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All Journal Agricultural Science Jurnal Nusantara Berbakti
Ni Dewi Ambal Ikka
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Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences

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Pendampingan Digital Marketing Bagi Ibu PKK di Desa Pandankrajan Kec. Kemlagi Kab. Mojokerto Terkait Pelatihan ES Coklat Kakao Ni Dewi Ambal Ikka; Nabila Ayunda Cahyani; Rahmadhani Sulistyowati Pasha; Dhimas Saputra; Pressy Jati Amerta; Nazila Rohmatul Aula; Al Kautsar Maskur; Ella Nur Aini; Erisa Ayu Kusumaning Tyas; Heru Sutrisno; Indah Permata Sari; Intan Lailatul Husna; Muhammad Reza Alfian; Muhammad Reza Satria Inggil; Muhammad Rizky Habibie; Nanda Ul-yana Putri Akmali; Naufal Hafizh; Nuzula Nur Aida; Puji Rahayu; Riqlatus Sitta Wahyu; Rudiansyah Saputra; Shalama Qowlam Fadila; Wisjayanti Tri Anggeliani; Zahra Venti Amelia; Yunan Maulana Fichry
Jurnal Nusantara Berbakti Vol. 3 No. 2 (2025): April: Jurnal Nusantara Berbakti
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jnb.v3i2.558

Abstract

Chocolate cocoa ice is one of the popular beverage products among consumers, especially among teenagers and children. In facing tight competition, it is essential for producers to analyze effective marketing strategies and calculate the Cost of Goods Sold (COGS) to ensure business sustainability. This analysis aims to evaluate the marketing strategies employed, including promotions, distribution, and pricing. Additionally, calculating COGS is necessary to understand the costs involved in production and to determine competitive selling prices. The research method used is descriptive with a qualitative approach, involving socialization, assistance, and training. The results of the study indicate that effective marketing strategies, such as leveraging social media and conducting promotional activities in the surrounding area, can enhance product visibility. The calculation of COGS provides a better understanding of production costs, allowing managers to set competitive selling prices. From this analysis, it is hoped that recommendations can be provided for the PKK group to optimize marketing strategies and cost efficiency, enabling the chocolate cocoa ice business to grow and positively impact the local economy. This research can also serve as a reference for similar businesses in other regions.
The Role of Mangroves In Mitigation of Ecosystem Degradation Threats In Gunung Anyar city of Surabaya Ni Dewi Ambal Ikka
Agricultural Science Vol. 7 No. 1 (2023): September
Publisher : Faculty of Agriculture, Merdeka University Surabaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55173/agriscience.v7i1.182

Abstract

The coast of Surabaya City is dominated by mangrove forest ecosystems. The mangrove forest experiences a lot of shrinkage every year. The shrinkage that occurs in mangrove forests is not only caused by natural factors (abrasion and wind) but also due to logging activities by local communities. The degradation that occurs in mangrove forests is largely influenced by waves and tides. The existence of mangrove forests is thought to be very important for reducing the threat of degradation and can play a role in mitigating damage to existing ecosystems. The function of mangrove forests in mitigating the threat of degradation has encouraged a deeper study of mangrove forests which are thought to have a physical function as a barrier to ecosystem damage. The method used is a survey method with sampling using a transect line technique. The data collection technique in the field uses a transect line technique whose placement has been designed. The research results showed that three types were found, namely Avicennia marina, Rhizophora Apiculata, Ceriops candra. The tree level is calculated by the cover and density values ​​(trees/ha) to determine the standard criteria for determining mangrove forest damage. The cover level is very high with a final value of 99.61%. The results of the calculation of the density value (trees/ha) are above>150. amounting to 14,866.67, this shows that the density of trees in the Gunung Anyar mangrove forest is very high. Based on data from analysis of the Gunung Anyar mangrove forest, in general it has the ability to minimize degradation.
Co-Authors Al Kautsar Maskur Dhimas Saputra ELLA NUR AINI Erisa Ayu Kusumaning Tyas HERU SUTRISNO Indah Permata Sari Intan Lailatul Husna Muhammad Reza Alfian Muhammad Reza Satria Inggil Muhammad Rizky Habibie Nabila Ayunda Cahyani Nanda Ul-yana Putri Akmali Naufal Hafizh Nazila Rohmatul Aula Nuzula Nur Aida Pressy Jati Amerta Puji Rahayu Rahmadhani Sulistyowati Pasha Riqlatus Sitta Wahyu Rudiansyah Saputra Shalama Qowlam Fadila Wisjayanti Tri Anggeliani Yunan Maulana Fichry Zahra Venti Amelia