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All Journal Jurnal Penelitian Multidisiplin Bangsa Ekopedia: Jurnal Ilmiah Ekonomi
Amalia, Rahma Khairunnisa
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Computer Science & IT Economics, Econometrics & Finance Education Public Health Social Sciences

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Studi Kelayakan Bisnis Pada Usaha Smoothies BATIM Alika, Ai; Mubarok, Muadzin Nur; Amalia, Rahma Khairunnisa; Perwito, Perwito
Jurnal Penelitian Multidisiplin Bangsa Vol. 1 No. 9 (2025): Februari
Publisher : Amirul Bangun Bangsa Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpnmb.v1i9.327

Abstract

Pada saat ingin memulai bisnis, pasti ada kendala yang akan menghadang. Oleh karena itu, Studi Kelayakan Bisnis harus di lakukan untuk menghindari kemungkinan kegagalan dan risiko. Penelitian ini di latar belakangi oleh perkembangan bisnis Smoothies Batim. Penelitian ini bertujuan mengevaluasi kelayakan bisnis Smoothies Batim, sebuah usaha minuman sehat berbahan dasar buah-buahan, sayuran, dan superfood lokal. Pendekatan yang digunakan mencakup analisis terhadap aspek pasar, teknis, manajemen, keuangan, serta hukum dan etika bisnis. Data penelitian diperoleh melalui survei terhadap konsumen potensial, observasi langsung, dan studi literatur mengenai tren minuman sehat. Hasil kajian menunjukkan bahwa dari sisi pasar, Smoothies Batim memiliki peluang besar mengingat tingginya minat masyarakat terhadap produk kesehatan yang alami dan berkelanjutan. Analisis teknis mengungkapkan bahwa proses produksi dapat dilakukan dengan teknologi sederhana dan bahan baku lokal yang mudah diakses. Pada aspek manajemen, usaha ini dirancang untuk beroperasi secara berkelanjutan melalui dukungan tim profesional dan pemasaran berbasis digital. Secara finansial, bisnis ini menunjukkan hasil positif dengan nilai NPV yang menguntungkan, IRR yang lebih tinggi dari tingkat bunga, serta waktu pengembalian investasi kurang dari dua tahun. Sementara itu, kajian hukum menegaskan perlunya pengurusan izin seperti sertifikasi halal dan izin edar. Dari perspektif etika bisnis, tanggung jawab sosial diwujudkan melalui penggunaan kemasan ramah lingkungan.
Analisis Penerapan Manajemen Risiko Berbasis ISO 31000:2018 pada UMKM dalam Industri Slow Fashion : Studi Kasus OUR DéJAHOE Meylani, Nilam; Dwi Agustien, Salsha; Zahra, Maisya Hayina; Amalia, Rahma Khairunnisa; Alfiana, Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/1dsqmt55

Abstract

This analysis aims to analyze and evaluate the application of risk management to UMKM OUR DéJAHOE in facing the challenges of competitive and dynamic slow fashion industry. Descriptive qualitative research methods are used with the ISO 31000:2018 standards-based approach. The identification results show 46 risks divided into four main domains: Market, Finance, Operations, and Human Resources. Through Likelihood's $\times$ Impact assessment, it was found that the company's risk profile was dominated by the High (39%) and Medium (50%) categories. Critical risks concentrate on market threats from fast/preloved fashion competitors (R02, R04) and operational bottlenecks caused by a single dependence on major suppliers and tailors (R30, R38). These issues are exacerbated by global conditions such as a decrease in purchasing power (R03) and an increase in raw material prices (R18). Risk treatment recommendations include mitigation strategies such as diversification of supply chains, strengthening brand differentiation (brand identity), and optimization of working capital (R16, R17). This study concluded that the implementation of ISO 31000:2018 is vital for the sustainability of low fashion MSMEs amid a market landscape that demands quality, ethics, and price competitiveness.
Analisis Manajemen Risiko pada UMKM Kerajinan Anyaman Family Handicraft Menggunakan Pendekatan ISO 31000 Zahra, Maisya Hayina; Asy-syifa, Ghina Aulia; Meylani, Nilam; Amalia, Rahma Khairunnisa; Alfiana, Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/vggq7r52

