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All Journal Journal on Education Jurnal Intelek Dan Cendikiawan Nusantara
Ayu Triani Hutagalung
Universitas Negeri Medan
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Konflik Organisasi di PT Garuda Indonesia: Analisis Kasus Perusahaan Penerbangan Nasional Aprinawati Aprinawati; Imamul Khaira; Agnes Mika Cristina Br. Manik; Amanda Agustin; Ayu Triani Hutagalung
Journal on Education Vol 7 No 1 (2024): Journal on Education: Volume 7 Nomor 1 Tahun 2024
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v7i1.7293

Abstract

This study aims to analyze the main causes of conflict occurring at PT Garuda Indonesia, the impact of these conflicts on the company's performance, and to provide strategic recommendations to prevent similar conflicts in the future. This research employs a qualitative method with a literature review approach, where data is collected through literature studies from various academic sources, articles, and company reports related to the conflicts that have occurred at PT Garuda Indonesia. The findings indicate that the conflicts at PT Garuda Indonesia are caused by weak internal oversight, conflicts of interest, and a lack of management transparency. The impact of these conflicts is reflected in decreased employee morale, a damaged corporate reputation, and dissatisfaction among management and shareholders. This research implies the importance of implementing good corporate governance and the need for stricter oversight systems to manage and prevent conflicts within the organization. The company is expected to improve relationships with all stakeholders through transparency and effective communication.
Analisis Strategi Persaingan Harga pada UMKM Jasa Laundry dengan Pendekatan Teori Permainan Lokot Muda Harahap; Agnes Mika Cristina Br Manik; Ahmad Suhenri Lubis; Ayu Triani Hutagalung; Fahmi Aditiya; Keni Mayori Hasibuan; Samuel Indra Sitorus; Stephen Malau
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 3 No. 5 (2026): OKTOBER - NOVEMBER 2026
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Persaingan harga merupakan tantangan bagi UMKM jasa laundry yang menawarkan layanan relatif sama. Penelitian ini menganalisis strategi persaingan harga antara dua UMKM laundry di Martubung, Kota Medan, dengan pendekatan teori permainan. Data primer diperoleh melalui observasi dan wawancara: Laundry A menetapkan harga Rp25.000 per 8 kg dengan sekitar 20 pelanggan per hari, sedangkan Laundry B menetapkan Rp20.000 per 8 kg dengan sekitar 30 pelanggan per hari dan program gratis satu kali cuci setelah sepuluh kali pencucian. Model permainan dua pemain dengan tiga strategi harga (rendah, sedang, tinggi) disusun dan dikalibrasi pada data lapangan. Pada Model 1 (payoff jumlah pelanggan, jumlah pasar tetap 50 pelanggan per hari), nilai maximin dan minimax sama-sama 25 sehingga terdapat titik pelana pada kombinasi harga rendah–harga rendah. Namun, harga rendah dalam model ini mendominasi secara mekanis karena payoff tidak memuat harga; pada kondisi tersebut Laundry A hanya mempertahankan pendapatan kotor Rp500.000 per hari dengan beban pelanggan 25% lebih banyak. Uji sensitivitas Model 2 (payoff pendapatan) menghasilkan kesimpulan yang berbeda: kombinasi harga rendah–harga rendah bukan keseimbangan Nash. Hasil ini menunjukkan bahwa rekomendasi strategi harga bergantung pada definisi payoff, sehingga penetapan harga aktual perlu didukung data biaya, margin, kapasitas, dan elastisitas permintaan.
Co-Authors Agnes Mika Cristina Br Manik Agnes Mika Cristina Br. Manik Ahmad Suhenri Lubis Amanda Agustin Aprinawati, Aprinawati Fahmi Aditiya Imamul Khaira Keni Mayori Hasibuan Lokot Muda Harahap Samuel Indra Sitorus Stephen Malau