muhammad Muhammad Arief Budiman Nurhakim, Raihan Rizky Rahma, Najwa Fauzia Sulistyodewi Nur Wiyono