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PENINGKATAN KAPASITAS DIGITAL SUSI SEPRAI DAN BEDCOVER MELAUI PENDAMPINGAN DAN PEMBUATAN KONTEN VISUAL DI KECAMATAN LUBUK BEGALUNG KOTA PADANG Komalasari, Sanda Patrisia; Rahman, Annisaa; Kartika, Rayna; Triani, Laura Amelia; Aprilita, Vivi; Alamsyah, Adithya; Alfiqri, Muhammad Rozaq; Tri, Diwah Ganda; Hadelina, Rizka; Mardiah, Ainul; Harzikra, Rafki
Jurnal Hilirisasi IPTEKS Vol 7 No 4 (2024)
Publisher : LPPM (Lembaga Penelitian dan Pengabdian kepada Masyarakat) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v7i4.836

Abstract

This community service activity aims to enhance the digital marketing capabilities of the Susi Seprai and Bedcover MSME by providing assistance and creating visual content in the form of product photos and videos. With high-quality visual content, it is expected to increase product appeal and broaden online marketing reach. The activity is carried out in two phases: a product photography training on August 15, 2024, and visual content creation assistance from August 1, 2024, to October 1, 2024, at the Susi Seprai and Bedcover MSME location in Padang City, West Sumatra. The methods used in this activity include technical training in product photography, an introduction to and use of photo editing applications such as Canva and Photoshop, and video editing applications like Premiere Pro. This training is designed to provide practical knowledge to MSME owners on how to take attractive product photos and edit them for a more professional look. The results of this activity show an improvement in the MSME owner's ability to take and edit photos and videos of their products and to use editing applications like Canva for digital marketing purposes. Additionally, photos and videos have been produced as promotional content. The conclusion of this activity is that training and assistance in visual content creation are effective in enhancing MSME digital marketing capabilities. The recommendation is for further training on other digital marketing techniques and deeper exploration of editing applications to optimize visual content outcomes.
IMPLEMENTASI APLIKASI BUKA WARUNG DAN PENDAMPINGAN MANAJEMEN KEUANGAN UNTUK MENINGKATKAN KEMANDIRIAN EKONOMI PESANTREN JABAL RAHMAH : Digitalization of Financial Management Through The Buku Warung Application to Improve The Economic Independence of Jabal Rahmah Islamic Boarding School, Solok Regency Komalasari, Sanda Patrisia; Azmi, Alfairah; Lubis, Muhammad Iqbal Abdi; Hadelina, Rizka; Mardiah, Ainul; Naldi, Rizki Dafa; Harzikra, Rafki; Jacinda, Bunga; Rahman, Khalilul
BULETIN ILMIAH NAGARI MEMBANGUN Vol. 8 No. 3 (2025)
Publisher : LPPM (Institute for Research and Community Services) Universitas Andalas Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/bina.v8i3.806

Abstract

This activity aims to strengthen this independence by integrating digital technology solutions into the school's financial management system. The method used was a participatory qualitative approach with four main stages: preparation, implementation, mentoring, and evaluation. This process involved the active participation of the school's administrators. The implemented solution focused on the use of the digital application "Buku Warung" to simplify transaction recording, stock management, and financial reporting. The results showed a significant impact. Before the intervention, 100% of the recording was done manually, incomplete, and prone to errors. After mentoring, the boarding school administrators' understanding of digital and financial literacy improved substantially. Adoption of the application reached 95%, effectively transforming the recording system into a digital and detailed one. The time efficiency of preparing financial reports such as profit and loss and cash flow increased by 75%, enabling administrators to make faster and more accurate business decisions. Despite obstacles such as limited internet access at the site and initial resistance to change, these obstacles were successfully overcome through ongoing education and practical mentoring. The conclusion of this activity was that the combination of technological solutions and practical mentoring proved effective in improving the economic management capacity of Islamic boarding schools. To ensure the program's sustainability, it is recommended that Islamic boarding schools integrate all their business units into a single, integrated system and expand collaboration with various parties for further support.