Abstract

Micro, small, and medium enterprises (MSMEs) play a vital role in supporting local economic growth. Family Handicraft is one such MSME that produces handmade products using natural materials such as mendong and pandan. In its operations, this business faces various risks, ranging from uncertainty of raw materials, limited capital, to increasing market competition. This study uses an ISO 31000-based risk management approach to identify, assess, and analyze emerging risks and formulate appropriate mitigation strategies. Through observation, interviews, and documentation, a descriptive qualitative research methodology was used. To determine the business's strengths, weaknesses, opportunities, and threats, a SWOT analysis was added to the ISO 31000-based risk identification and evaluation phase. The study findings indicated that production and finance pose the greatest risks, including dependence on seasonal raw materials, revenue volatility, and inadequate digital promotion. These findings also show that Family Handicraft has the potential for development through the utilization of environmentally friendly product trends and increased digital marketing.
Implementasi Manajemen Risiko Menggunakan Framework ISO 31000 Pada Usaha NailArt: Studi Kasus "Syarbeauty" di Kota Cimahi Asy-syifa, Ghina Aulia; Zahra, Maisya Hayina; Meylani, Nilam; Amalia, Rahma Khairunnisa; Alfiana, Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/8evhx373

Abstract

This study aims to analyze the implementation of risk management in the micro-enterprise Nail Art “Syarbeauty” in Cimahi using the ISO 31000 framework. As a micro-scale business operating in the beauty sector, Syarbeauty encounters various risks that may affect operational continuity, including market, financial, marketing, operational, human resource, and legal risks. This research employs a descriptive qualitative method through direct observation, in-depth interviews with the business owner, and aliterature review. The identification process resulted in 30 risks, which were then assessed using likelihood and impact scoring. The evaluation revealed one high-level risk, limited capital for business development (R11), twenty medium-level risks such as rapidly changing nail art trends, competition with larger salons, rising operational costs, customer cancellations, and the absence of a business license (NIB); and nine low-level risks including negative online reviews and delays in material supply. The SWOT analysis indicates that Syarbeauty’s strengths lie in service quality and consistent hygiene, while weaknesses include limited digital marketing, unclear branding, and strong dependence on the owner. The application of ISO 31000 significantly supports the business in systematically identifying risks, determining priority treatments, and formulating realistic mitigation strategies to strengthen operational effectiveness and enhance the competitiveness of micro-enterprises in the dynamic nail art industry.  
Penerapan Manajemen Risiko Berbasis ISO 31000 pada Usaha Dagang Perkakas: Studi Kasus UD Anugrah Perkakas Amalia, Rahma Khairunnisa; Asy-syifa, Ghina Aulia; Zahra, Maisya Hayina; Meylani, Nilam
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/6mqjs356

Abstract

MSMEs are a crucial pillar of the Indonesian economy, facing various risk management challenges, particularly in tool trading businesses like UD Anugrah Perkakas in Taraju Village, Kuningan. This study aims to analyze the implementation of ISO 31000-based risk management to identify, analyze, evaluate, and control risks that could potentially disrupt business operations and sustainability. The research method used is descriptive qualitative with observation, in-depth interviews, and documentation studies. The identification results revealed 28 risks classified into six categories: market, marketing, finance, operations, human resources, and legal. The risk evaluation revealed one high risk, namely raw material price instability, and the majority of risks were in the medium and low categories. The implementation of ISO 31000 provides a comprehensive overview of weaknesses and mitigation priorities, thereby improving the continuity and resilience of UD Anugrah Perkakas' operations.  
Analisis Manajemen Risiko Berbasis ISO 31000 pada Usaha Jasa Fotografi: Studi Kasus Kara Project Agustien, Salsha Dwi; Amalia, Rahma Khairunnisa; Zahra, Maisya Hayina Zahra; Asy-syifa, Ghina Aulia; Alfiana, Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/dtyaff66

Abstract

This study analyzes risk management based on ISO 31000 in Kara Project, an individually operated photography service. Photography work depends heavily on equipment reliability, digital data security, workflow accuracy, and direct interaction with clients, making the business vulnerable to various operational and reputational risks. Using a descriptive qualitative approach, data were collected through field observations and interviews with the owner to obtain a comprehensive understanding of risks encountered in daily activities. The findings reveal fifty-seven distinct risks that span across equipment performance, client coordination, financial processes, scheduling, and the personal workload inherent in single-operator businesses. The ISO 31000 framework provides a structured basis for organizing these risks, supporting more informed decision-making, and enhancing overall service consistency.
Co-Authors Agustien, Salsha Dwi Alfiana Alfiana Alika, Ai Asy-syifa, Ghina Aulia Dwi Agustien, Salsha Meylani, Nilam Mubarok, Muadzin Nur Perwito, Perwito Zahra, Maisya Hayina Zahra, Maisya Hayina Zahra